Donna Speciale, President of U.S. Advertising Sales, joined the "More Than a Numbers Game: Utilizing Data to Drive Representation of Audiences in Media" session during OpenAP's Audience Summit at #CES, highlighting the company's unparalleled ability to help brands authentically connect with diverse audiences. With tools like the TelevisaUnivision Household Graph—offering nearly 100% coverage of Spanish-speaking households in the U.S.—TelevisaUnivision enables marketers to tap into inclusive, data-driven strategies that drive meaningful connections and ROI.
