UCAS for Providers’ Post

🌍 Catch up on the latest Project Next Generation webinar Did you know that when choosing a university subject, 60% of students prioritise selecting a field that genuinely interests them? 🎓 On Thursday, 12 December, Felicity Lloyd and Teona Droc delved into an insightful session based on our latest report, Project Next Generation: International Students – Early Drivers and Study Pathways. 💡 Key themes we explored:    The future: feelings & confidence – Passion drives young people’s decisions, with a strong focus on career alignment over financial outcomes. Information, inspiration, & influence – Family, teachers, and social media (especially video platforms) play pivotal roles in shaping choices. Early intentions of future studies – Lifestyle factors and unique campus offerings are key differentiators in university decisions. Choosing where to study – High-quality education and career prospects are major drivers, with the UK remaining a top destination. 📽️ Missed it? Watch the playback for actionable insights to enhance your international student recruitment strategies.  https://lnkd.in/eXzX3E_d

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