Universal International Studios reposted this
What better way to announce The Day of The Jackal is dropping today on Peacock than dropping Eddie Redmayne from the top of One Times Square??? Shout out to the Peacock DOTJ team for the always fun collab!!!!! Elgin Panetto Leia Brown Cynthia Lau Evelyn Vaisman Brant Louck Sheila Parra Sean Kennedy Shannon Carmody Joseph Palehonki and The Refinery Creative (Disclaimer: Legal made us use a digital Eddie...)
I was just in Times Square and talking with coworkers about what a great OOH execution this was!
that looks amazing! 🔥
hahaha “legal made us use a digital eddie”
Smart.
Spectacular! I love the guy hanging out on the rope and propelling off the billboard. It looks so real! Congrats!!
Incredible execution! Well done to all involved 🎉
That looks great!! Well done.
Love it!
Came out amazing! 👏🏻👏🏻 congrats
Head of Branded Entertainment | $12B in Theatrical Sales | 56 Major Studio Releases | Coming Soon: Sonic 3, Fast & Furious 11, and Cruel Intentions TV on Amazon Prime!
2wcool marketing stunt. he needed to slip and fall thought to make it viral!