UNLEASH’s Post

It's Day 14 of my #20DaysInLearningChallenge with Africa Agility Foundation and Dr. Aanu Gopald When a business wants information about the market or what customers want, it undertakes market research. What then is Market Research? Market Research can be defined as the process of collecting and analyzing information about people who might use a product or service and the market where it will be offered. Market Research helps businesses to be more successful and spot gaps in the market. Why is MR important? * MR helps businesses understand their customers. * It helps businesses identify market opportunities * It helps businesses to minimize risk * Enable businesses to set the right prices for their products. Etc. In addition, Market Research is like a pair of glasses that help businesses see their customers more clearly and enable them to make informed decisions. #20DaysinPMWithAA #GIT20DaysChallenge #AfricaAgility #GITBootcampCohort #AfricanGirlsInTechBootCamp #GITBootcampC7Challenge.

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We’re almost live! 😁 We’re excited to share our insights on South Africa's productivity indicators—don’t forget to join our webinar! #productivitysa #productivity #insights #productivityevent #statistics #event

Data is the lifeblood of successful expansion in the African market. However, collecting accurate, reliable data can be a challenge, for many reasons. Click below to read more #DataCollection #Insights #BusinessIntelligence

📊 Libya’s market landscape is changing fast, and at Scope Research, we're excited to help our clients stay ahead with reliable insights. From understanding consumer trends to conducting in-depth focus groups, our team is dedicated to delivering high-quality data that drives informed decisions. It’s inspiring to work in a region with so much potential, and we're grateful to be part of our clients’ journeys to succeed here. #MarketResearch #ScopeResearch #LibyaBusiness #ConsumerInsights #DataDriven #BusinessGrowth #LibyanMarket #MarketTrends #CustomerExperience #InsightDriven

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Did You Know? Navigating the African business landscape requires more than just ambition—it demands data-driven insights. Did you know that over 60% of businesses across Africa face challenges due to inadequate market intelligence? From understanding consumer behavior to assessing industry trends, data gaps can hinder strategic decision-making. At C Insights Africa, we believe that knowledge is power. By leveraging accurate, actionable insights, businesses can uncover opportunities, mitigate risks, and thrive in today’s competitive markets. Want to learn how data can transform your business strategy? Drop your thoughts or questions in the comments—we’d love to hear what challenges you’re tackling! #BusinessIntelligence #DataDrivenDecisions #AfricanBusiness #CInsightsAfrica

Growing Around 'The Big Squeeze' - The Role of Intelligent Consumer Data & Understanding Cycles - Keynote speech by Olufemi Awoyemi, mni at the 2024 Nigeria NielsenIQ Breakfast Conference 🔗 Full speech below:

Unlock Real-Time Consumer Insights & Win in Africa and End 2024 Strong Are traditional market research methods holding you back from understanding African consumers? Kasi Insight offers a faster, more agile solution: real-time, aggregated data based on 12,000+ monthly interviews across 20+ countries. Make data-driven decisions, identify emerging trends, and stay ahead of the curve. ➡️ Learn how Kasi Insight can empower your end 2024 success: https://lnkd.in/gt6sq7Hg #AfricaInsights #MarketResearch #ConsumerBehavior #BusinessStrategy #AfricanMarket #DataAnalytics #MarketTrends #BusinessInsights #ConsumerInsights #EmergingMarkets #DataDrivenDecisions #MarketIntelligence #AfricanBusiness #2024Success

Behind the Scenes: Analyzing Africa's Market Trends At Fantein, we believe that insight is the backbone of informed decision-making and strategic planning. Our dedicated team works tirelessly to uncover insights that shape the future of Africa's data economy. What We Do: Our analysis dive deep into complex datasets to identify emerging market trends, consumer behaviours, and economic shifts across the continent. This involves: Data Collection: Sourcing data from various reliable sources to ensure accuracy and relevance. Trend Analysis: Using advanced analytical tools to interpret data and extract meaningful insights. Visualization: Transforming numbers into visually engaging reports that make it easier for our client to understand the dynamics of the African market. Why It Matters: Understanding these trends is crucial for businesses looking to thrive in a competitive landscape. Our insights empower entrepreneurs, investors, and policymakers to make informed decisions that drive innovation and growth. Get a Sneak Peek! Here’s a glimpse into our insight development process. [Insert video or images of the team at work, charts, graphs, or data visualizations. We are excited to share our findings with you soon, as we continue to advocate for an insight driven approach to economic development in Africa. WE KNOW AFRICA Stay tuned for more insights from Fantein as we contribute to the #AfricaDataRevolution! #FanteinInsights #DataAnalysis #MarketTrends #Innovation #AfricaGrowth #DataEconomy #WeKnowAfrica