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1) Let me start by saying that McKell Morrison, Recruiting Manager for Swig, is an absolute rockstar and everyone (literally EVERYONE) should send her a connect request. 2) Before I was even on the N/A path, Swig not only satisfied my thirst with their insane soda pop menu but also my soul with every guest interaction. 3) The opportunity to learn about one of my favorite chains that's quickly growing and the leader behind its growth (young AND female too?!) on Sprockets “The Hourly Podcast” was a true honor. And McKell, I'm so glad to be able to call you one of my friends nowadays. 4) Swig has more of a “Year of Giving” vibe, but in honor of it being #NationalDayofGiving, I wanted to highlight their insanely creative and wonderful campaign they hosted back in October. Their fifth annual “Save The Cups” campaign raised something around $364,000 bringing the 5-year total raised to just over $1m. And in February 2024, their “Share The Love” raised funds for local charities chosen by their team members raised around $70,000. With sodas, cookies, small drive-thru friendly treats and an average order coming in at around $4.50 for your average consumer. So, Swig’s ongoing commitment to charitable causes reflects its dedication to community support throughout the year. Everyone, please give this #TheHourlyPodcast episode a listen, it's time well spent, I promise. One of my new favorite people and brands, 100%. #EmployerBranding #SLOWMW (IYKYK) #RecruitmentMarketing #EmergingBrands #SavoryFund

✨ How Swig Turned Dirty Sodas Into a National Craze ✨ What started as a local soda shop in Utah is now a beloved brand serving “happiness in a cup” at dozens of locations. McKell Morrison, Recruiting Manager at Swig, joined AJ Richichi ⚙️🕒 on The Hourly Podcast to discuss how Swig’s unique drinks and culture-first approach are capturing hearts and taste buds alike. Swig specializes in “dirty sodas”—a mix of your favorite soda with fun add-ins like purees, syrups, creams, and fresh fruit. At first, it might sound unusual, but one sip of Raspberry Dream or holiday specials like Mistletoe Madness proves why customers keep coming back. It’s more than just a drink—it’s an experience. And that’s where social media comes in. People love sharing posts about their new favorite drinks, which boosts Swig’s brand visibility, attracts new customers, and even inspires people to join their team. For Swig, the online buzz isn’t just about drinks—it’s about building connections. 💡 Want to learn how social media can build your brand, or just want to learn more about these irresistible dirty sodas? Listen to the full episode here: https://lnkd.in/eDe-QHDX #Swig #SocialMediaMarketing #Recruitment #DirtySodas

Coming Tuesday... Matthew Marsh Part II - His "secret sauce" recipe is like nothing we have ever seen. Here is a link: https://bit.ly/3RKKvgP_bt No industry topics are off limits when Automatic Merchandiser & VendingMarketWatch Vending & OCS Nation podcast host Bob Tullio interviews Matthew Marsh for the second installment with the founder of First Class Vending and Coffee. Much like the first installment of the Matthew Marsh interview, listeners can expect a fast pace, no shortage of opinions and a fair a fair amount of banter with podcast host Bob Tullio, including a final question from Marsh, "Does anyone even listen to this podcast?" In fact, Part I of Matthew Marsh was the most listened to Vending & OCS Nation podcast in the initial five-day period after release. According to Tullio, he was contacted by more than one listener who asked, "Why do we have to wait two weeks for the next one?" Apparently, Matthew Marsh has star power. Listen and find out why, as Marsh discusses everything from smart markets, his frictionless market experiment, his take on the future of vending and the suppliers/people who have helped his company succeed. His blood pressure elevates when he talks about his legal battle to level the playing field on beverage pricing, his disdain for newcomers who are inspired by Tik Tok videos, some advice/a warning for newcomers as well as existing operators who want to do it right. You will also hear his take on the importance of giving back to the community. Plus - a secret sauce recipe that may surprise you - or maybe not! #podcast #vending #ocs #micromarkets #lasvegasbusiness #sales #secretsauce #coffeeservice #givingback #business #tiktok #competition

🚨 Tapped in Sales Episode 16 🚨 The Untapped Potential of Draft Beer: A Chat with Draftline Technologies' Founder Jennifer Hauke In this episode of the Tapped In Sales podcast, Bud Dunn and Mike Hall get the scoop from Jennifer Hauke, the founder of Draftline Technologies. Diving into the vital role of cleanliness in the beer biz and how Draftline's game-changing app helps beer distributors up their line cleaning game. Jennifer spills the beans on her industry journey and the development of this revolutionary app. They also explore how Draftline’s data collection helps distributors uncover market opportunities and boost their draft beer offerings. Listen now and join the fun and insightful conversation! 🎧 🍎Apple Podcast: https://lnkd.in/eusi37Si 📺Youtube: https://lnkd.in/ektkk-JF Key Takeaways: Understanding the competitive market and market share is crucial for beer wholesalers to identify opportunities. Open lines, where there are no brands currently pouring, present a significant opportunity for placing new brands. Rotating brands on draft carries a cost, including administrative expenses, pricing, warehousing, and line cleaning. Incentive programs should be aligned with the desired results to drive profitability. #TappedInSales #BeerIndustry #DraftlineTechnologies #CleanDrafts #MarketOpportunities #Podcast #BeerDistributors #Profitability #JenniferHauke #NBWA #NBWANextGen #VXP

I had the best time with one of the smartest people on beer Jennifer Hauke. Check out this weeks episode for more thoughtful insights on the beer industry and how to grow with Jen 🍻🍻🍻.

Ever wonder why #superfood blends have become SO popular in recent years? You have? Well you're in luck because our latest blog takes a deeper look at the category to understand: When superfood blends took off 🚀 The backstory of superfood blends 📖 The impact of COVID-19 on superfood blends 🥬 The role of podcasters in the popularity of superfood blends 🎙 Read now ➡ https://lnkd.in/eYsaGaut

Can you control how much whiskey ages after it has been bottled? Bare Wood Spirits says yes!🎯 In this week’s podcast episode of Harvest the Pour, I sit down with Jonas Buxton and Mike Reed of Bare Wood Spirits to discuss their game-changing "barrel in a bottle" technology that’s transforming how spirits are enjoyed. You won’t want to miss how this unique innovation is shaking up the whiskey world! 🥃 Whiskey enthusiasts know the tradition: barrels, years, and slow aging in dimly lit warehouses. But what if I told you that Bare Wood Spirits has found a way to further enhance that process inside the bottle? With innovative technology and a creative approach to business, they’re not just changing how whiskey ages—they’re redefining the industry by giving the customer continued creative control over their spirit after it's been bottled. Here’s a sneak peek at what you’ll learn from this episode: ⚗Revolutionizing whiskey aging: Discover how Bare Wood’s patented technology mimics barrel aging inside each bottle, allowing for continuous flavor evolution. 📉Challenges in the spirits industry: Hear about the regulatory hurdles and creative sourcing strategies Jonas and Mike faced to bring this innovation to market. 💡Future of spirits marketing: Learn how their approach to community-building and experiential marketing is driving the brand’s growth and industry recognition. Ready to dive in? 🎧Tune in to the full episode here: https://lnkd.in/gq2ZbaKe and listen on Spotify, Apple Podcasts, or your favorite platform. 🥃 #SpiritsIndustry #BarrelInABottle #Podcastinterview

Discover how a Kansas City distillery is redefining the game, pioneering unique products, and transforming American Agave spirits! 🔍 Tune in to our latest "Harvest to Pour" episode as we dive deep with Tyler Gloe, co-owner and head distiller at Mean Mule Distilling Co. This episode is packed with insights on navigating growth and sourcing changes in the dynamic world of craft spirits. The Agave Spirit Revolution The craft spirits industry is evolving rapidly, with distilleries like Mean Mule leading the charge. As the demand for unique and high-quality spirits grows, distillers are pushing the boundaries of traditional methods. Mean Mule’s journey from using agave nectar to whole agave plant distillation showcases their innovative approach and commitment to quality. Meet Our Guest: Tyler Gloe Tyler brings a unique perspective to the craft spirits industry. His journey with Mean Mule Distilling is a testament to resilience, creativity, and community. Insights from the episode: 💥Innovative Distilling Techniques:Tyler shares how Mean Mule transitioned from agave nectar to whole agave plants processed in the US, introducing variety and quality of their spirits. 💥Community and Collaboration: Learn about the supportive network of American Agave producers and how they work together to push the industry forward. 💥Navigating Market Challenges: Discover the strategic decisions Mean Mule makes to overcome challenges such as market demands and potential relocations. 💥Family-Driven Success: Understand how a family-run business thrives on open communication, honesty, and shared goals. 💥Future of Agave Spirits: Get a glimpse into the exciting future of agave spirits in the U.S., driven by innovation and a commitment to excellence. 🎙 Don't miss this episode! Dive into the full discussion for a wealth of insights and inspiration. 🎧Listen now at https://lnkd.in/g62FHbVy, available on Spotify, Apple Podcasts, and Google Podcasts. #CraftSpirits #AgaveSpirits #HarvestToPour #PodcastInterview #KansasCity #MeanMuleDistillery #BusinessGrowth

Today on Gear & Beer, Justin Housman takes the chair. This is his show now. In some ways it's always been his show. He's made a career out of smartly written and relatable gear reviews and he's also our certified beer expert (aka Cicerone). So while I've had fun sitting the host seat for 30 episodes, it's time for me to go full second banana and for Justin to assume his rightful spot as host. Gear reviews are one of those topics like trade shows where everyone has an opinion but no one is ever satisfied. Gear & Beer is different because it's a lot like what we do on THE ROCK FIGHT; we talk about this stuff the same we do with our friends while at the put in, the break, the trailhead or on the lift. We'll make recommendations but mostly we like talking about outdoor gear as well as highlighting the stuff that should be highlighted. And what goes better with gear and conversation than a frosty cold beer? So as Justin ascends to the hosting chair I invite you to enjoy the first 30 episodes of Gear & Beer while also getting excited for the Housman era which kicks off today with a conversation about snow tires. Because this show, just like the Rock Fight podcast network, is just getting started. Listen to (and follow) Gear & Beer on your favorite podcast app or by clicking the link in the comments.