UserGems 💎 reposted this
Brand partnership • AEs win Enterprise deals with my strategies & systems 👩🏻🏫 Coaching & Free Resources ➡️ krystenconner.com🦄 ex Outreach, Salesforce, Tableau 👉🏼👉🏿👉🏽 Click bell to be notified when I post 🔔
That feeling when you reach out to your past Champion and instantly add $1,004,400 to your pipeline 👀 Old mindset: "Our customers are loyal. They come back to us when they change jobs." New Reality: 91% of past Buyers don't reach out to past vendors when they switch companies. ‼️ That's the data from the UserGems 💎 study of 5,000 deals. Buyers who haven't worked with us are highly risk-averse. Even more so in this market. Those deals move slowwww. Past Buyers are LESS risk averse. They already know / like / trust us. And they may be in new jobs - or gotten promoted! - and able to buy again. For an easy way to start reaching out to them, here are 7 pre-built playbooks: bit.ly/3Msx2pV
Now that is what I would call effective and efficient prospecting.
91% Don't reach out to past vendors 😥
Such a strong prospecting motion. And on the flip side in existing customers beware of new joiners that might champion a competitor.
91% of past buyers don't reach out to past vendors, but 100% of past vendors can reach out to past buyers!
I earned millions by simply finding and working with executives who used our product and moved on to a new company. Unlocking revenue doesn't have to be hard, but it is hard work. A top performer understands this.
Here here for being proactive and not making assumptions 💎
One of the strongest signals - need to leverage familiarity wherever possible!
MEGA numbers!!!
Thats a wild stat
xMcKinsey🔸 Global Strategy Headhunter🔸 Career Coach 🔸INSEAD MBA🔸 Speaker 🔸 LinkedIn Top Voice 2024
1w'91% of past Buyers don't reach out to past vendors when they switch companies' That's shocking and sad. Why is this? I personally am the opposite: if I'm happy with someone, of course I will reach out to them again. So, this is very hard for me to understand Krysten.