Vaidehi Kale’s Post

Startup founders - stop everything you’re doing and start working on your customer journey map!! It's probably the most important thing I've done in the past year. A few weeks ago, I decided to work on our customer journey map after being stuck with a few product decisions. I always thought about it as something you do at a later stage when optimizing different journey stages - a reactive approach. But what I didn't realize is that this would help me design the product, considering different user journey stages - a proactive approach. For Townish, customer activities at every stage include: 🎯 Awareness - People hear about us; at this moment, they’re not necessarily interested in what we sell. 🎯 Consideration - Potential customers compare and evaluate alternatives. 🎯 Decision - Two sub-stages: Customers pick their desired service and book & pay. 🎯 Service - Two sub-stages: Before the event and during the event. 🎯 Retention - Three sub-stages: After the event, reordering, and sharing the experience. At each point, there are different customer goals (problems), touchpoints, emotions, business goals, business activities (solutions), and KPIs. You can't optimize everything from the get-go, but thinking about the process methodically helps us build a better product - I hope! 🙏 Happy to share our customer journey map with anyone interested! At what stage did you build your customer journey map? #CustomerJourneyMap #Startups #ProductDesign

Understanding Your Customers: The Key to Startup Success🤓 In the fast-paced world of startups, understanding your customers is no longer just an option, it is a necessity. To build a successful business, you need to know your customers inside and out. That's where the customer journey map comes in. What is a customer journey map?🤓 A customer journey map is a visual representation of the steps your customers take to interact with your business. It helps you understand their needs, wants, and pain points at each stage of their journey. So, why is it important? A customer journey map can help you: 🦁 Identify areas where you can improve the customer experience. 🐴 Develop more effective marketing campaigns. 🦌 Create products and services that better meet your customers' needs. 🦍 Build stronger customer relationships. How to create a customer journey map🤓 Creating a customer journey map can be a complex process, but it's worth the effort. Here are some tips: 🍏 Define your customer personas- Who are your ideal customers? What are their needs and wants? 🍓 Map out the customer journey- What steps do your customers take to interact with your business? 🍉 Identify touchpoints- What are the points of contact between your customers and your business? 🍇 Identify pain points- What challenges do your customers face at each stage of the journey? 🍊 Develop solutions- How can you address the pain points and improve the customer experience? Follow us today to learn more. #startuplife #customerjourney #customerexperience #prolpil #PLP #entrepreneurship

Building an MVP in 4 weeks might sound ambitious, but with the right process, it’s achievable. Focus on these key steps: - Prioritize core features – avoid feature creep. - Use scalable tech to save on future upgrades. - Test with real users early to validate assumptions. At Innovalabs, we’ve seen this approach save time and costs for startups. It’s all about balancing speed and quality.  Want to know more? Dive into the process: https://lnkd.in/ggET5e5v #mvp #development #ITdevelopment

Unlock the Magic: Why the Best Products Make Us Lazy and Love It! ✨🚀 In the startup world, the best products are those that make our lives easier. The real magic comes from allowing us to be more lazy, not less. Here's how this principle can transform your entrepreneurial journey: 1. Prioritise User Convenience ↣ Design products that save time and effort. Convenience is king, and users will flock to solutions that make their lives simpler. (Pro tip: Think automation—let the product do the heavy lifting.) 2. Focus on Seamless Integration ↣ Your product should effortlessly fit into the user's daily routine. The less friction, the better. (Pro tip: Make onboarding as smooth as possible. First impressions matter.) 3. Embrace Minimalism ↣ Less is more. Avoid feature bloat and focus on core functionalities that deliver maximum value with minimal effort. (Pro tip: Regularly review and trim unnecessary features.) 4. Listen to User Feedback ↣ Constantly gather and act on user feedback. They’ll tell you where the magic is missing and how to add it. (Pro tip: Foster a community around your product to keep the feedback loop active.) 5. Innovate Continuously ↣ Keep looking for ways to enhance user experience. Stay ahead by anticipating needs before users even realize them. (Pro tip: Stay curious and never stop learning about your users.) A great product doesn't just solve problems—it does so effortlessly, making users feel the magic of simplicity. "Strive not to be a success, but rather to be of value." - Albert Einstein Which tip resonates most with you? 🙋🏻♂️ Drop your thoughts in the comments below! 💬 P.S. ♻️ share this with your network to inspire smart product development! ✅ follow me, Karttikeya ., for more entrepreneurial insights. ✅ stay tuned for my next post on turning feedback into innovation! #entrepreneurship #productdesign #startupsuccess #innovation #userexperience #simplify #techmagic #automation #customerfeedback #continuousimprovement

There is oft-repeated advice to sell and market by “𝗳𝗼𝗰𝘂𝘀𝗶𝗻𝗴 𝗼𝗻 𝗯𝗲𝗻𝗲𝗳𝗶𝘁𝘀, 𝗻𝗼𝘁 𝗳𝗲𝗮𝘁𝘂𝗿𝗲𝘀”. But this is only partially true. Understanding the difference between those makes smarter decisions! ↳ 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝘀 that work in the background without user initiation ↳ 𝗕𝗲𝗻𝗲𝗳𝗶𝘁 those that require active user initiation or engagement You definitely want to mention benefits (i.e. desired outcomes your product creates), but these benefits have to come from somewhere. And your feature is where these benefits come from. In other words, You must mention the specific mechanisms (i.e. features) by which the desired benefits are delivered. Knowing the difference helps you: ➤ Direct audience-focused communication ➤ Attention-grabbing benefits ➤ Connection-building strategy ➤ Effective sales and pitches ➤ Features make those benefits happen. So, when you're selling or marketing, make sure to highlight both. P.S. Keep an eye out for more startup tips coming your way soon! #Doerztech #ProductDevelopment #StartupTips

What if you could blend two seemingly unrelated industries to create a business model that challenges conventional thinking? Consider how the subscription model, commonly used in software, could be applied to a brick-and-mortar retail space, transforming customer engagement and revenue streams. By reimagining customer interactions and value delivery, you not only capture market interest but also establish a loyal community that feels invested in your brand's evolution. #Startup #Entrepreneurship #Innovation #Business #Tech #Growth #Leadership #VentureCapital Protect your online privacy and secure your internet connection with top-rated, ultra-fast VPN services! - https://lnkd.in/eSHqtfg6

A strong product strategy is the foundation of any successful startup. It ensures alignment with market needs and customer expectations. Focus on understanding your target market and their pain points. Regularly review and adapt your strategy to stay competitive. Always be prepared to pivot when necessary. 1. Conduct regular market research. 2. Gather feedback from your customers. 3. Keep an eye on your competitors. #ProductStrategy #MarketResearch #CustomerFeedback #CompetitiveAnalysis #Agile #viznuno

Are you a startup dreaming big? or a business ready to scale? we are here to help you thrive! At Lux Charis, we are more than consultants, we are partners in your success. Our mission is to empower businesses with strategies for growth,and elevated customer experiences. #BizBoost #BusinessGrowth #DigitalTransformation #Consulting #CustomerExperience

🗳️ Gathering customer insights is just the first step. To truly cultivate empathy, you need to act on them. But here's where many startups fall short—they fail to close the feedback loop. Integrate customer feedback into your decision-making processes at every level: ✅ Share insights with your team regularly ✅ Involve customers in your product development process ✅ Continuously iterate based on feedback According to Gartner, companies that successfully implement customer experience projects begin by focusing on how they collect and analyze customer feedback. Closing the loop is critical. But it's not always easy to put into practice. Here are a few strategies for turning insights into action: 1️⃣ Prioritize based on impact and feasibility 2️⃣ Set specific, measurable goals 3️⃣ Celebrate wins and learn from setbacks Closing the loop isn't just about making customers feel heard. It's about actually making their lives better. Don't just gather feedback as a vanity metric. You need to actually listen. Customer feedback should be the driving force behind your product roadmap. Continuously iterate based on what you learn. Will it be more work? Absolutely. But it's the only way to build a product that truly solves your customers' problems. #startups #customerexperience #productdevelopment

🔍 Mapping Out Your Customer Journey in 5 Simple Steps 👇 Step 1: Set Clear Objectives - Define your goals for the customer journey with precision. What outcomes do you aim to achieve? Step 2: Data Dive - Gather insights from customer feedback, analytics, and market research. Dive deep into understanding behaviors and preferences. Step 3: Pinpoint Touchpoints - Chart every customer interaction across channels, from discovery to post-sale engagement. Step 4: Analyze and Prioritize - Assess touchpoints for strengths, weaknesses, and growth potential. Prioritize areas with the most significant impact on customer experience. Step 5: Agile Implementation - Develop strategies for enhancing touchpoint experiences, then iterate based on feedback and metrics. By integrating Lean Startup methodology, you'll craft a dynamic customer journey map, driving lasting improvements in satisfaction and loyalty. Ready to get started? If you enjoy posts like this, you might also enjoy my free weekly newsletter: 'A Solopreneur Road Map' 👉 Subscribe here: https://lnkd.in/dnExkW2d Follow 👉 Lucian Dorca & share ♻️ with your network. ✌️ #Solopreneur #Entrepreneurship #Mapping #Innovation #Strategy #Startups #ActionableInsights