Visual Feeder’s Post

Print is visual, video combines sight and sound, but Out-of-Home (OOH) advertising takes immersion to a whole new level. In this example, AMV BBDO’s campaign for Meta lets people physically walk into the OOH installation, fully engaging their senses with touch, smell, texture, and a complete environmental experience. It’s not just an ad—it’s an immersive journey. That’s why I believe OOH is the most underutilized medium, with the highest potential for creativity and impact. #ooh #virtualreality

I often talk with colleagues about how, in today’s digital era, we’re so immersed in our phones and computers that it eventually becomes exhausting. We find ourselves craving real-life moments—whether it’s going for a walk, sitting at a café, or doing something that takes us out of the digital bubble. That’s why social media ads often struggle to capture attention. People are quick to scroll past unless it’s immediately engaging. And that’s where Out-of-Home (OOH) advertising truly stands out. OOH gives us something different—it’s not on our phones, it’s in the real world. It creates immersive, tangible, and memorable experiences, offering brands a unique way to connect with people. TOWR™’s smart digital displays in high-traffic locations, for example, provide impactful, real-world advertising moments that truly engage rather than just another ad to swipe past. This is the incredible potential of OOH: it’s not just about seeing an ad; it’s about feeling it. Thanks for sharing! #ooh #dooh #advertising

New measurements, formats, and innovative campaigns have brought out-of-home advertising back into marketer's playbooks. OOH has morphed into immersive installations, interactive environments, and contextual messaging that transcends traditional utility. 𝐒𝐨𝐮𝐫𝐜𝐞: OneScreen.ai #kinetic #ooh #outofhome #outofhomeadvertising #advertising #reel #kineticpakistan

From Billboards to Breakthroughs: BrandXR's Journey In 2022, BrandXR made a bold statement by gracing a Morgan Stanley billboard—a moment that symbolized our potential. Fast forward, and we’re redefining the future of Out-of-Home (OOH) advertising, partnering with some of the world’s largest companies to create immersive, interactive, and impactful augmented reality (AR) billboards. 🚀 These aren’t just ads—they’re experiences that combine art and technology to leave unforgettable impressions. Our work transforms static displays into dynamic stories, delivering 11x higher conversions and 3x more engagement than traditional platforms. At BrandXR, we’re not just shaping marketing campaigns. We’re shaping how brands connect with audiences, creating viral content machines that captivate and inspire! #ARBillboards #OOHAdvertising #Innovation #BrandXR

Picture this: your campaign, not just seen but experienced, across digital billboards, transit stations, and more, engaging audiences in their daily journeys. This is where creativity meets the road, turning every moment of pause into a potential connection. 𝗧𝗵𝗲 𝗺𝗮𝗴𝗶𝗰 𝗼𝗳 𝗗𝗼𝗺𝗶𝗻𝗮𝘁𝗲𝗱 𝗰𝗶𝘁𝘆 𝗹𝗶𝗲𝘀 𝗶𝗻 𝗶𝘁𝘀 𝗰𝗼𝗺𝗯𝗶𝗻𝗮𝘁𝗶𝗼𝗻 𝗼𝗳 𝗢𝘂𝘁 𝗼𝗳 𝗛𝗼𝗺𝗲 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗮𝗻𝗱 𝗹𝗼𝗰𝗮𝗹 𝗧𝗩 𝗮𝗻𝗱 𝗥𝗮𝗱𝗶𝗼. ➡️ Discover how your brand can become a landmark in the urban landscape. Click here to read my article on leveraging Dominated City advertising for transformative brand storytelling. https://lnkd.in/eA8bQF7Z ❓Are you ready to elevate your brand's voice with the immersive power of Dominated city advertising? #DCMN #Brandformance #Marketing #OnlineMarketing #OOH #DominatedCity #BrandMarketing

Shaping stories in a vertical world I’ve seen how vertical content is redefining storytelling and audience engagement. From launching award-winning campaigns for Hyundai Motor Company (현대자동차) and Samsung Electronics to delivering high-performing projects at SberSeller, the goal is always the same: creating content that truly stands out. Vertical formats aren’t just a trend: they’re the new standard. Here’s what I’ve learned: • It’s all about the first three seconds. Attention is the most valuable currency. • Creativity drives results. Fresh ideas and bold formats make all the difference. • The numbers don’t lie. Behind every innovative campaign is a focus on measurable outcomes, like exceeding sales targets by 348% or onboarding 20+ clients in 3 months. What are your thoughts on the future of vertical content? Are there any strategies or trends you’re excited about right now? #CreativeProducer #ContentMarketing #VerticalContent #AdvertisingTrends #MediaProduction #BrandMarketing

#CANNES YOU HANDLE IT? 📢 The BizBash round up of the best brand activations has arrived! Brands like Pinterest, Meta, LinkedIn, Reddit, Inc., TikTok, Spotify, Netflix, and The Wall Street Journal made a splash this year, building eye-catching, immersive experiences that kept audiences engages and entertained. Key trends to watch here; 1. Your Brand is your Playground - Find new ways to 'manifest' your WHY into touch-points for your audiences. 2. Art is an untapped medium - Finding #experiential artists to contribute to your brand story is a clear win! 3. The sweet spot between CX--&--CT- #Creativetechnology if utilised through the right mediums and in the right context, can add so much value to your customer experience. Make friends with GenZ & Gen AI. 4. #Personalisation has a business value - its not just a nice to have, nor an added touch - it needs to be a core component of the customer retention and acquisition strategy. 5. Culture & Conversation are incomplete without 'The Creator' - the #creatoreconomy is not just another bucket in your spend, it sits at the heart of how you engage with audiences. 2nd in command to the CMO - will be the CTO and thats a T for #tiktok #bizbash #coolevents #topbrands #sponsorships #brandactivation #experiential #creativeevents #cannes https://lnkd.in/dE7hqVHc

🚀 Virtual Out of Homes (OOH): The New Frontier in Brand Advertising 🚀 Excited to share some innovative work I’ve developed with the talented designer Evann Le Biavant for Haier Benelux! We've crafted a content strategy that leverages Virtual OOH to boost brand awareness and engage our target audience in fresh, immersive ways. Virtual OOH is redefining how brands connect with consumers—offering increased reach, interactive experiences, and innovative storytelling. It’s not just about digital ads; it’s about creating memorable, engaging moments that resonate. Stay tuned for more of our work—this is just the beginning! #VirtualOOH #DigitalMarketing #BrandAwareness #Innovation #MarketingStrategy #FOOH

🎯 In an era where engagement is everything, interactive screens in DOOH are revolutionizing how brands connect with their audience. From real-time content personalization to immersive experiences, these screens capture attention, boost interaction, and drive conversions. 📈👇 #DOOH #InteractiveScreens #PDOOH #MediaStrategy #AudienceEngagement #OOH #OutdoorAdvertising #MediaPlanning #InnovativeCampaigns #InternationalAgency #MediaPlanningAgency #Anima

Ready to see your brand on the BIGGEST stages? At Purple Tree Creative Studio, we don't just create animations—we specialize in crafting stunning out-of-home (OOH) creative assets that transform your brand into a larger-than-life experience! From eye-catching billboards to immersive digital displays, our team of experts brings your brand to life on a MASSIVE scale. Imagine your story unfolding across cityscapes, captivating audiences and leaving a lasting impression. Let’s take your brand to new heights! Follow us to stay updated with our cutting-edge projects and learn how we can amplify your brand’s presence. #OutdoorAdvertising #OOHMedia #UrbanAdvertising #BillboardDesign #DigitalBillboards #StreetMarketing #TransitAdvertising #BrandVisibility #OutdoorCampaign #AdTech #MarketingInnovation #OOHExperts #AdvertisingStrategy #UrbanMedia #PublicDisplay #AdCreatives #BrandImpact #OOHMarketing #AdCampaigns #OutdoorDisplays #DigitalOutdoors #UrbanBranding #MediaInnovation #VisualImpact #CityBranding