Viv Higher Education’s Post

Alejandra Lopez has done it again! She's spoiling you all rotten with a super detailed guide to creating impactful, differentiated, and authentic higher ed marketing ads. In addition to her easy-to-follow breakdown of the steps you and your team can take to create ads that stand out, she has included a bunch of examples to illustrate exactly what makes an ad hook a prospect. Thank you Ally for the hard work you put into this. #HigherEd is lucky to have you!