Voxpopme’s Post

As the Cannes Lions International Festival of Creativity concludes, we're reflecting on the transformative impact of #GenAI in the creative industry. Integrating GenAI with the insight of seasoned creatives isn’t just beneficial—it's essential for staying ahead. Is your team prepared to leverage the potential of GenAI? Explore key considerations to ensure your creatives are AI-ready. Learn more: https://deloi.tt/3KHTWZF

Still buzzing about our Fast Company win! The excitement still stands as we think back to this incredible achievement – being named the #1 Small and Mighty company on Fast Company's prestigious World's Most Innovative Companies of 2024 list! This award is a powerful validation of the transformative impact Sorcero's AI platform is having on the life sciences industry. By unlocking actionable insights from complex medical data, we're empowering organizations to accelerate research, optimize patient care, and ultimately, save lives. We remain deeply grateful for this recognition from Fast Company. It fuels our ongoing mission to democratize access to critical research and facilitate breakthrough treatments. Huge thanks again to our amazing team, dedicated partners, and supportive investors who have made this possible. Sorcero's commitment to revolutionizing healthcare through AI remains unwavering. We're excited to keep pushing boundaries and redefining industry standards for patient care on a global scale. Miss the initial release? Read the full press release here: https://hubs.li/Q02KggZ-0 #FCMostInnovative #WeAreStillProud #LifeSciences #AI #Innovation #MakingADifference #GratefulTeam #TechStartup

Creativity and innovation fuel everyone at Milk & Honey PR, so we're bought into World Creativity and Innovation Day. It's taken on new meaning as we look at the potential and pitfalls of technologies such as AI. Marking the event, Milk & Honey's Munich CEO, Manuel Hüttl, shares invaluable insights on how responsible use of technology can revolutionise creativity and elevate PR strategies. How are you harnessing innovation in your field? #WorldCreativityAndInnovationDay #InnovationInPR #CreativityMatters #GermanHive #PRStrategy

On the back of the post below, I met up with Frédéric Raillard (also co-founder of Fred and Farid) last week to dig into GenAI and the creative process some more (thanks Fred!). We can debate all day/night on the pros and cons of the output and quality, and honestly, I actually want to, and I can see both sides (today) but like it or not one clear takeaway from me is that AI is not only here to stay but it adds so much value in so many ways. As I said to Fred at the time, this can and will: - Make production like quality more accessible to the masses - take out the major cost of production and time it takes to significantly lower costs - Exponentially improve time to market for major campaigns in particular, month-to-days on a ton of work in the mix - Conceptualize ideas far quicker and (for me) aid internal sell-in for those who cannot 'see' concepts - Dramatically improve adapts and speed to respond to the market real time - Churn out true DCO en masse that blows the… of A/B testing possibilities to not only optimize media investment but with creative that works beyond a dollar dump. - Expose new/different avenues for brands to explore around their very identity and purpose (true fit to core audience) We’re already at a tipping point today… this is not just about lower funnel assets and photography, AI as a tool in the hands of skilled creatives can go head to head with traditional methods, especially in production. This debate far from over, thoughts? In the interim, check out the below from Fred – honestly incredible work and check it out before you respond this moved me a long a lot...

Join us to learn more about the future of innovation and consumer insights in Chicago! Thrilled to have Miranda Helmer joining us for the discussion. Hope you see you there! #consumerinsights #innovation #cpgbrands #luxresearch #anthropology #ai

Earlier this month, Panda’s SVP of Growth, Jason Taylor, attended the CHIME Innovation Summit in Florida ☀ The event brought together IT leaders from top #healthcare organizations to answer the question “how can #AI transform our health systems?” Our latest blog uncovers insights on: 👉 the importance of aligning AI initiatives with broader organizational goals 👉 the necessity of substantiating ROI claims with real actions 👉 the challenges and opportunities faced by healthcare systems of different sizes in adopting AI Head to the comments for the link ⤵

"What's old is new again," shares Niccolo De Masi, Chairman, The Futurum Group as he reflected on his learnings with us at Kearney PERLab (Product Excellence Renewal Lab)'s 2024 Future of Product Summit. He points out that a day about product #design inevitably transformed into inspiring conversations around AI, sustainability, and more. Watch his full speech from the event as he delves into the power of human creativity, product design responsibility, and how we will continue driving innovations for years to come: https://bit.ly/3xjxmDW

For those of you that missed our last #AI event, save the date: Tuesday, July 23, 2024. Here's your chance to catch up and dive even deeper. Join us at Axel Springer in NYC for an exclusive VIVALDI_ gathering. We'll explore how AI is revolutionizing business and impacting brands, building on the insights from our last session. There is few seats left, so please DM me, if you would like to join. #Businessreinvention #AIevents #AIbusiness #Innovation

What’s the next big shift in the personal care industry? AI is leading the charge, transforming everything from work processes to industry standards. Join Yann Chilvers, Founder and Co-CEO of Covalo, as he unveils 10 ways AI is revolutionizing the personal care sector—addressing labor shortages, enhancing efficiency, and pioneering sustainable alternatives. With Covalo x in-cosmetics as the world’s largest personal care ingredients platform, Yann brings expertise from collaborating with research institutions on AI-driven recommendation engines, setting new standards for the industry. 📌 Marketing Trends Theatre 📅 Wednesday, 6th Nov 🕒 15:00 - 16:00 Whether you’re a beauty professional, innovator, or tech enthusiast, this session will open doors to the future of personal care. Don’t miss the chance to learn how AI is shaping the next wave of industry advancements! #PersonalCare #AIinBeauty #IndustryInnovation #Covalo #FutureOfBeauty #SustainableAlternatives #BeautyTech #Networking #BeautyCommunity #GrowthTrends #incosasia #incosmetics #BackInBangkok

Research indicates that more than half of U.S. consumers believe that generative AI can improve access to medical care, and that by 2025, 90% of hospitals will leverage AI-powered technology to enhance patient care. Join us in the #EqualityLounge at #SXSW as we explore how AI is driving progress in sectors like business, marketing, and healthcare. Together, we’ll dive into the transformative potential of artificial intelligence and how to embrace a future shaped by innovation. • Ife Babatunde, Enterprise Sales Manager, LinkedIn • Vivian Krause, Marketing Director, Private Brands Fashion and General Merchandise, Walmart • Beverly Jackson, Vice President, Brand and Product Marketing, Zillow • Christina Collins, VP Integrated Planning & Synergy, The Walt Disney Company • Nicole Ramirez, M.A., Marketing Director, Growth, Emerging Products, Forbes