Vuori’s Post

❓ A common question posted on LinkedIn among thought leaders is that you can no longer ignore Amazon, that you're leaving tons of money on the table if you don't participate on Amazon, that resellers will create product listings and misrepresent your brand on Amazon even if you choose not to participate directly, and that you really have no choice. 🤝 95% of the time, I agree with those takes. The reason I agree with that thinking is that the vast majority of brands don't have the 1) brand equity), 2) consumer demand, and 3) the distribution agreement and enforcement discipline to be able to launch, grow, and survive without access to the Amazon customer base. 🚀 The other 5% of the time, I reference brands like Vuori. Vuori is not on Amazon and, to my knowledge, has never been on Amazon. Now, some will say, "yea, Pat, but there's all these knock-off brands like 'Seamaid' making a killing off of Vuori's brand equity by dominating the Amazon SERP for Vuori brand searches, Vuori could be hoovering all that up!" 🤯 And, you're right. But Vuori doesn't need that. They are the exception to the rule. They obsessed so heavily on building a brand over selling products that they put themselves in the position to have the leverage/freedom to engage on their terms. They are absolutely the exception, not the rule. 95% of the time, you need Amazon to survive. But the other 5% of the time ... damn. Kudos to Joe Kudla and his team.

Alantra Private Equity is pleased to announce the acquisition of a majority stake in SPW Fabrics (Sportwear Argentona), the leading manufacturer of technical fabrics for sportswear, swimwear, workwear, and healthcare applications, through Alantra PEF IV. This is the fund’s third investment following the acquisition of a majority stake in 13 dental laboratories a few days ago and the acquisition of a stake in Hiperbaric High Pressure Technologies.   Fernando Ortega, Managing Director of Alantra Private Equity, said: “SPW Fabrics is a leader in a high-value niche. We are excited to fuel the company’s global expansion together with the founders and the management team, tapping into booming trends like the rising interest in health and wellness, the casualization and technification of apparel, and the emergence of new sport niches. These factors, along with global scale and market consolidation potential, position SPW Fabrics for significant future growth.”   SPW Fabrics has leveraged its integrated R&D and production capabilities to build a strong international presence, supplying prestigious global brands like Le Coq Sportif, PUMA Group, adidas, Rapha, Gobik, and BANANA MOON. The company has shown rapid growth and high profitability, recently surpassing €20mn in revenues.   Read more here: https://lnkd.in/dpfpCydv #PrivateEquity #AssetManagement #InvestmentNews

✨ Time for change at Dr. Martens? ✨ 🛍️ One of Dr. Martens' major investors is suggesting a mighty shift for this iconic British brand. 🥾 It's not just any change - we're talking potential sale! 📉 Dr. Martens' shares have slumped by 83% since their 2021 market debut. So, what's next? Marathon Partners Equity Management believe it's time to think strategically. 🤔 Their suggestion? Bring in the bankers, start reviewing options, and possibly prep for a sale. 🏦🔄 They reckon Dr. Martens could boost earnings away from public markets or within a larger company family. 💼📈 #DrMartens #BusinessStrategy #FashionIndustry

Allbirds is the latest DTC retailer to experience growing pains. The company has received a delisting notification from Nasdaq. Life as a retailer is a day-to-day challenge. The "Covid-era DTC darlings" are now back to dealing with the challenges of growing a profitable retail business. From my own experiences, the startup to early-stage days of a business are challenging and you know that will be part of the journey. Managing the plateaus of a business, especially retail, is when the stakes are raised, and the strategic choices can make or break the future of the company. Pulling for the leadership team at Allbirds to survive the bumps to hopefully flourish in the future. #retail #retailnews #retailtrends #dtc #dtcbrands #cre

From radical transparency to rebrand. The remaking of Everlane is today's lead story in The Business of Fashion. And when Malique Morris picks up the phone, you know it’s going to be a great conversation. He asks the big questions, and always has a long-term lens on a brand. A must-read that unpacks: ➡ The wider context behind a brand that came unstuck in the gaps between perception and performance, expectation and experience ➡ How Everlane is setting a new course ➡ Rebuilding trust and establishing new #cultural #relevance ➡ Addressing the focus required to see it through under a new North Star of #leadership 💡 Importantly this raises a debate on what #sustainable #growth looks like – is the ultimate ambition really about more $1bn brands, or around more sustainable trajectories and ecosystems of growth? https://lnkd.in/e8pEGZtz   #brands #brandstrength #brandequity #culture #creativity #collaboration #rebrand #relevance #generations

Seeking investors to drive our growth forward 🚀 Valentine Witmeur and I are proud of the unique path we’ve taken over the past 9 years to build a brand with strong, lasting positioning in the fashion industry. The reality is that building a successful brand takes time, and the journey is far from easy. The fashion industry, like business in general, is tough and highly competitive. Yet, we’ve managed to remain resilient and continue evolving, which demonstrates the strength and potential of what we’re building. Creating a brand that lasts over time and implements a real, long-term strategy requires significant investment and patience. The sector underestimates how much time and funding it takes to reach that next level of growth. Look at brands like Ganni or Nanushka, which took over 15 years to become the industry powerhouses they are today. This is why we are actively seeking new investors to help us scale and realise our full potential. We are convinced that physical presence is key to our growth, which is why we are focused on developing our retail strategy through both wholesale channels and the opening of our first own store. We are confident that we can create something truly special and that our brand can not only thrive but become a standout model of success. Our commitment to the brand is limitless, and we’re excited to build a lasting legacy together. Let’s make that vision a reality! 🔥 For more information, don’t hesitate to reach out! Whether we’re making millions or just grabbing a coffee, we’re excited to connect with you. Valentine Witmeur Lab #BelgianBrand #Fashion 

New investors opportunity ♥️ A few words on how we see the future of our brand

NO. You are not alone at the TOP. Ever thought being at the top meant going solo? We’ll, legends would beg to differ. Let’s dive into something intriguing – a collaboration that’s not about the product, but about what happens when leaders from two distinct realms join forces. Yes, I’m talking about the #skechers and #goodyear partnership. Why does this partnership stand out? ✅ Unlikely Allies: At first glance, casual footwear and tire technology might seem worlds apart. But here’s the kicker – it’s their differences that make this collaboration a genius move. Skechers brings to the table unparalleled comfort and style, while Goodyear offers cutting-edge durability and grip. Together, they’ve created a value proposition that stands out in a crowded market. ✅ A Lesson in Leadership: Both brands are titans in their industries, and this partnership sends a powerful message: no matter how high you climb, there’s always room to explore, innovate, and grow. It’s not about competing but about complementing each other’s strengths. ✅ Breaking the Mold: This collaboration challenges the conventional wisdom that says, “Stick to what you know.” Instead, Skechers and Goodyear show us that stepping out of your comfort zone can lead to groundbreaking innovations. In SHORT - Being at the top doesn’t mean you’re alone. In fact, it’s the perfect vantage point to see further, dream bigger, and join hands with those who share your vision of excellence. It’s about creating a legacy that’s not just about dominating the market but expanding it. 🎯And here’s something to ponder: How often do we limit ourselves by not reaching out? By not exploring potential partnerships because they seem too far-fetched or outside our comfort zone? Let’s chat: 💡Have you encountered any other surprising yet successful collaborations? 💡How can we apply this “synergy mindset” in your own industries or ventures? Remember, at the top, you’re not alone – it’s where the most exciting collaborations happen.

Some of Australia's biggest clothing labels have changed hands after their parent company, Premier Investments, agreed to sell its Apparel Brands division to MYER in exchange for larger shareholdings in the department store operator. Here's what you need to know: ➡️ Apparel labels Just Jeans, Jay Jays, Portmans, Dotti and Jacqui E will operate under Myer, while Premier will retain its "highest quality" brands like Smiggle, according to analysts ➡️ Premier will receive 890.5 million new Myer shares upon completion of the deal while its chairman, billionaire Solomon Lew, will join Myer's board ➡️ The deal cements Lew's dominance across the Australian retail industry, with his private investment vehicle Century Plaza Investments set to gain a 26.8% majority stake to become Myer's biggest shareholder Read more on Bloomberg News.

📰 Exciting news from the retail world! 📈 Authentic finalizes Champion acquisition, to reveal new brand partners👜 ✨Authentic Brands Group has finalized its acquisition of Champion, solidifying its place as the largest sports and entertainment licensing company globally! 🚀 With plans to expand Champion's reach and unveil new partnerships, the future looks bright for athleticwear as it pushes forward with additional brand partnerships across new categories and territories, including Europe, Asia, and Australia in the coming months! 🌍At Peaks Partners, we’re here to help global brands navigate these exciting changes and maximize their potential. Here’s how we can support retailers and brands in such initiatives: 🔍 Strategic Partnerships: Forge local and long-term partnerships to strengthen your market position. 🌐 Market Expansion: Strategically enter new territories and categories. 📉 Navigating Challenges: Gain insights into overcoming local nuances and barriers 💡 Innovative Solutions: Tailored licensing strategies to meet unique brand needs. 🤝 Business Opportunities: Identify potential for funding and expansion. 📊 Market Adaptability: Stay flexible in the face of changing economic conditions. 🔗 Supply Chain Optimization: Streamline operations for better efficiency. 💬 DM here to connect or 📧 ravdiip.a@peakspartners.com 🔗 Read the full story 👉 https://lnkd.in/gXh5_MZE #MergersAndAcquisitions #RetailStrategy #peakspartners #BrandLicensing #FashionIndustry #Athleisurebrands #RetailNews #Athleticwear #BrandPartnerships #GlobalExpansion #PeaksPartners #LicensingExperts #MarketStrategy #RetailInnovation