THG’s Post

Well worth a read 👇 https://lnkd.in/eAkeh3up

Beauty

Always growing with the best professionals

They say speed is good for business. 3 reasons why I couldn’t agree more. In today’s world of digital noise, real, face-to-face moments stand out. Every Grand Prix I attend reminds me of the immense impact motorsport hospitality can have. It’s not just an added bonus. It’s a strategic asset that drives brand differentiation, strengthens relationships, and delivers real business outcomes. Here’s why it works: 1. Immersive Brand Experiences: Motorsport hospitality creates exclusive environments that position your brand as a leader.  Behind-the-scenes access, pit lane walks, meet-and-greets, and gourmet dining foster authentic connections in extraordinary settings. 2. Measurable Business Impact: It’s not just about fun, it’s about results. Motorsport hospitality: - Cultivates relationships with prospects - Rewards and motivates employees - Strengthens loyalty programs 3. Broad Appeal: It’s not just for die-hard fans. From corporate VIPs to casual enthusiasts, hospitality offers live entertainment, race simulators, and cultural activations. A full-spectrum experience engaging people on multiple levels. Real-life experiences create lasting impressions and unforgettable memories. I see it every time someone spends a weekend at the track. Which race would you take a group of 10 people to in 2025? 🏍️ 🏎️ P.S. My favorite tracks for hospitality? Check the comments to see a few. #Motorsport #Activations

Try starting your next creative workshop with the jobs to be done framework!

Thanks for sharing Jack Lamacraft - love this 'Ride the Arches' idea from McDonald's in the Philippines. I love trying to deconstruct where a campaign or idea has come from and this reminds me of the 'jobs to be done' process from Harvard Business Professor, Clayton Christensen in his classic book 'The Innovator's Dilemma'. He says: “Knowing more and more about customers — is taking firms in the wrong direction. What they really need to home in on is the progress that the customer is trying to make in a given circumstance — what the customer hopes to accomplish. This is what we’ve come to call the job to be done. When we buy a product, we essentially “hire” it to help us do a job. If it does the job well, the next time we’re confronted with the same job, we tend to hire that product again. And if it does a crummy job, we “fire” it and look for an alternative.” Mcdonalds have zoomed in on the 'job to be done' - no doubt a refuel and pitstop from the food, but also a physical job to be done on the customer's bike. You can use it too. Ask: What is the job to be done? In the customer’s words, write the job to be done that causes the customer to pull the product into their life What’s the functional role of the job? What’s the emotional role of the job? Situation / context What, where, when and why did the job occur? What is the context in which the job needs to be solved? Is there a social role to the job? It's a great way to go insight-hunting, and a much better way to get a brainstorm started than 'what ideas have you got?'! #Insights #CreativeThinking #Innovation #JobsToBeDone

How do you get a product to a customer in under 12 hours? 🚄 Ask Holland & Barrett! This is an example of the service THG Fulfil provides with AutoStore™ with extended cut-off times and shortened standard lead time. Here's how the magic happens! (Sound on is a must 🔊 ) THG Ingenuity THG Studios THG #THGFulfill #THG #HollandandBarrett #fulfillment #warehousing #automation #tech #logistics

𝐆𝐨𝐭 𝐦𝐨𝐫𝐞 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧𝐬 𝐚𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐏𝐀𝐋 𝐱 𝐡𝐞𝐲𝐦𝐚𝐱 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧? Don't worry we've got you covered. #PrimeAcesLimousine #PAL #PALexperience #limousineservices #chaffeurservices #luxurytravels #heymax #maxmiles #partnership #travel #rewards #miles #vouchers #TravelHacks #Rewards #freetrip

Hyatt Hotels Corporation is teaming up with Peloton Interactive to motivate guests to prioritize their wellness while traveling. The partnership aims to be the first global hotel loyalty program incentivizing members to exercise by rewarding them with points. Guests at participating Hyatt properties will have access to Peloton bikes and rowing machines in fitness centers and to Peloton workout classes streamed directly to their room's TV. 𝗚𝗼𝗼𝗱 𝗯𝗲𝗵𝗮𝘃𝗶𝗼𝗿 𝗶𝘀𝗻'𝘁 𝗷𝘂𝘀𝘁 𝗶𝘁𝘀 𝗼𝘄𝗻 𝗿𝗲𝘄𝗮𝗿𝗱 By doling out points to World of Hyatt members for completing Peloton cycling and rowing classes during their stay, Hyatt is tapping into an enduring trend we call CURRENCIES OF CHANGE. It's the notion of appealing to people's desire to save money (or accumulate valuable points) while simultaneously working toward self-improvement goals. As travelers increasingly prioritize their mental and physical health, hospitality brands have loyalty-building opportunities to move beyond tangible amenities and position themselves as partners in guests' overall wellbeing journeys. Click here to share this innovation with a friend or coworker 👉 https://lnkd.in/dMjE-qpH #hospitality #fitness #trendwatching #innovation

Here's what happens when you diligently research companies you're applying to—you begin to understand them almost as well as their own employees! A dedicated Customer Success Manager (#CSM) always seeks out case studies and successes when evaluating potential employers, because the value customers derive from the product is essential—it's our lifejacket. I enjoyed participating and winning the pop quiz from WalkMe! #jobhunting101 #companyresearch