Velera’s Post

ICYMI: The latest PYMNTS Intelligence and Velera Playbook, “How Credit Union Innovation Can Drive Gen Z Engagement,” explores the disconnect between credit unions' innovation roadmaps and what Gen Z members want. ➡️ Download the report: https://bit.ly/455LBIW #CreditUnions #DigitalInnovation #GenZ

The year has been challenging for credit unions, but having the right partners can make all the difference. 💡 Did you know that credit unions with strong marketing strategies see a 35% higher member engagement? At MWA, we specialize in turning challenges into opportunities. Let’s make 2025 your strongest year yet. Together, we’ll tell stories that resonate, drive results, and reflect the credit union difference. Ready to build a team of experts on your side? Happy to share some of our proven results. Let’s connect. 📩 #CreditUnionStrong #MarketingExperts #MWAResults #2025Goals

"Why are our members leaving!?" " 🤔 Well, 68% of consumers leave a business relationship because of a perceived attitude of indifference. But let’s dive deeper into this statement and follow the YMC golden rule of "asking a freaking question." What causes that indifference, and what needs to change within your credit union to build a lasting relationship? Find out today in our most recent blog post 👉 https://loom.ly/q1c4gOc #CreditUnionGrowth #GrowthMarketing #CreditUnions #CreditUnionLeaders #Innovation

💭 “The credit union industry’s ‘Service First’ culture is losing ground.” Service alone no longer ensures growth. With member expectations changing, credit unions must combine exceptional service with proactive value creation to stay competitive. 👉 Key insight: Helping members save time, save money, make more money, or feel secure is the key to thriving in today’s landscape. How is your credit union adapting? Share your strategies in the comments. #CreditUnionLeadership #SalesTransformation #MemberExperience #ProactiveSelling #SalesCU

Credit unions can sometimes be perceived as less tech-savvy than their bank counterparts, but the reality is quickly changing. According to the latest Credit Union Tracker®, a PYMNTS Intelligence and Velera collaboration, even smaller CUs are often outperforming larger financial institutions on innovation. 💡 ➡️ Read the report: https://bit.ly/48ChLNP #CreditUnions #DigitalInnovation #WeAreVelera

America's Credit Unions 2024 Governmental Affairs Conference focused on how #creditunions can grow and retain deposits, where untapped market opportunities to target may be and more. Read our blog to learn about highlights from this event that brings together CUs from across the country and the service providers and technology partners that help them better serve their members. #GAC2024 https://hubs.ly/Q02rSld00

We exhibited at the America’s Credit Unions (CUNA) Marketing & Business Development Conference in Las Vegas last week. We’ve noticed a few trends among credit union folks: First off, financial education and empowerment are white-hot. Of course, these have always been strong suits for credit unions, but there’s always the question of “uh, well, how do we actually, y’know, DO that in the age of apps, attention, and AI?” There were multiple vendors here with great solutions for making your members smarter. #financialeducation #creditunions #technology #sharedidiz

Learn how CBC Federal Credit Union (FCU) used Zelle® to drives member growth by delivering a digital-first experience members want. While CBC FCU initially sought to have about 10% of members with checking accounts using Zelle® within one year of the launch, they instead saw an incredible 44% of this member segment became active users of Zelle® within that timeframe. Moreover, the credit union saw progress toward its goal of attracting younger members. #Velera #creditunions #creditunion

How do you decode branch performance throughout your credit union network? The only way to do it well is to understand the level of opportunity in each market. Read more in our article called Decoding Branch Performance linked below 👇 https://lnkd.in/gcVPxBcy #innovation #future #creditunions #growthstrategy Thanks for the quote, Kurt Klassen.

🆕 In the latest PYMNTS Intelligence and Velera report, "How Top-Performing Credit Unions Innovate to Stay Competitive," we examine how CUs are investing in innovative products and services to retain current members and attract new ones. ➡️ Read the article and download the playbook: https://bit.ly/3M2IKaR #CreditUnions #WeAreVelera #DigitalInnovation