Companies are made up of many parts, people, equipment, strategies, customers They tend to develop a soul, a defining story, through good times and bad Great marketing people struggle through the process of defining and presenting that soul in a way that connects with potential clients. Clients need us to assist them in the buying process, not to be sold anything. Tell your story. Connect. Develop a relationship where your client is unwilling to imagine a world without you in it.
William Hodges’ Post
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If your strategy is to post random stuff and hope someone buys... You may stumble on someone who needs what you want in that moment, but it's not predictable or sustainable. Instead, spend an hour answering these questions: ➡️ What's your flagship offer? The one you feel really confident in selling because you've got loads of results to back it up? ➡️ Who do you want to work with? ➡️Why should they work with you, not your competitor? ➡️What matters to your prospective clients? Then, post content that covers all of those questions. You'll instantly have a better strategy than posting anything with no purpose.
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Probably 2 of the biggest "aha" moments I've had in business. Especially when it comes to acquiring customers: 1. Customers don't buy because you want to make a sale. So even if you have: - An amazing product or service. - The best damn landing page. - The perfect sales process. The reality is: You can't force the sale if a customer isn't ready to buy. 2. If you're showing up consistently - giving value. And yet, your business isn't raining customers. Chances are, your audience doesn't recognize you as an expert. or perhaps, there's a disconnect between: - What you are saying. - And what your customers really want. Bottom line is: The first thing on this list is beyond your control. However, if you're stuck with latter. Then, you, my friend is due for: A Brand Strategy Overhaul. Samson Damilare
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Here’s my theory that I have regarding specifically what a business needs based on the founder and their own unmeet needs. If the business needs help X department of the business it’s actually X challenge emotionally and spiritually. 👇🏽 Sales = improving, self-esteem, and confidence marketing =the need to be seen, heard and understood Operations = the ability to receive help and protection Fulfillment = alignment with purpose and mission to help and make the world a better place. Thoughts on my theory?
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You can’t sell everything to everyone. Success in business comes from clearly identifying your target market; those who genuinely need or desire your product or service. Once you have a clear understanding of who they are, you’ll be able to determine where they spend their time, how to connect with them meaningfully, and craft messages that resonate with their needs and values. This will enable you to build relationships, not just transactions, that will lead to more impactful and sustainable growth. Follow StedComm for more valuable marketing tips.
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What do we get paid for? What a great question! We get paid for being a "Solution to Other People's Breakdowns". We define a breakdown as anything that causes a stop in the action. When that happens, hopefully, you and/or your company will come to mind. How well you are differentiated will govern whether it is you that comes to mind. Over the next 3 days I will post about the three levels/tiers of differentiation (1 tier per day). How well you differentiate yourself will dictate whether you come to mind when there is a break in the action for a prospective client. Happy Selling! Mark
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A couple of months ago, I conducted insightful research on the significant impact of quality designs versus poor designs on sales. I've compiled the key roles that quality designs play in boosting sales in the following slides. Take a moment to review them and share your thoughts! Are you ready to accelerate your sales—both online and offline—with stunning visual representation? Feel free to send me a direct message here or email me at ofofonjoseph82@gmail.com, and let's take your sales to the next level. Did you find this post valuable? REPOST 🔁 to share this with others!
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Give me a 😎 if you agree! It’s easy to get caught up worrying about what everyone else is doing or trying to do it like they do. Truth is, there is no other company just like yours. Don’t be afraid to invite people into your unique story and serve them in creative and authentic ways. Especially if no one else is doing it that way! 😉 #Marketing #Sales #Manufacturing
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Struggling to create a product or service that sells? Here's a foolproof 8-step process to nail it every time: → Find your target audience → Offer free 1-hour sessions or consulting → Ask if it's okay to record for mutual benefit → Spend 45 minutes uncovering their struggles → Dedicate the last 15 minutes to providing value → Collect 10 of these meetings and transcribe them → Highlight the common struggles (7-8 will overlap) → Make the solution to those struggles your product/service It's that simple. By listening to your audience and addressing their pain points... You'll create an irresistible product or service that practically sells itself. No guesswork. No wasted time. Just real, actionable insights. Straight from your ideal customers. So, what are you waiting for? Start scheduling those free sessions today. Your perfect offer is just a few conversations away. And when those sales start rolling in, you'll be on the path to success. P.S. Raise your hand if you currently struggle with creating an offer! 🖐🏾
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Driving Sales Growth: A Roadmap for Succes Content: Consider redefining your sales process to a model that will: ? Display plain and clear financing options ? Develop a reputation as a trustworthy, customer-first brand ? Offer individualized experiences that make the buying customers feel appreciated ? Utilize digital marketing strategies that bring real shoppers, not just those who are window-shopping For Raj, the adoption of these strategies is more than just increased sales—it is about securing long-term relationships with customers who patronize again and again. When your store or tour company champions reliability, affordability, and superb service, you not only chalk up higher profits but also create a brand that everyone else recommends to their friends. Ready to turn your business into a trusted brand? Let’s discuss how you can start today!
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Digital Revolution ~ Data science, Analysis
5moBeautifully articulated! At Algo Explained, we believe that a company's true essence is reflected in its story and the relationships it builds. Our goal is to guide our clients through their journey, providing support and solutions that resonate with their needs. It's not about selling; it's about creating meaningful connections and becoming an indispensable part of their success story. Thank you for this inspiring perspective!