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TikTok is all about drawing your audience in and keeping them engaged. Sprout Social, Inc. gives some great tips for going live and getting your audience to come back for more: https://bit.ly/3QZZOzD

🚨Did you know that your audience on social media platforms isn't actually yours?🚨 The House of Representatives just passed a bill that might lead to TikTok being banned in the U.S. This isn't about the potential ban, or even about TikTok - it's about the importance of ownership of your audience and having diversified ways to reach them. When you rely on Facebook, organic search, or any third-party platform to connect to your audience, it's a potential single point of failure. Whether you're a non-profit, a business, or an individual, having only one connection point to your audience is risky. Unexpected changes can happen: ✔️ An algorithm change that impacts your organic reach ✔️ A policy change that prevents you from running your ads ✔️ Your audience moving to a newer platform So, how can you protect against this? 1️⃣ Own your Audience: Collect information (email, phone, address) that can reach them directly. This information is portable and largely unaffected by any platform changes. 2️⃣ Diversify Your Contact Points: Be on multiple social media platforms and have multiple direct ways of communicating with them. The more meaningful touchpoints you have with your audience, the less any platform change will impact you. Don't put all your eggs in one basket. Diversify your presence and own your audience. What's your plan to safeguard against a single point of failure? #TikTok #SocialMediaStrategy #BusinessStrategy #AudienceEngagement #DigitalMarketing

Does your business really need to be on TIKTOK? TikTok is a valuable social media marketing tool and can be easily adopted by virtually any business..See the below guide on how to use Tiktok for business https://lnkd.in/giAA5QAq #tiktok #tiktokforbusiness #tiktoklive

Does your business really need to be on TIKTOK? TikTok is a valuable social media marketing tool and can be easily adopted by virtually any business..See below guide on how to use Tiktok for business https://lnkd.in/giAA5QAq? @followers #titktoklive #tiktok2024 #TikTokForBusiness

🚀 TikTok vs. Instagram: Which Platform Should You Focus On? 📱 Both TikTok and Instagram offer unique opportunities, but they serve different purposes. 🤔 👉 TikTok is all about short-form, viral content. Perfect for quick engagement, especially with Gen Z. If you’re looking to hop on trends and get noticed fast, this is your playground. 🎯 👉 Instagram offers versatility with photos, Stories, Reels, and even shopping. It’s a great place to build a lasting brand and connect with a diverse audience. 📸 🎯 The Strategy? Use both! TikTok for instant engagement and Instagram for sustained growth. 🌱 #SocialMediaStrategy #TikTok #Instagram #DigitalMarketing #ContentCreation

Did you know? : Instagram and TikTok are still the kings of the social media castle when it comes to teens! 👑 Let’s be real—if your business isn’t fully leveraging these platforms, you’re leaving serious money on the table. Instagram’s sleek visuals and TikTok’s addictive, short-form content are exactly where your audience is hanging out. But here's the kicker—just being on these platforms isn’t enough. 👀 Are your posts reaching the right people? Are you converting that audience into customers, or just collecting vanity metrics? If you're not sure, you might need an audit! I’m here to make sure your Instagram and TikTok game is on point and working hard for your business. From optimising your bio to nailing your Reels or TikTok trends, let’s get into the nitty-gritty of your social media strategy. 💡 Ready to see if you’re crushing it or just coasting? Hit me up for a personalised audit and let's supercharge your reach. 🚀 #InstagramMarketing #TikTokForBusiness #SocialMediaAudit #DigitalStrategy #BusinessGrowth #ReachForTheStars 🌟

In today’s digital age, social media platforms have become more than just a way to connect with friends and family. They have evolved into powerful tools for individuals to showcase their talents, build an online presence, and even make money. One such platform that has taken the world by storm is TikTok. #AffiliateMarketing #DigitalMarketing #MarketingStrategy #SocialMediaMarketing

In today’s digital age, social media platforms have become more than just a way to connect with friends and family. They have evolved into powerful tools for individuals to showcase their talents, build an online presence, and even make money. One such platform that has taken the world by storm is TikTok. #AffiliateMarketing #DigitalMarketing #MarketingStrategy #SocialMediaMarketing

In today’s digital age, social media platforms have become more than just a way to connect with friends and family. They have evolved into powerful tools for individuals to showcase their talents, build an online presence, and even make money. One such platform that has taken the world by storm is TikTok. #AffiliateMarketing #DigitalMarketing #MarketingStrategy #SocialMediaMarketing

How to go live on TikTok and engage your followers: Going live on social media is a great way to connect directly with your audience, answering questions and getting feedback in real time. This Read more... The post How to go live on TikTok and engage your followers appeared first on Sprout Social.