Congratulations to REMA 1000 Danmark for receiving several first-place awards at the prestigious PLMA Salute to Excellence Awards. Among others, GUSTUS SPECIAL RESERVE SHIRAZ, a private label created in collaboration with AMKA GROUP, Darling Cellars, and the design agency Motherland, was recognized.
These awards acknowledge outstanding innovation and quality in private label products. They celebrate retailers and wholesalers for their excellence in creating store brand products across various categories, including food, beverages, health and beauty, household products, and more. Products are judged based on several criteria, including taste, appearance, packaging, product concept, and value for money. The evaluation process involves industry experts, chefs, and consumers.
Within AMKA Group, we work with wine brands both big and small, including celebrity brands and private labels. The importance of private labels has grown significantly within the last eight to ten years in the wine industry. By now, we have created a significant number of private labels in different markets and channels, gaining valuable experience and insights into the whole process. Our strong collaborative relationships with wineries across the world provide us with many opportunities to help our partners achieve success in their respective businesses. In short, we can help our partners with:
- Sourcing the wine and bottling
- Choosing different varieties, blends, and styles
- Label and packaging design (both in-house and via design agencies)
- Visuals for marketing and branding campaigns
- Quality control
- Supply chain and scalability
- Innovation and responsiveness to trends
- Profitability
Førstepræmier til REMA 1000 varer 🏆
Mandag i denne uge blev årets udgave af PLMA Salute to Excellence Awards afholdt i Amsterdam. Her vandt syv af vores produkter sammenlagt ni førstepræmier:
- Gram Slot Økologisk Kakaomælk (Arla Foods)
- Gram Slot Økologiske Kartoffeldippers (Flensted Food Group)
- REMA 1000 Grillet Madbrød (CARMO FOOD)
- REMA 1000 Bleer, 2-4 kg (ABENA)
- Gustus special shiraz (AMKA GROUP)
- Le Bon Negociant Pinot Noir (Novin A/S)
- Le Bon Negociant Rosé (Novin A/S)
Produkterne repræsenterer vores sortiment i bred forstand. Det er vi enormt stolte af, og vi sætter stor pris på den internationale anerkendelse. Og tak til kunderne for opbakningen hver dag i vores butikker!
Stort tillykke til alle samarbejdspartnere og vores tre kategorichefer Torben Lund, Lasse Lindner og Jonas Garly Sørensen. Det er virkelig godt gået 😊
De årlige PLMA Salute to Excellence Awards uddeles af PLMA International Council - Amsterdam (Private Label Manufacturers Association) 🌍
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