Yespo: Omnichannel CDP’s Post

What’s it like to share an office with the Marketing department, you ask? It’s never boring or quiet! There's always an event to plan, discussions buzzing, and content being crafted, from posts to blogs. A couple of weeks ago, I asked, 'Are we planning to decorate the office for Halloween?' Marketing said, 'No, let's just focus on the festive season this year.' Fast forward to today, and now it's, 'Did you hear that IT is decorating for Halloween? Let’s do this!' And so, ten paper cuts later, we have our new Halloween decorations.  Mixing marketing with accounting might sound unconventional, but somehow, it just works for us! #LifeInIntus #INTUSWindowsLt #LoveYourTeam #HaveFun #marketing

Sometimes my family think I have gone mad. Today was one of those days. Mid summer and I am in the baking heat of our loft rummaging around for Christmas decorations. Yes, you read thst correctly, Christmas decorations in July. Why? For a client...of course. Carrie and I spent the morning shooting a promotional reel for a trades client. Their customers need to book in now for results ready for Christmas. Are you planning ahead? Do you have content ready for when you need it? Is your messaging on target and relevant? If you need support give us a call. #MarketingPlan #ContentCreation

Sometimes my family think I have gone mad. Today was one of those days. Mid summer and I am in the baking heat of our loft rummaging around for Christmas decorations. Yes, you read thst correctly, Christmas decorations in July. Why? For a client...of course. Carrie and I spent the morning shooting a promotional reel for a trades client. Their customers need to book in now for results ready for Christmas. Are you planning ahead? Do you have content ready for when you need it? Is your messaging on target and relevant? If you need support give us a call. #MarketingPlan #ContentCreation

Download Halloween Tradition Brochures templates https://lnkd.in/dAWNHvad Get ready to captivate your audience with the Halloween Tradition Brochures template! 🎃👻 Perfect for event planners, party hosts, or anyone wanting to add a hauntingly creative touch to Halloween celebrations. With spooky-themed designs and plenty of room for customization, this template makes it easy to highlight traditions, activities, and stories. Don’t miss out on bringing an extra layer of magic to your Halloween events – check it out and start planning the best Halloween yet! 🍂🧛♂️ #HalloweenTraditions #BrochureTemplate #SpookySeason

Apparently, they used to hang witches from these very trees. 🧙♀️🌳 Bit spooky, but it is Halloween. And, in an attempt to think up a creative way to link Halloween with Branch Out Marketing, I think I've managed it. If you’ve seen the new Branch Out site, you’ll know I’m a fan of wordplay. (I may even have to rein it in sometimes.) So, here’s a wordplay story for Halloween from right here in Heavitree. Legend has it, Heavitree got its name from the local “head tree” that once served as Exeter's execution site, where heads 'n witches hung as warnings in the branches… Speaking of Branches...in other (less grisly) news - Branch Out Marketing is now trademarked! It may seem a bit of a cop-out to name the business after my surname, but it’s actually rooted (see what I did there?) in so much more. Branch Out Marketing means embracing storytelling, data insights, content innovation, a good sense of humour, and building connections with the right people in the right places. And as it enters its fourth year, it made sense to treat it with a trademark. Happy Halloween! 🎃 #branchoutmarketing #brandidentity #brandname #wordplay #marketing #socialmedia #contentmarketing #contentcreation #halloween #exeter

(Spotted at a flower shop in Brooklyn) An insight is not a deck prepared by consultants to justify the color of a browser's button, the shape of a new logo, or whatever else you can think of. An insight is an in-depth understanding of your people's needs in the context of your business. This flower shop knows it the best. Imagine this: you are on your way back home. It is the New York summer. You have just emerged from the 90-degree subway. It is 7 PM. You are mentalizing your dinner plan: maybe leftovers from the day before? Or should you treat yourself? Is it a TV show-with-a-roommate type of night? I mean, it is definitely too early in the week for a spontaneous happy hour at a local bar, right? But it may be time to treat yourself some other way. Maybe flowers? But once you've got into a roommate drama because of that. The roommate was wrong — Fluffster is way more bearable than your average cat! Makes good TikToks, too. But you learned. Lilies and cats don't vibe together. Lilies are toxic to cats.  The place owner confirmed that their "cat-safe bouquets" are one of their most popular items, which exists precisely because he interviewed a few customers who he couldn't quite convince to get a bouquet for themselves. I mean, how can you not love insights? #insights

The Beauty of Imperfections 🙃 Last night, our street was treated to an early Christmas surprise – a street light decked in festive flair but with a quirky twist: it was upside down. My son took this photo to capture the moment, and at first glance it seemed like a blunder—when the light switched on, illuminating (in the truest sense) an error that Del Boy would make, it sparked this thought... The topsy-turvy light didn't just grab attention of other passersby; it gifted us an unscripted moment of festive giggles, a shared moment, and a lesson in the power of storytelling. The Christmas season is brimming with 'cookie-cutter' narratives. Standing out from the crowd isn't about following the perfect script; it's about crafting a tale that's uniquely yours, even if that means flipping the script, quite literally! Embracing our imperfections can be the very thing that makes us memorable. In a world so focused on polish and precision, there's something incredibly human and endearing about a little twist, a playful accident that sparks conversation and draws smiles from passersby. #ChristmasMagic #StandOutStories #AuthenticityWins #FestiveFun #PublicRelations #PRLessons #ChristmasPR #EmbraceImperfections #HolidayCampaigns #Storytelling

Holiday shopping can feel overwhelming, especially with a big family! Here are some practical ideas to keep things thoughtful and budget-friendly: 🎁Favorite Things White Elephant Gift Exchange: Instead of buying a gift for everyone, buy one gift you would want to win.(Look up White Elephant rules) Bring a gift, get a gift! 🎁 Gift an experience: Instead of adding to the pile of so-so gifts, consider gifting tickets to the zoo, a movie, or a local museum. 🎁Get CRAFTY: Think Pinterest! It can be a homemade holiday decoration or a delicious dessert. In the past, I have made hot chocolate bombs, customized candy jars, and peppermint fudge. What are your favorite ways to give gifts in a big family?

With Halloween right around the corner, I wanted to highlight some of the awesome work from our Publishing Partners who contribute to the newswire... 🎃 Here are 10 tricks for throwing the ultimate Halloween party. Whether it be choosing the right space or curating the right soundtrack, Peerspace has got you covered - https://lnkd.in/efvCENXS 🍬 As Halloween approaches, so does the demand for candy, costumes & decor. Thanks to Instacart, they went ahead and put together a report together that showcases top candy picks state by state, what's popular in different regions & how many people plan to trick or treat this year - https://lnkd.in/eReZ9qAQ 👻 If you're looking for thrills and chills, Way.com shares the top 30 activities to do around Halloween across cities in the US - https://lnkd.in/eAGef8_F If you're a Publisher or Brand who's interested in contributing to Stacker's newswire, feel free to message me to learn more

Halloween & Business 🎃 – Embracing the Spirit of Innovation! Halloween is a great reminder that a little creativity can go a long way, even in business! Here are some “spook-tacular” tips to keep your business innovative and adaptable: 🎃 Embrace Change: Just like Halloween costumes, businesses must evolve with the times. Stay flexible and adapt to market shifts and customer preferences. 🎃 Get Creative: Halloween thrives on imagination. Think 'outside the box' with new ideas to solve old challenges and keep your services fresh. 🎃 Engage Your Community: Whether it’s a Halloween-themed event, a social media post, or fun office decorations, engaging with customers and your team helps build a positive, memorable brand. 🎃 Stay Prepared: Halloween teaches us the importance of safety and planning—carry that forward in your risk assessments, goal setting, and team training. Let’s celebrate the spirit of Halloween by keeping our businesses lively, innovative, and engaging. Happy Halloween! 🎃👻 PS Any comments about this picture/me/weightloss/age .... well let's just go with it and see what happens! #Halloween #BusinessGrowth #Innovation #CommunityEngagement #VARTAN