Mohamed Yousuf’s Post

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Marketer | Copywriter

How YouTubers start their business easily and what we can learn from them. The answer is "Personal Branding" For the last few years, I've been consuming tons of content from YouTube on Starting a business, learning a skill, productivity, etc. YouTubers begin by offering valuable content to build a loyal audience, thereby gaining credibility, followers, and trust. Most YouTubers leverage their follower base to build their businesses, making it easier to sell their products or services. Why? Because selling to a trusting, loyal audience is far more effective than pitching to strangers. For Example, A YouTuber who runs a Marketing Agency also selling a course on "How to start a Marketing Agency". He made more money on selling the course rather than his Marketing Agency business itself. A YouTuber who teaches fashion built a clothing business out of his followers. And the list goes on. In conclusion, People are always willing to buy something from a well-known personality rather than an unknown brand. So the lesson I learned as a Marketer is: - Build a strong story around your brand - Establish trust and credibility - Provide a lot of value. - Build authority within your Niche - Solve your audience’s problems. - Recognize the importance of personal branding. PS: This is something I understood over the years of watching YouTubers start their business and making it look easy because they already have an audience to buy. #marketing #digitalmarketing #personalbranding #contentmarketing

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