Zhang Loach’s Post

Reading through IFIC’s food trends for 2024, I’m glad to see the industry is listening to what matters most to people: health, sustainability, and authenticity. There’s a whole wave of new protein-rich, plant-based options that make eating well both easy and exciting. It's inspiring to watch the shift towards healthier, mindful choices. https://lnkd.in/gZkip42P

✨ Introducing the New and Improved Nutrivita! #NewNutrivita ✨ Keep an eye on our socials and website as we’re excited to unveil our fresh new look through a rebrand that is designed to reflect our mission of making healthy living EASY for YOU. While we’ve enhanced our appearance, our commitment to delivering the same great taste and fresh products remains unchanged! 🌱 At Nutrivita, we believe that eating well should be simple, delicious, and affordable. That’s why we carefully source premium quality, locally-grown ingredients and superfoods to craft products that taste amazing and make you feel even better—all without the premium price tag! 💚 But we’re not just in the business of blending fruits. We’re crafting a lifestyle of wellness, taste, and affordability. Welcome to Nutrivita, where delicious meets purpose! At Nutrivita, we’re on a mission to revolutionise the way people experience health. Nutritious, plant-based foods and beverages should be irresistibly delicious, easy to access, and affordable for all. We’re more than just a brand—we’re a catalyst for positive change, and we invite you to join us on this journey! So go ahead, take a sip or a bite, and experience the #NewNutrivita. Because at Nutrivita, we’re not just selling products—we’re selling a lifestyle that makes a difference. 💚 . . . #NutrivitaRebrand #HealthyLivingMadeEasy #SupportLocal #PlantBasedGoodness #WomenLed #CommunityFirst #NewNutrivita

The "better-for-you" beverage market has seen remarkable growth in recent years as consumers place greater emphasis on health, wellness, and sustainability in their purchasing decisions. As people increasingly prioritize their well-being, they're seeking #beverages that align with their desire for nutritious, functional, and #cleanlabel options. The demand for beverages that support overall health, energy, immunity, and specific wellness goals is fueling the expansion of this category. This trend has spurred the creation of products that deliver sweetness or sweetness modulation using innovative sources, such as protein-based plant-derived #sweeteners and #modulators. Download our whitepaper: https://lnkd.in/gYxv887z

For brands looking to excel in the functional beverage market, here are four consumer trends experts suggest keeping an eye on: ➞ Hydration ➞ Sugar Reduction ➞ Fiber Fortification ➞ Mental Health Read about each, including how drinking options are evolving beyond traditional formats, in Food Technology magazine: https://hubs.la/Q02pFlFC0 #FoodTech #FunctionalBeverage #Trends

🍓🥭 "𝐅𝐮𝐞𝐥𝐢𝐧𝐠 𝐄𝐮𝐫𝐨𝐩𝐞 𝐰𝐢𝐭𝐡 𝐅𝐫𝐞𝐬𝐡𝐧𝐞𝐬𝐬: 𝐓𝐡𝐞 𝐑𝐢𝐬𝐞 𝐨𝐟 𝐅𝐫𝐮𝐢𝐭-𝐁𝐚𝐬𝐞𝐝 𝐒𝐦𝐨𝐨𝐭𝐡𝐢𝐞𝐬!" 🥤🍏 𝐆𝐞𝐭 𝐅𝐫𝐞𝐞 𝐒𝐚𝐦𝐩𝐥𝐞 𝐑𝐞𝐩𝐨𝐫𝐭: https://lnkd.in/eTYqD6bW As health-conscious consumers grow in number, Europe’s fruit-based smoothie market is thriving like never before. 🌱 With a perfect blend of nutrition and taste, these beverages are quickly becoming a go-to choice for those seeking a refreshing, convenient way to boost their wellness routines. 🍇🍊 From local cafés to supermarket shelves, fruit smoothies are a vibrant part of the health food revolution—offering natural energy, delicious flavors, and key nutrients in every sip. This shift in consumer preferences also creates opportunities for businesses to innovate and capitalize on the growing demand for healthier, on-the-go solutions. 💼🍓 Whether you're a supplier, manufacturer, or retailer, embracing the smoothie movement is a smart way to tap into this booming market. 🌍 Let's blend together great taste and good health! 🥤💪 https://lnkd.in/egAPKHUZ #SmoothieRevolution #HealthyLiving #FruitSmoothies #FoodInnovation #Wellness #EuropeanMarket #BusinessGrowth #HealthierChoices

✨ Introducing the New and Improved Nutrivita! #NewNutrivita ✨ Keep an eye on our socials and website as we’re excited to unveil our fresh new look through a rebrand that is designed to reflect our mission of making healthy living EASY for YOU. While we’ve enhanced our appearance, our commitment to delivering the same great taste and fresh products remains unchanged! 🌱 At Nutrivita, we believe that eating well should be simple, delicious, and affordable. That’s why we carefully source premium quality, locally-grown ingredients and superfoods to craft products that taste amazing and make you feel even better—all without the premium price tag! 💚 But we’re not just in the business of blending fruits. We’re crafting a lifestyle of wellness, taste, and affordability. Welcome to Nutrivita, where delicious meets purpose! At Nutrivita, we’re on a mission to revolutionise the way people experience health. Nutritious, plant-based foods and beverages should be irresistibly delicious, easy to access, and affordable for all. We’re more than just a brand—we’re a catalyst for positive change, and we invite you to join us on this journey! So go ahead, take a sip or a bite, and experience the #NewNutrivita. Because at Nutrivita, we’re not just selling products—we’re selling a lifestyle that makes a difference. 💚 . . . #NutrivitaRebrand #HealthyLivingMadeEasy #SupportLocal #PlantBasedGoodness #WomenLed #CommunityFirst #NewNutrivita

There’s a growing focus on living healthier, and many consumers are reevaluating what’s good for them, their future, and their bodies. When it comes to cleaner eating: *67% of consumers tried to consume more protein in 2023, according to IFIC. *Plant-based consumption is also on the rise—the vegan diet is up 9% in dollar sales vs. a year ago, as new and emerging animal alternatives claim a share of the market. *30% of consumers seek low sugar when buying food and beverage, up 3 pts from a year ago. Sugar alternatives are also increasing in popularity—think stevia, agave, and monk fruit.

The Whole Foods Market 2025 food and beverage trends reflect a consumer shift toward balance, innovation, and sustainability. Expect health and indulgence to coexist, with products that satisfy cravings while supporting wellness. The demand for plant-based aquatic ingredients like seaweed signals a new frontier for protein alternatives, while next-level compostable packaging highlights the growing emphasis on eco-friendly solutions. Trends like cultural fusion foods (think ever-adaptable dumplings) encourage innovation that blends tradition with convenience, and hydration hype pushes functional beverages into the spotlight. It's all about giving consumers more value—whether that’s nutrition, sustainability, or indulgent enjoyment—without compromise. Learn more below. https://lnkd.in/g3gEf_9H

As a kid, my diet included TV dinners, ultra processed snacks from a box, and sugary drinks filled with additives (OH yeah!🍹). Fast forward to today, and the food and beverage game has shifted dramatically. Consumers are now demanding healthier options with natural ingredients, fewer additives, and more variety. Kombucha and wellness teas are now mainstream, and energy drinks that offer genuine health benefits are on the rise. For emerging brands, this is the opportunity to level up. If your brand aligns with these values and offers authentic, health-conscious products, you’re well-positioned to capture the attention of today’s conscious consumers. I for one, cannot wait to see all the new brands like this that enter the market in the years to come. Some of my favorite brands include Marquis, IQBAR, poppi, Oats Overnight, ROAR Beverages Canada What are yours? 📢 #FoodAndBeverage #HealthAndWellness #Sustainability #Innovation #StartupGrowth

The Rise of CBD in Culinary Trends: A Game-Changer for Health and Wellness 🌿🍽️ As a professional in the food and beverage industry, I've been closely observing the fascinating integration of CBD into everyday recipes. This trend is not just a passing fad but a potential revolution in how we approach health and wellness through our diet. From CBD-infused smoothies to guacamole and baked goods, these easy-to-make recipes are making waves in kitchens across the globe. The benefits of CBD consumption align perfectly with current health trends, offering potential relief from anxiety, pain, and inflammation. However, it's crucial to address the legal aspects and considerations surrounding CBD usage in food products. As regulations evolve, businesses must stay informed to capitalize on this growing market responsibly. For entrepreneurs and established companies alike, this trend opens up a world of opportunities. From developing CBD-infused product lines to offering CBD-enhanced menu items, the possibilities are endless. It's important to dispel misconceptions about CBD and provide accurate information on its effects and proper dosage. As we look to the future, CBD in culinary applications has the potential to reshape consumer habits and revolutionize the health and wellness sector. What are your thoughts on this trend? Have you experimented with CBD recipes? Let's discuss in the comments below! Ready to explore easy CBD recipes? Check out this comprehensive guide: https://lnkd.in/dJv8Meer #CBDRecipes #HealthAndWellness #CulinaryInnovation #FoodIndustryTrends #EntrepreneurialOpportunities