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🎙 Voices of Influence Podcast featuring Branden Cobb, MBA – Fractional Chief Marketing Officer In this episode, Branden discusses the power of authenticity in influencer marketing. “The key is authenticity—allowing the influencer’s values to align with your company's values. It's an extension of your brand, so cohesion between the influencer and the company’s image is critical." #VoicesOfInfluence #InfluencerMarketing #BrandStrategy #AuthenticityMatters #MarketingInsights #Podcast

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