10 Content Ideas for Your Small Business

Do you own a small business? If so, you know that it can be tough to develop new content ideas. You want to blog and create videos, but sometimes it takes time to figure out what to write or discuss. In this post, we will share ten content ideas for your small business website and provide links to some helpful articles that will give you even more ideas! So read on and get started creating great content for your customers!

1. Write About Your Company History

 Your customers are likely interested in how your company started and what it's been through over the years. Could you write a blog post that tells the story of your business? You can include photos, videos, or anything else that will help bring the story to life.

Once you've written your blog post, please share it on social media and email it to your list of subscribers.

 2. Create a "How-To" Post

Your customers are always looking for helpful information. Why not create a video or blog post that shows them how to do something related to your business? For example, if you sell cosmetics, you could create a tutorial on how to apply makeup. Or, if you sell car parts, you could show your customers how to change a tire.

This type of content is prevalent on YouTube, create a channel and post your videos there. You can also embed them on your website or share them on social media.

Once you've created your video or blog post, promote it on social media and email it to your list of subscribers.

 3. Share Customer Testimonials

 Your customers are your best advocates. They can speak to the quality of your products or services better than anyone else. So why not let them do the talking? Share customer testimonials on your website and social media pages. You can also create a video testimonial or write a blog post featuring quotes from satisfied customers. 

Once you've shared your customer testimonials, promote them on social media and email them to your list of subscribers.

 4. Introduce Your Employees

 Your customers are interested in the people who work at your company. Please write a blog post that introduces them to your employees. You can include photos, videos, or anything else that will help bring the story to life.

Once you've written your blog post, please share it on social media and email it to your list of subscribers.

 5. Create a Video Tour of Your Premises

 Customers are always interested in getting a behind-the-scenes look at businesses, so why not give them a tour of your workplace? It's a great way to show them how your products or services are made and how much work goes into running your business. Plus, it can help build rapport with your customers and make them feel more connected to your brand—however, you should keep a few things in mind when giving tours.

 First, make sure you have a clear and concise itinerary planned out. You don't want to keep your customers waiting around or try to cram too much information into the tour. Second, I'd like you to please be prepared to answer any questions that come up. And finally, remember to have some fun! A tour should be enjoyable for both you and your customers.

 Could you create a video showing your office or store? You can give viewers a behind-the-scenes look at what goes on there or show them around the space.

Please read the other five in our full post here.