17 Questions about Blogging You Always Wanted to Ask - Answered

You might have rarely seen an intensive FAQ like this one. I am answering all burning questions about blogging here. Knowing these important answers will enlighten you and help you take important decisions about blogging for business and lead generation in your coaching practice.

Here we go with the questions and you can ask anything in the comments.

Q: How long does it take to make money from blogging?

A: It depends upon the ways you're going to use to make money.

If you have a service or product to offer, you can start receiving new leads, prospects, and sales within 2- 3 months of consistent and strategic blogging practice.

If you're a niche blogger and using Adsense, advertising, or affiliate marketing to make money, it may take a year minimum.

The money made from the second type of blog is unlimited and has a bonus of running without much of your involvement whereas the first will need your presence most of the time.

Q: How much money one can make with blogging?

A: As much money as you want.

For AdSense, advertising, and affiliate blogs, it can go up to 25 lakhs a month. There are blogs in the world that are making this much. Starting can be 50k per month in a year. For coaches and consultants, I don't recommend putting adsense on the blog, however, affiliate is a great idea. You can have passive affiliate income by recommending Amazon books or your business-related products or tools.

For a service or product blog, the money depends upon how much work you can take, your service pricing etc, it can start making 10k to 10 lakh per month in 3-6 months.

It all depends upon how well you're working on your blog so it starts working for you.

Q: How difficult it is to manage and run a blog?

A: Blogging and managing a blog is as difficult as any other business or marketing tool. However, it is the most convenient, comfortable, and fastest way to be financially sound and reputed in the industry while it saves your time and energy more than any other income source.

Q: What if I am not a good writer or am not a writer in the first place?

A: If you cannot write at all or do not want to express yourself, blogging is not for you unless you own the blog but have a team to manage it.

But if you are willing to express and share, you can use videos, audio[podcast], and even visual illustrations instead of text or writing. It works equally well. 

Q: How will it help my business and coaching practice?

A: Most of your prospects don't know about your business and a lot of them don't know much about your industry and how these services or products work, or how they make a difference in one's life.

Blog just does that.

A blog educates your prospects without an obligation to buy and over time they trust you, your offerings, and your brand more than the others, eventually leading to inquiries and sales.

Q: How will it help my personal brand?

A: If you're the one leading and writing on your blog, you win all the visibility, attention, fame, and fortune. Having your blog means you're serious about your brand and your identity. And who wouldn't want to trust someone so serious about their own brand? 

Moreover, you start getting more speaking and collaboration opportunities.

Q: Do I really need a blog when I have a website and a good response from social media?

A: 5 years back, over 70% of the businesses didn't have a blog. Today, over 80% of the brands have a blog.

1. You'll have a blog if you're looking to grow your brand and free up your personal time, if not today then tomorrow. It is better to have it sooner to avoid dealing with competition later. 
2. Secondly, having a blog means focused time and attention from your visitor or prospect. Whereas social media has everything and everyone to distract someone from your post or page. 
3. Third, the shelf life of a social media post is as small as one day. Whereas a blog lasts a lifetime and its returns increases as it ages.
4. Fourth, having a blog means making your website rank faster and higher in search engines while shooting the traffic to its best potential.
5. Fifth, brands with active blogs have over 65% more and faster conversions than those without blogs

Q: How much time does a blog need every day?

A: Initially, 2 hours every day as you're learning and practicing. After 2-3 months of good practice, 30 minutes to 1 hour a day is enough to build and run a successful blog.

Q: Does blog management need regular monetary investment?

A: Preferably yes. Returns are faster if we invest in promoting the blog. There are many free promotional steps as well which take time. Investing around 3-5k a month is a decent investment to start getting faster results and more importantly, it saves time and keeps you motivated. If you're getting 30-50k per month minimum returns in exchange of investing 3.5k per month, it's too good of a deal.

Q: Is it too technical to run a blog?

A: No, I have seen people from non-technical backgrounds enjoying blogging.

It requires only basic understanding which one can comfortably learn and do after a week of regular practice.

And there is a choice to delegate technical stuff if you still find it too tough.

Q: How do I know what should I blog about?

A: Interestingly, you always know what you can comfortably write or speak about. If you're using the blog to promote your business or service, you know what you'd blog about. If you wish to be a work-at-home blogger looking at a passive income source, then consulting a coach for finding the best subject for you is recommended.

Q: How exactly a blog makes money?

A: Using one, more than one or all of the following ways;

• Selling your own services and products [for coaches and consultants]
• Adsense and similar PPC programs
• Affiliate marketing [ for coaches and consultants]
• Advertising
• Selling posts, links, and space on the blog [for coaches and consultants]
• Renting a certain area/theme of your blog per month
• Building a successful blog and selling it for a much bigger price

Q: Blogs are free, then what exactly costs money?

A: To save time, hassle and energy that you invest in hit and trials and saving yourself from high chances of quitting before you make blogging work for you, investing a coaching or blogging training is useful. With blogging training or coaching and regular guidance, you can make a blog work for yourself within 1 year.

Without support, it may take 2-3 years to see significant money coming and sometimes, you never see money coming.

Recommended read - The Real Cost of Starting & Running a Profitable Blog

Q: I have seen people not successful even with blogging training?

A: It's not the training that didn't work. It's the people who didn't do everything that was required to build a successful blog. Just like you need food, air, water, and shelter to survive and grow, a blog requires similar basic things done regularly to grow and offer fruits to you.

Q: How do I know am ready for blogging?

A: Take this 2 minutes quiz, it will be the basic clue if you can blog. If you still have doubt, then discuss with me. I will suggest if you should start a blog or wait.

Take 2 minutes quiz - are you ready to start a blog

And if you score over 105, take a look at this guide - How to Start a Blog

Q: Who all can use blogging profitably?

A: Solo entrepreneur / Startup owner / Online business looking to boost the leads, reach, reputation & visibility / Coach/Consultant/Doctor /. Mom or Dad or anyone on sabbatical willing to create an income source from home / Aspiring influencer willing to attract high paying brands for endorsements and reviews / Someone who loves expressing and use the blog to make money from home / Freelance Writer/Blogger willing to make a massive passive from home

Q: What are some challenges a new blogger can face?

A: Making dedicated time for the blog in their routine, short of ideas sometimes, little struggle in promotional activities, demotivation, and impatience in the first 1-2 months. But everything can be addressed well when one wants.

And now over to you.

Is there any blogging question I left? Do ask in the comments :)

And this is the place where you can download over 15 free blogging and social media resources.

Best

Sunita Biddu