19 Ways to be a Referral Magnet

19 Ways to be a Referral Magnet

Imagine becoming a referral magnet simply by being your best self.

 

Here are 19 powerful ways to amplify your natural ability to draw people in…

 

1.    Build Genuine Relationships

 

People refer those they know, like, and trust.

 

2.    Develop Expertise - EQ Balance – Low Risk

 

High competence builds high trust.

 

Impersonal expert surgeons get sued,

 

Referral magnets have good bedside manner.

 

People need to feel you're a low-risk referral choice.

 

3.    Project Enthusiasm, Confidence and Care.

 

Align enjoying what you do your own authentic, contagious energy.

 

Referrals are a transfer of enthusiasm!

 

4.    (BECOME the Type of Person Who Wants to) Exceed Expectations.

 

Go beyond “business as usual”.

 

Is there enough water in the well to expect an introduction?

 

Referrals come when people feel you truly care.

 

Ask better questions.

 

The devil is often in the details.

 

Cherry pick who you do this for.

 

Ask prospects and clients what they expect from you.

 

Then you know where their bar is set.

 

  1. Embrace Asking as Part of the Process

It's normal to feel uneasy, but remember—you’re helping, not selling.

 

6.    Ask for Exactly What You Want

 

Be so clear about who you want to meet

 

That the other person doesn’t have to think about it.

 

  1. Guide Your Referral Sources

98% of people don’t know how to give effective referrals. Teach them.

 

  1. Stay in Control of Follow-Ups

Manage the process and your mindset; don’t worry about being a pest.

 

9.    Be Resourceful

 

Discover new ways to collaborate with top referral sources

 

—they may pigeonhole you.

 

10. Listen Deeply

 

Use "The Box" to jot down needs the other person has beyond your services

 

Follow up fast with helpful resources.

 

11. Give Without Expecting Reciprocity AND Show Confidence

 

Do BOTH:

 

a)    Connect more people in your network without expectation.

 

b)    Swagger a little —doubts block referrals.

 

  1. Stay Top of Mind

Be visible in authentic ways that feel right for you.

 

13. Find Other Great Referral Givers  

 

True connectors are rare gems. You want them in your network!!

 

14. Get Unsolicited Referrals

 

Often these are your best referrals.

 

Your energy naturally attracts them.

 

15. Be a Specialist

 

Pick one:

 

Vocation, industry, product, demographic or even company.

 

WHY? It’s easy for people to remember you.

 

People think of one person when they hear:

 

Doctors, dentists, pharmacists, Deloitte partners, consumer packaged goods

 

companies, healthcare tech, business sale, fast food franchise owners, car

 

collectors, female executives, Sikh business owners over 45 etc,

 

16. Fish in the Right Ponds

 

Know your audience and play by their rules.

 

17. Show Appreciation with Unexpected Gifts

 

Everyone loves these.

 

  1. Act as If Your Next Best Prospect Is Watching

It keeps you aligned and motivated.

 

19. Be Consistently Likeable 

 

People refer those they genuinely enjoy being around.

 

Now, pick one that inspires you or feels right in your gut

 

and make that your next step.

 

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Copyright Matt Anderson, 2024


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