19 Ways to be a Referral Magnet
Imagine becoming a referral magnet simply by being your best self.
Here are 19 powerful ways to amplify your natural ability to draw people in…
1. Build Genuine Relationships
People refer those they know, like, and trust.
2. Develop Expertise - EQ Balance – Low Risk
High competence builds high trust.
Impersonal expert surgeons get sued,
Referral magnets have good bedside manner.
People need to feel you're a low-risk referral choice.
3. Project Enthusiasm, Confidence and Care.
Align enjoying what you do your own authentic, contagious energy.
Referrals are a transfer of enthusiasm!
4. (BECOME the Type of Person Who Wants to) Exceed Expectations.
Go beyond “business as usual”.
Is there enough water in the well to expect an introduction?
Referrals come when people feel you truly care.
Ask better questions.
The devil is often in the details.
Cherry pick who you do this for.
Ask prospects and clients what they expect from you.
Then you know where their bar is set.
It's normal to feel uneasy, but remember—you’re helping, not selling.
6. Ask for Exactly What You Want
Be so clear about who you want to meet
That the other person doesn’t have to think about it.
98% of people don’t know how to give effective referrals. Teach them.
Manage the process and your mindset; don’t worry about being a pest.
9. Be Resourceful
Discover new ways to collaborate with top referral sources
—they may pigeonhole you.
10. Listen Deeply
Use "The Box" to jot down needs the other person has beyond your services
Follow up fast with helpful resources.
11. Give Without Expecting Reciprocity AND Show Confidence
Do BOTH:
a) Connect more people in your network without expectation.
b) Swagger a little —doubts block referrals.
Be visible in authentic ways that feel right for you.
13. Find Other Great Referral Givers
True connectors are rare gems. You want them in your network!!
14. Get Unsolicited Referrals
Often these are your best referrals.
Your energy naturally attracts them.
15. Be a Specialist
Pick one:
Vocation, industry, product, demographic or even company.
WHY? It’s easy for people to remember you.
People think of one person when they hear:
Doctors, dentists, pharmacists, Deloitte partners, consumer packaged goods
companies, healthcare tech, business sale, fast food franchise owners, car
collectors, female executives, Sikh business owners over 45 etc,
16. Fish in the Right Ponds
Know your audience and play by their rules.
17. Show Appreciation with Unexpected Gifts
Everyone loves these.
It keeps you aligned and motivated.
19. Be Consistently Likeable
People refer those they genuinely enjoy being around.
Now, pick one that inspires you or feels right in your gut
and make that your next step.
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