2022, Champagne Lanson celebrates its 45-year association with The Championships, Wimbledon
Champagne Lanson will be celebrating their 45-year association with world-renowned tennis tournament, The Championships, Wimbledon. As the official partner to the prestigious tennis competition, Champagne Lanson will once again be exclusively served across all bars and hospitality marquees within the grounds of The All England Lawn Tennis & Croquet Club - providing attendees with the perfect pairing to Wimbledon’s iconic strawberries and cream.
A particularly special celebration, 2022 marks the centenary of the iconic Centre Court in its current location and will form the central theme of this year’s campaign for The Championships. To commemorate the occasion, Champagne Lanson will celebrate memorable moments from Centre Court’s rich history by showcasing historic imagery from the last 100 years alongside renowned vintages from their cellar archive within their private suite. Not just focusing on vintages past, VIP guests will be able to enjoy an exclusive worldwide preview of Le Vintage 2012 which will be available to customers later in the year.
Customers will be able to commemorate The Championships 2022 with Champagne Lanson’s release of a limited-edition gift box which is fully recyclable and available via most major UK retailers from £37. Gift packs are available for Le Black Label Brut and Le Rosé, making it the ideal summer gift for any celebration.
Recommended by LinkedIn
Rob Rand, Managing Director, Champagne Lanson, says: “We are delighted that Champagne Lanson has reached such an incredible milestone through our longstanding partnership with The Championships, Wimbledon. We hope to share in the excitement of the 100 years of Centre Court celebrations with our Le Vintage Moments retrospective. This iconic event has become one of the most hotly anticipated fixtures in the calendar and we are thrilled to be so closely aligned with The Championships, Wimbledon - an event and organisation that shares our core values and objectives. Looking to the future is as important to us as the past and we are excited to showcase Le Vintage 2012 that will be available for customers later in 2022. 150,000 glasses of Champagne are served annually at The Championships. After 45 years of working together we are very happy that Champagne Lanson is synonymous with this very special tournament.”
Enjoy responsibly.
About Champagne Lanson : Champagne Lanson was founded in 1760 and is one of the oldest Champagne Houses. Drawing on family heritage and unique expertise, the women, and men of Lanson have been guided for 260 years by their love of a job well done and their love for others. The unique and authentic style of the Champagnes rests on 4 immutable pillars: a meticulous selection of Crus; a vinification according to the traditional Champagne principle; a rare collection of reserve wines, and a longer ageing in cellars.
For media enquiries please contact: Julie Renault - jrenault@champagnelanson.com
St Pierre Partners ltd and The Tasting Barn. Wine sales specialist with over 40 years experience working with premium brands and developing partnership projects.
2y35 years ago it rained on the opening day of Wimbledon.. no play but a great photo on the front page of several newspapers of Lanson Champagne being served,amongst the umbrellas, at the champagne bar.