5% decline for Visa and MasterCard credit to American Express (or around $60Bn over 2 years) despite 14% growth in total market
Charge cards growing at 34% (AMEX has this to itself)
2024
The same but different
BNPL
Now that the BNPL bottom feeders are gone, Zip Co and Afterpay are left behind. These loss making businesses will look very different in the next 6-12 months.
Both launched credit card products called "Plus" as a way to clean up the customer base, increase fees, earn interchange and comply with regulation.
Zip have low balled the interest rate at 12.95% and $9.99 a month. Expect that to rise dramatically over 2024. Interest rates over 30% will be the norm.
Afterpay don’t have an interest bearing product….yet. Afterpay are working on cleaning up the merchant book with rolling reserves and other risk mitigating policies.
BNPL will become a feature of these credit cards in order for them to survive. Both companies will become consumer finance businesses similar to Latitude Financial Services and humm group with the latter exiting BNPL "Little things"
Zip and Afterpay will need to shrink to survive and place a heavy focus on risk management.
BNPL will be dominated by PayPal with its 9 million Aussie Customers.
Quality Bricks and Mortar merchants is the new BNPL battleground (PayPal is online only in Australia)
Apple have indicated that they wont be launching Apple Pay later in Australia.
The loss making fintechs who connect to NPP via Cuscal Limited in the overcrowded A2A payments space ignored allof it and instead took a victory lap and celebrated BECS being retired by 2030 despite this being only a target date not an iron clad guarantee.
Target dates need to be taken with a grain of salt.
Hard limits on PayTo and NPP transactions by some Banks are not helping. See BankWest below:
Not playing isn't helping either. ING has 2.8 Million Customers.
Key points on NPP and PayTo
NPP transaction growth is strong at around 30% Year on Year.
The only Bank that can currently initiate a PayTo agreement is ANZ.
NPP is not 100% enabled by all Banks so the likelihood of BECS closing down by 2030 is unlikely.
Risky and Frisky in order to survive
Some payment fintechs are having to take on high risk merchants such as Crypto Wallets, adult sites and gaming by utilising their NPP capability (using PayID) to facilitate payments to get volume through and survive.
These merchants are typically not supported by Visa and Mastercard and if they are, the pricing and terms are predatory so instead the merchant relies on local fintechs providing PayID via NPP instead.
There is nothing to suggest that any of this is illegal or nefarious and not all payment fintechs are courting this kind of business.
These high risk Merchants provide significant volume albeit through only a handful of merchants.
With NPP there is no chargeback risk to the merchant because there is no dispute process and no chargebacks. Payments are sudden death.
Unsustainable
Risky and Frisky merchants are not a sustainable strategy. Banks avoid these businesses for a reason.
I expect consolidation of payment fintechs and at least one to fail.
At least one will survive in its current form given that they have kept their powder dry by avoiding risky and frisky merchants.
Im sure that this is not what the RBA had in mind with the creation of NPP.
Regulation, Regulation, and more Regulation
Highlights.
· Digital Wallets Apple Pay and Google Pay to be regulated
· Least cost routing to be mandated mid-year (Currently only 52%)
· Surcharging to be allowed on BNPL transactions. This is the death knell.
· BNPL apps to be regulated and require ACL’s
Corporate card Fintechs. When you're failing just Rebrand!
I have been open about my views on these particular fintechs for several reasons namely:
Strategy was to build these businesses on interchange revenue. This is a fools errand and a known failure point.
Many are issuing debit cards which is consumer product and a disaster for Pre-Auths at Hotels or renting a car. Businesses tend to do this a lot.
Debit is also bad for working capital and cash flow as there are no interest free days.
Business cases predicated on incorrect numbers sometimes just made up.
Some are issuing digital only cards. Outside of Australia, ApplePay is not ubiquitous. Good luck with travel.
Businesses either want points and perks or credit terms and these products usually offer neither.
When the fintech starts to fail, they rebrand to make it look like they are doing something.
Social media teams focus on building a cult of personality around the founder and congratulating themselves for awards they paid for.
AMEX owns the Business and corporate payments space, and their business is growing at 20% per annum which I expect to continue to grow.
Last year, AMEX Australia UPLIFTALONE was $16BN which is more than the sales for the entire local BNPL industry combined.
Good luck dislodging that with a debit card.
Most of the fintech’s in this space issue Mastercard.
My view is that MasterCard use them as a surrogate product incubator that they can utilise for their own purpose once the fintech has burned through all the VC money and is on the brink of collapse.
It can then fold into the MasterCard product suite or be left to die on the vine.
I dont think any of them will survive 2024.
Who will lead Aussie payments in 2024?
ANZ
A focus on the Institutional and Business Bank as evidenced by the PayTo biller product launch
Worldline (who's share dropped 60% in 1 day) runs the ANZ acquiring business and ANZ are glad to see the back of it.
Inbound TT last mile transactions to NPP is a growth hot spot for them.
25% of online debit now goes to eftpos. LCR mandate will drive significant volume at PoS which is the big issue.
Unfortunately, acquirers are gouging eftpos debit transactions with flat rate deals which sound great but aren't as they use eftpos to subsidise higher cost channels such as scheme credit and AMEX.
Overall, the strategy is clever and eftpos gets the debit traffic but the merchant pays dearly and ultimately so does the customer.
In the case of Square they sell the debit transaction at up to 1.9% and buy at around 0.26%.
Not a bad mark up at over 700%
Payment Gateways
Diversified business models with solid customer base are the engine room of payments outside of Banks.
If it does somehow launch here – it’s not solving a problem like it does in the USA. It cant work as a remittance in Australia like the USA and would cost a fortune to run on domestic eftpos and NPP payment rails.
Fantastic analysis, representation of facts and sharing your own opinions transparently, for the benefit of the wider community and customers. Great stuff Brad Kelly
Great article 👏
A few points on A2A and NPP (of course!)
First, the announcement of a BECS closure date is important because it creates urgency for all the required effort across banks, fintechs and the scheme to make a successful transition. It's now contingent upon the entire industry to make that happen. There's no victory lap yet, we've only just seen the starting gun fire!
Second, the issue with how PayTo interacts with daily payment limits is known and being discussed. As you'd expect, many banks are taking a conservative position and are expected to change with more volume.
Third, ING is now live on PayTo.
Plenty of work to do, many of us are working hard to achieve the volume which PayTo and NPP have always been slated to assume. Happy new year!
CEO | Transforming the Customer Billing & Payment Experience | Get Real Time visibility into customer activity | Straight through reconciliation | Reduce bottom line costs | Digitize receivables & payables
Excellent article. Note that The FinTech Awards does not let fintechs sponsor categories; you are either a sponsor or you can submit for an award; never both. It’s also free to submit for an award category. We are now in our 9th year; 9th Annual FinTech Awards 2024
Fantastic analysis, representation of facts and sharing your own opinions transparently, for the benefit of the wider community and customers. Great stuff Brad Kelly
Product Lead @ AP+
1yGreat article 👏 A few points on A2A and NPP (of course!) First, the announcement of a BECS closure date is important because it creates urgency for all the required effort across banks, fintechs and the scheme to make a successful transition. It's now contingent upon the entire industry to make that happen. There's no victory lap yet, we've only just seen the starting gun fire! Second, the issue with how PayTo interacts with daily payment limits is known and being discussed. As you'd expect, many banks are taking a conservative position and are expected to change with more volume. Third, ING is now live on PayTo. Plenty of work to do, many of us are working hard to achieve the volume which PayTo and NPP have always been slated to assume. Happy new year!
CEO | Transforming the Customer Billing & Payment Experience | Get Real Time visibility into customer activity | Straight through reconciliation | Reduce bottom line costs | Digitize receivables & payables
1yStephen Bedggood
Founder/Organiser @ FinTech & Banking Awards/Summit & Podcaster
1yExcellent article. Note that The FinTech Awards does not let fintechs sponsor categories; you are either a sponsor or you can submit for an award; never both. It’s also free to submit for an award category. We are now in our 9th year; 9th Annual FinTech Awards 2024
Stripe | Senior Payments Professional
1yI wonder how you shared this abundance of knowledge as a “free” article ! Thanks Brad Kelly !