Always #LikeAGirl Tops Our Top 10 Campaigns Of The Decade, Interview: CEO Paul Taaffe

Always #LikeAGirl Tops Our Top 10 Campaigns Of The Decade, Interview: CEO Paul Taaffe

Five years ago I met a personal development icon who changed the course of my entire life. After 15 years of freelancing in digital and social content creation and marketing, I felt that the time had come to apply my talents and expertise to master-level advocacy for the Modern Day PR and the posterity of Digital Public Relations and Marketing. From today on, I am publishing regular weekly articles, mustering the biggest and greatest stories to educate and inspire you about Public Relations, Marketing, and Branding. Enjoy the read!


The Modern Day PR – FIB Cycle© FeediT BACK

Contact me now to pre-register for this free introductory webinar. If you have not made PR Marketing #1 priority, or allowed your brand to slip, fast changing global trends will intensely impact you in the marketplace. Can you afford not to take action? 

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Digital Public Relations

Digital Public Relations is the Media Revolution of our time. It is more than simply applying traditional public relations strategies to the digital world. It integrates additional tactics, such as direct lead generation, attracting referral traffic, and SEO. Everywhere we look, we can see Digital PR is changing the landscape of traditional and digital communication, media, and marketing.

Digital PR is INNOVATIVE

I-mproves Referral Traffic

N -urtures Objectives and KPIs (key performance indicators)

N-ecessitates Trust

O-nline Presence

V-alidates Reputation

A-warness-Raising

T- rackable and Measurable

I-mpoved SEO

V-erifes Defined Goals

E-stablishes Authority


The Modern Day PR

Interview: CEO Paul Taaffe On The Future Of Huntsworth's PR Firms - " Employee engagement, learning delivering systems, measurement, where learning works in an organization, capability building in teams, mega global internet support. It’s a lot of stuff that affects communications but not within the way we structure our company.”

 Always #LikeAGirl Tops Our Top 10 Campaigns Of The Decade - Our top 10 campaigns of the decade changed corporate behaviour, built stronger brand relationships, delivered experiences, started movements, and had a tangible impact on public health.

Wendy’s responds to Chance the Rapper with social media gold - The fast-food chain promised to honor the artist’s request to bring back its spicy chicken nugget if his tweet could get to 2 million ‘likes.’ Online fans came through; so has the company.

Want to Live Your Best Life in 2020? Follow This Jetsetting CEO's Secrets- “Want real job security? Start building your personal brand. Whether you decide to do your own thing or work for a company (or something in the middle), building your brand will give you countless opportunities and make you in-demand in your space.”

Burger King hid a Big Mac behind every Whopper in ads this year - The video starts with the message: “You see, throughout 2019, we were keeping a bit of a secret. “Actually, a Whopper of a secret. “Everybody knows our burger is more generous than that other burger. “So we thought we’d prove it, by hiding a ‘Big’ Mac behind every Whopper we photographed. “That’s right. There was a ‘Big’ Mac in every single Whopper advert in the UK in 2019.” Agency: BBH


HOW-TO

How To Promote Your New Video Post To Increase Views, Engagement And Retention - After publishing your video on YouTube, embed it into a blog post on your website. It’s even better if you use an enhanced media player integrated with your YouTube video that can add additional features to increase engagement.

13 methods for achieving your writing goals - The writer’s workweek and overall career arc can seem nebulous, so adding structure—as well as identifying clear objectives—can help you set your course and stick to it.

7 Ways To Stretch Your Social Media Marketing Budget For Maximum Impact - Too often, we guess what prospects care about and then start writing, tweeting and posting away. What if you could flip the script and actually know what they care about? The reality is, you can.

4 tips for pitching magazines - “The majority of pitches I received were off-target,” shares Sally Farhat Kassab, Content strategist/PR advisor, Editor of Seattle Bride, an Assistant Editor at Parents. “A lot of the time people would send pitches to the editor-in-chief without knowing they’d have a much higher chance if they would’ve sent it to the right person in the first place.”

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After 15 years of experience in Public Relations, Marketing, and Branding, today I continue my efforts in driving Social and Core Communication. It is my responsibility to train the next generation of Public Relations and Marketing Professionals and share my vast knowledge with all who are dedicated to build brands with a resounding global reputation. Through dedicated content marketing strategies, comprehensive case studies, enlightened articles, and dynamic webinars, I empower thousands of social media users to harness the rooted essence of Digital Public Relations and Marketing and become unique through making an enduring impact. 

Mariett Ramm. Public Relations Elite Publicist. Educator. The Modern-Day PR. Bestselling Co-author. Publisher. Editor. Social Content Writer. Leading Transformation Coach. Humanitarian. Empath.

Rishad Ahmed ╰☆╮

Master Leadership Coach | Keynote Speaker |Author | Bringing Wisdom to Modern Leadership | 75k+ followers

4y

This is packed full of useful information. I particularly enjoyed the part about contacting magazine editors. Great information Mariett Ramm

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Happy New Year dear Mariett! Looking forward to reading your weekly articles!

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Michelle Adams Burchett

Award-Winning Children's Author ★ Award-Winning Writer, Editor & PR Pro ★ Administrator ★ Affecting Positive Change

4y

I was rereading this book today! Of course, online info is more current in a disruptive climate! Media platforms, strategies and tactics emerge, evolve or decline (MySpace & Vine) rapidly. I'm looking forward to your content! Susan Pollard, M.A., APR , Robin Schell, Tim Bullis, Maya Lear Brewer, Patrick Ward, The Martin Agency

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