"Beyond Borders: Pioneering a Self-Sustainable Public Health Model"

"Beyond Borders: Pioneering a Self-Sustainable Public Health Model"

On a journey deep into the heart of an underdeveloped community, surrounded by the raw beauty of a remote outreach area, a profound realization dawned on me. The vibrant yet stark contrast of the bustling health center against the backdrop of sparse resources painted a picture of resilience and determination. Amidst the whirlwind of activity, from healthcare workers navigating the challenges of limited supplies to the hopeful faces of the community members, a thought crystallized in my mind. The essence of public health lies not just in addressing the immediate needs but in fostering a model that is self-reliant, capable of thriving against the odds. This pivotal moment sparked a quest to explore how public health could transcend traditional paradigms, evolving into a system that is not only universally accessible but also self-sustaining.

The Genesis of a New Era

The journey begins with a simple question: How can public health transform into a self-sustainable model, ensuring health for all? The answer lies in blending the altruistic goals of public health with the strategic efficiency of business models. Let's explore how.

Public-Private Partnerships: The Synergy Spark

PC: Lambert Academic Publication

A compelling example of this synergy has been found in the partnership models that intertwine corporate social responsibility (CSR) initiatives with public health goals. Companies across various sectors are increasingly leveraging their CSR programs to support health initiatives, offering a unique blend of resources, expertise, and funding to tackle public health challenges.

However, more initiative may be taken to leverage such partnerships.

One innovative model is the collaboration between healthcare providers and technology companies, where tech firms offer their platforms for health awareness campaigns in exchange for the opportunity to engage with communities directly. This mutual arrangement not only amplifies public health messages but also allows companies to demonstrate their commitment to social good, enhancing their brand's reputation and reach.

Another example is the infrastructure development projects where construction and real estate firms partner with local governments to improve health facilities. These companies can contribute to building state-of-the-art health centres, leveraging their expertise in infrastructure development, while gaining tax benefits, advertisement opportunities, and a stronger community presence.

A distinct approach to PPPs is seen in the "service delivery support" model, where private companies contribute directly to public health services. For instance, pharmaceutical companies might provide free or discounted medications for community health programmes, gaining visibility and goodwill in key markets.

Similarly, logistics companies could offer transportation services for health campaigns, ensuring medicines and vaccines reach the most remote areas, showcasing their logistical prowess while making a significant impact on public health. 

These models highlight the potential of PPPs to create win-win scenarios, where public health initiatives gain much-needed support and private entities achieve corporate goals.

Social Enterprise Model: The Heartbeat of Innovation

The social enterprise model in public health is an innovative approach that combines the social mission of a non-profit organization with the market-driven approach of a business. This model is designed to address public health issues by creating sustainable solutions that can generate income or resources to support their activities, while also achieving a positive impact on health outcomes. Social enterprises in public health operate on the principle of creating social value, focusing on improving community health and well-being, rather than maximizing profits for shareholders.

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Exploring the realm of social enterprises in public health, we uncover impactful models that are not only pioneering but also practical in their approach to addressing health disparities globally. Two remarkable examples illustrate the potential and diversity of social enterprises in enhancing health outcomes. 

Firstly, Aravind Eye Care Systems in India represents an exemplary model of how social enterprises can bridge the gap in healthcare accessibility. Aravind tackled the issue of blindness through high-volume, low-cost eye surgeries, utilizing a differential pricing model to serve both paying and non-paying patients. This model allowed Aravind to be financially self-sustaining while significantly impacting public health by providing critical eye care services to millions. 

In the United Kingdom, NAViGO Health and Social Care Community Interest Company showcases another successful social enterprise model. NAViGO offers a range of mental health and associated services with a focus on efficiency, productivity, and community benefit. By operating with a less bureaucratic structure and reinvesting surpluses into service provision, NAViGO exemplifies how social enterprises can deliver high-quality.

Health Impact Bonds: An Investment in Humanity

The world's first health impact bond launched in Rajasthan, India, aimed at reducing maternal and newborn deaths, showcases the potential of outcome-based financing. Investors fund interventions upfront, and returns are based on achieved outcomes, such as improved health indicators. This model emphasizes that investing in health is not just a moral imperative but a wise economic choice.

Value-Based Healthcare: The Quality Quotient

Imagine a healthcare system where payment is based on patient outcomes rather than services rendered. This is not a mere fantasy. In Sweden, the Stockholm County Council has implemented a value-based healthcare model for elective orthopaedic surgery, focusing on quality of life and long-term health benefits. This approach ensures that public health interventions prioritize effectiveness and patient satisfaction, heralding a new dawn for healthcare delivery.

Leveraging Technology: The Digital Revolution

Harnessing the power of technology and AI presents a transformative opportunity for creating a self-sustainable public health system. By integrating mobile health (mHealth) platforms, such as mPedigree's medication authentication service via SMS, technology transcends traditional barriers to healthcare. This approach not only ensures the integrity of pharmaceuticals but also democratizes access to health services, particularly in regions like Sub-Saharan Africa where infrastructure challenges prevail.


The utilization of technology and AI in public health can lead to significant advancements in data collection, disease surveillance, patient care, and health education. These digital solutions enable the delivery of healthcare services to remote areas, improve the efficiency of health systems by reducing costs and errors, and empower patients and providers with real-time information. The scalability of such technological innovations means that once implemented, they can be expanded to serve larger populations with minimal incremental cost, contributing to the financial sustainability of public health initiatives. Through strategic investment in technology and AI, public health systems can achieve greater access, accuracy, and accountability, paving the way for health equity and sustainability.

Amref Health Africa's Leap is an another example, which is mobile learning platform developed by Amref Health Africa, targeting healthcare workers in remote areas. It offers training and professional development opportunities through mobile phones, making education accessible and affordable. The program is sustained by user fees and partnerships, demonstrating a scalable and self-sustaining model for improving healthcare delivery in resource-limited settings.

Technology can reduce barriers to access, lower costs, and improve efficiency, making it possible to reach more people with essential health services in a financially sustainable way.

Community Health Financing: The Collective Commitment

The Collective Commitment, exemplified by initiatives like the Shasthya Suroksha Karmasuchi (SSK) in Bangladesh, showcases a sustainable approach to public health that empowers communities through pooled resources. This model not only facilitates access to healthcare for the economically disadvantaged but also instills a sense of collective responsibility towards health security. By integrating contributions from all community members, such schemes ensure that healthcare services are both accessible and equitable.

Expanding on this concept, another exemplary model of community health financing is Rwanda's community-based health insurance scheme, Mutuelles de Santé. Launched in the early 2000s, it aims to provide universal healthcare coverage to all Rwandans, particularly focusing on the rural and impoverished populations. Similar to the SSK program, Mutuelles de Santé operates on small, affordable premiums collected from households, which then fund a wide range of health services. This approach has significantly increased healthcare access in Rwanda, demonstrating the potential of community contributions to sustain public health systems.

These models underscore the viability of community health financing in creating self-sustaining public health infrastructures. By leveraging community contributions and focusing on equity and accessibility, such schemes offer a replicable framework for addressing global health challenges, ensuring that no member of the community is left behind due to financial constraints.

Cross-Sectoral Investments: The Broader Perspective

The World Health Organization's Healthy Cities project exemplifies the significant impact of cross-sectoral investments in the social determinants of health. This initiative underscores the importance of integrating health considerations into all aspects of urban planning and development. By focusing on creating environments that enhance well-being, cities like Copenhagen have witnessed remarkable improvements in public health outcomes. These advancements highlight the crucial link between our living environments and overall health, showcasing how comprehensive urban planning and policy-making can lead to healthier communities. Through concerted efforts across sectors, it's possible to address health disparities and improve the quality of life for all residents, demonstrating a unified approach to public health that extends beyond traditional healthcare services.

A Vision for Tomorrow

As dusk approached and my contemplation grew more profound, I recognized that merging public health initiatives with sustainable business practices offers not merely a necessity but a remarkable chance. This opportunity allows us to challenge and redefine the existing frameworks of care, equity, and prosperity. However, realizing this vision is far from straightforward. It demands extensive preparation, unwavering dedication, and a collaborative spirit among all stakeholders involved. The journey towards integrating these principles into a cohesive model is complex and fraught with challenges, requiring a concerted effort from governments, businesses, communities, and individuals alike. 

The narratives and examples we've explored serve as more than just inspirational tales; they act as lighthouses, guiding us toward an era where the concept of public health breaks free from its conventional confines. Achieving 'health for all' transcends being a mere aspiration and becomes an attainable reality. Yet, this goal necessitates a collective resolve to navigate the intricate web of social, economic, and environmental factors that influence health outcomes. It calls for an innovative approach that blends empathy with pragmatism, ensuring that our strides towards this future are both grounded and guided by a vision of inclusivity and sustainability.


Dr Harsavardhan Nayak

National Program Specialist - Wadhwani AI (@MoHFW) II Public Health Specialist II Health Policy II Health System Strengthening II NCDs ll CDs ll AI ll Newer Program Development II Budget II Monitoring & Evaluation

9mo

Love this article

Ashish Krishna

Views=Own, Public Health Specialist-Non-communicable disease, Digital health, Vaccines, Epidemiology, Health System, Research

9mo

Very nicely written

Dr. Sourav Ghosh Dastidar

#Health Systems #Urban Health #Immunisation #RMNCHAN #Technology #Innovation

9mo

Wonderfully captured. CSR, Social Entrepreneurs, PPP, Technology.... Resource Mobilization - Checked, Pooling - Checked... Purchasing is the next step. Kudos boss 🙏

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