A Big Gap at the Snowflake World Tour

A Big Gap at the Snowflake World Tour

At Future Proof, I regularly explore the evolving landscape of next-generation tech jobs and emerging technology trends here on LinkedIn. To stay updated on our insights, join our network or click 'Follow.' You can also connect with us through our YouTube channel for more in-depth content.


I recently had the incredible opportunity to participate in the Snowflake World Tour in Sydney, where I found myself at the community stand, engaging with a range of data professionals passionate about data. The conversations flowed as we discussed how to become a Snowflake Data Superhero or a Squad member and how to get involved in the Snowflake Technical User Groups (STUGs).


I was happy to bring along lots of my books to give these away and help the data community in a small way. 


It was gratifying to share insights and resources with those eager to deepen their understanding of data tools and techniques. I also had the pleasure of connecting with individuals interested in participating in Snowflake’s technical user groups—an excellent avenue for networking and knowledge sharing.

As I walked through the event, I noticed many of the great partners and vendors showcasing their professional services and technologies. However, there was a large gap: none offered comprehensive training and enablement. Having the best tools in the world is fantastic, but without the knowledge to leverage them effectively, organizations will find it challenging, time-consuming, and ultimately costly to achieve their goals.

This observation aligns perfectly with my mission over the past four years. I have dedicated my efforts to developing unique programs tailored specifically to the data analytics cloud space. Companies are increasingly voicing their struggles to find experienced talent, leading to a noticeable shift in their willingness to invest in their own people.


That’s where Versix comes into play. We are committed to supporting this urgent need by providing exclusive, world-leading content that empowers teams to maximize the potential of their tools. Our approach is deeply rooted in practical, real-world experience. Each day, we help organizations navigate challenges and unlock the full power of their data capabilities. We take this knowledge and distill it into our programs. This isn’t about theory, it’s about how to take on and overcome everyday challenges in as efficient and effective a way as possible.

Investment in knowledge is just as crucial as investment in technology. Our mission is to help provide cutting edge solutions to cultivate a skilled workforce that not only understands these powerful tools but knows how to wield them effectively.

If you’d like to join the community of individuals and organizations already part of this experience across the globe then get in touch to find out how we can help you and your teams.

To stay up to date with the latest business and tech trends in data and analytics, make sure to subscribe to my newsletter, follow me on LinkedIn, and YouTube, and, if you’re interested, stay ahead in the tech job market with my latest book, Future-Proof: Navigating the Next Generation Tech Job Landscape. I break down how emerging technologies like quantum computing and AI will reshape the industry. Get your copy here on Amazon.


About Adam Morton

Adam Morton is an experienced data leader and author in the field of data and analytics with a passion for delivering tangible business value. Over the past two decades Adam has accumulated a wealth of valuable, real-world experiences designing and implementing enterprise-wide data strategies, advanced data and analytics solutions as well as building high-performing data teams across the UK, Europe, and Australia. 

Adam’s continued commitment to the data and analytics community has seen him formally recognised as an international leader in his field when he was awarded a Global Talent Visa by the Australian Government in 2019.

Today, Adam is dedicated to helping his clients to overcome challenges with data while extracting the most value from their data and analytics implementations. You can find out more information by visiting his website here.

He has also developed a signature training program that includes an intensive online curriculum, weekly live consulting Q&A calls with Adam, and an exclusive mastermind of supportive data and analytics professionals helping you to become an expert in Snowflake. If you’re interested in finding out more, check out the latest Mastering Snowflake details.

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