Computer Graphics Market - Forecast (2024 - 2030)
Computer Graphics Market Overview:
Computer Graphics Market size is estimated to reach US$52.6 billion by 2030, growing at a CAGR of 5.7% during the forecast period 2024-2030. Advancement in the Entertainment Industry and Increasing need for Graphics Software are expected to propel the growth of Computer Graphics Market. Additionally, AI and machine learning technologies are increasingly being integrated into computer graphics workflows, offering new opportunities for automation, optimization, and creative enhancement. AI-powered tools can assist with tasks such as image upscaling, denoising, content generation, and character animation. Virtual production techniques, often associated with the film and entertainment industries, are increasingly being adopted across various sectors, including advertising, education, and architecture. By combining virtual and physical environments, XR technologies facilitate immersive experiences and interactive storytelling, allowing users to explore digital worlds and interact with virtual objects in real-time. From pre-visualization and set design to live performances and interactive installations, virtual production and XR technologies are driving innovation and transforming the way content is produced, consumed, and experienced across industries.
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COVID-19 / Ukraine Crisis - Impact Analysis:
The computer graphics market faced significant disruptions due to the COVID-19 pandemic, as lockdowns and restrictions imposed worldwide led to disruptions in production schedules, and project timelines. In the entertainment industry, film and television productions were halted or delayed, impacting the demand for visual effects and animation services. However, the shift towards remote work and virtual collaboration accelerated the adoption of cloud-based rendering services and collaboration tools, driving innovation in the computer graphics industry.
The conflict in Ukraine had a limited direct impact on the global computer graphics market, but it indirectly affected the industry through geopolitical tensions and disruptions. Ukraine serves as a key hub for outsourcing services, including software development and IT outsourcing, and the conflict have led to disruptions or relocations of some outsourcing operations. However, the long-term impact on the computer graphics market will depend on the resolution of the conflict and the stability of the region's political and economic situation.
Key Takeaways:
North America Dominated the Market
Geographically, in the Computer Graphics market share, the North America region is analyzed to hold a dominant market share of 41% in 2023, owing to the large local manufacturing industries and easy availability of hardware components at reduced costs in countries such as the US and Canada. Throughout the United States, the media and entertainment industry are growing increasingly due to increasing advances in the fields of film, television and advertisements, streaming content, music and audio recordings, broadcasting, radio, book publishing, video games and others. North America is seeing tremendous growth because it is a center for computer graphics design software and hardware component due to the involvement of a large number of Visual Effects (VFX) companies, this is expected to positively affect the global market of computer graphics. In addition, the U.S. is regarded as a prime location of production for a large number of media and entertainment companies.
Entertainment & Media is the fastest growing segment
In the Computer Graphics Market forecast, Entertainment & Media segment is estimated to grow with a CAGR of 7.8% during the forecast period. The growth of the computer graphics industry as animation is increasingly required for films, games and advertisement. Growing demand in entertainment industry for computer graphics is a major factor anticipated to drive market growth. Computer graphics are used to create 3D animation and 3D movies which also boost computer graphics demand and are expected to boost market growth. Growing demand for graphics software in business processes, rising mobile use and growing use of internet websites are also expected to fuel global market growth in the near future. Using computer-aided design to provide real-time animation for movies and gaming is accelerating the entertainment industry enormously. With the aid of computer graphics, the high-end gaming with impressive digital video is getting highly traction. The computer graphics market is driven by rising use of mobile devices and increasing exposure to software personalization and customization.
Animation to Hold Largest Market Share
According to the Computer Graphics Market analysis, the Animation is estimated to hold the largest market share of 55% in 2023, driven by the need for greater control, security, and customization among enterprises. The invention of computer graphics helps consumers to create animated movies and games with special effects and scenes that are attracting the attention of massive customers. Animation segment development is also leading to the growth of the entertainment and media sector, owing to the increasing need for attractive animated scenes in games and films. Animation is one of the most efficient tools to use on your web site. Animation's skillful use on your website or blog will help boost your targeted traffic in ways that ordinary text-based content can't do to you. Such characters are expected to fuel animation market growth and therefore eventually computer graphics market growth.
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Advancement in the Entertainment Industry
The growing impact toward artificial intelligence, augmented and virtual reality, interactive advertising, and block chains are widely leading to entertainment industry advancement. The introduction of digital technologies has changed the way people interpret the pictures and videos. New innovations are being implemented to captivate customers and create innovative user experiences in which consumers engage with brands in unique and engaging ways. Such substantial factors push the demand for computer graphics and will help to boost the market growth. In May 2022, three new Radeon RX 6000 Series graphics cards from AMD were launched, along with the first games that would support AMD FidelityFX Super Resolution 2.0. In comparison to previous-generation products, these three revised versions offered faster game clocks, faster GDDR6 memory, and improved software and firmware. They also provided remarkable performance-per-watt based on AMD RDNATM 2 technology. Thus, due to the growing use of computer graphics in the entertainment sector, the market for computer graphics is anticipated to expand.
Increasing need for Graphics Software
Computer graphics software such as computer assisted design (CAD) is considered to be the most essential software used in various applications from animation to architecture, image processing, and so on. CAD is also commonly used for construction design, space crafts, cars, textile machines, computer hardware, watercraft etc. CADs are gaining immense popularity and are commonly used for real-time animation by using the wire type to display animated designs on a video monitor to check vehicle output or another device. In addition, the use of visualization tools by scientists, engineers, medical professionals, business analyzers and other to analyze vast quantities of knowledge from certain systems, numerical simulations, satellite cameras and other sources drives the computer graphics market. In January 2024, Foundry launches Flix 7.0, a major update to its pre-production software that helps studios develop iconic stories by managing editorial round-tripping, storyboard revisions, file versioning, and more.
Rising Price of the Computer Graphics Software
Computer graphics effects require a hardware and software of their own. Replacing old hardware and software processes with 3D hardware and software is costly, which can hinder global computer graphics market growth. As demand for real-time animation and more enhanced video and images in the entertainment and media industry is increasing, subscription prices are increasing. Computer graphics market is hindered by the increasing cost of advanced technologies for providing more visual effects to the video. From an article in 2023, The cost to develop and maintain the software can be extraordinarily high. Nvidia makes most of the GPUs for the AI industry, and its primary data center workhorse chip costs $10,000. Analysts and technologists estimate that the critical process of training a large language model such as GPT-3 could cost over $4 million. High software costs may deter potential users from adopting or upgrading to the latest versions of graphics software, leading to slower adoption rates and longer product life cycles.
Key Market Players:
Product/Service launches, approvals, patents and events, acquisitions, partnerships and collaborations are key strategies adopted by players in the Computer Graphics Market. The top 10 companies in this industry are listed below:
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5moInteresting outlook on the Computer Graphics Market forecast. How do you think this will impact the creative industry?