Creativity & Your Competitive Edge

Creativity & Your Competitive Edge

Last year I read an article about the bonds of creativity and the tech field, and it turns out that there’s a link between your success in the sciences and your creative hobbies.

In fact the article pointed out that:

“the more accomplished a scientist is, the more likely they are to have an artistic hobby … Nobel prize winning scientists are 2.85 times more likely than the average scientist to have an artistic craft or hobby.”

Neat, huh?

With that in mind, here's a few ways to become more creative:

Meditate

Meditation can boost your creativity by helping you dream up new ideas. So the next time you’re feeling stuck on a problem, try deep breathing for 10 minutes or so, then give things another shot.

If you’re new to meditating, check out the Headspace app to help you get started.

An image of a woman meditating on a beach.

Get Moving

There’s thought that exercise can help you be more creative, so it may be worth adding workouts to your weekly routine.

If you could use a coach, look at Nike’s Run Club and Training Club apps. They’re both free and will create customized training plans based off of your fitness levels and goals.

 Look at Art

There’s a Business Insider article about the benefits of viewing art and one of the perks is that it helps your brain relax and become more creative.

And in light of COVID-19, the Minneapolis Institute of Art created virtual visits so you can enjoy their collection from a distance.

A sculpture from the Minneapolis Institute of Art's exhibit, "Living Clay: Artists Respond to Nature."

Keep at It

Who knows? If you strengthen your creative skills in tandem with your technical side, maybe one day you could wake up and find out that you’re the schnook, like Martin Chalfie did when he won a Nobel Prize in 2008.

Jewel Pickert

B2B Copywriter: Sales Enablement, Web Copy, Emails, Articles, Case Studies, White Papers, eBooks, Ideas

4y

Another way to boost creativity is to just start writing about whatever interests you. Many times you find yourself in a place you hadn't anticipated, with extra ideas to boot.

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