DECEMBER NOR’EAST RADIO – January 3, 2025

PERSONS 6+ ’24 PPM BOSTON, NEW YORK CITY, LONG ISLAND, PHILADELPHIA, WASHINGTON DC, BALTIMORE, PROVDENCE & HARTFORD

CLARK SMIDT, Broadcast Advisor  www.broadcastideas.com  978 502 6633  clarkfmidt@gmail.com Advisor/Connector has participated in Greater Boston Broadcast Management since 1970. Please hear WATX AM 1220 CLASSICS!  Digital Demo adjusts to your market & competition.

November 7-December 4, brings us the DECEMBER 2024 PPM RADIO RESULTS with Holiday Jumps included. The Holiday Monthly runs through January 8.  Smart interpretation and strategy add income & audience without major investment.  Some Lessons Learned & Practiced During the Past Year:

• AM Radio is Essential in Cars & Homes.  AM sounds excellent on Digital!
• Higher Ranking Cume vs. Lower Share = Tune-Outs. 
• Smart Adjustment & Music Curation is not costly.
• Classic Hits + Classic Rock = Strong Adult Audience. 
• Christmas Favorites have lasting appeal.
• Seasoned Broadcasters Make It Happen. 
• Protect and Encourage Talent & Local Information.
• Home Studios are fantastic.  Podcasts, not so much.
• Tight and Bright Attracts. Top Heavy Spending is Bad.

BOSTON (10) Population 4.413 million. Hispanic 12% Black 8%. OCT/NOVEMBER/DECEMBER 2024 CLUSTERS. iHeart leads Beasley 2.6-5.8-4.5 and tops Audacy by 5.0. Boston 2025 is anyone's ball game.  iHeart 24.9-26.6-25.8.  Beasley 22.3-20.8-21.3. Audacy 19.5-18.9-20.8.

3-T4-1. WMJX Audacy A/C 6.3-5.8-8.3, #1 cume 734-667-759k. Audacy A/C combo brings it 5.0 from #1.

1-1-2. WBZ/FM Beasley Sports, 8.3-8.5-8.2 #4-3-4 cume 525-573-517k. “Sports Hub” is just 0.1 behind #1.

5-T4-3. WBZ-AM iHeart News/Talk 5.5-5.8-6.0, #10 cume 331-344-336k. Essential AM for News & Weather.

2-T4-4. WROR Beasley Classic Hits 7.1-5.8-5.9, #2-4-2 cume 648-567-619k. 0.1 under ‘BZ, freshen up time.

4-2-5. WWBX Audacy Hot A/C 5.6-6.1-5.4, #4-5-7 cume 476-462-419k. Magic sister makes MIX #3 music FM.

10-9-6. WRKO-AM iHeart Talk 4.1-4.0-5.0, nice +1.0 jump #20-19 cume 143-151k, makes the case for car AM.

6-3-7. WZLX iHeart Classic Rock 4.4-5.9-4.8, #6-5 cume 461-441-450k. Share dip -1.1, as demo prefers Xmas.

7-7-8.  WXKS/FM iHeart CHR 4.3-4.4-4.7, #3-2-3 cume 638-647-601k. Jingle Ball no help. Needing new answers.

8-8-9. WBUR Boston University News/Talk 4.2-4.2-4.0, #12 cume 327-320-302k. WBZ-AM news lead grew 1.3-1.6-2.0.

8-10-10. WGBH ‘GBH News/Talk 4.2-3.9-3.6, #13 cume 302-293-279k. Fewer improvements than heard on WCRB.

12-11-11. WCRB ‘GBH Classical 3.4-3.8-3.5, #17-16 cume 224-237-219k. Just 0.1 behind WGBH at less cost.

11-11-12. WEEI/FM Audacy Sports 3.8-3.7-3.4, #15 cume 301-267-238k. Off season is the time for new plays.

14-T14-TIE 13. WBQT Beasley Hot A/C 2.9-2.7-3.2, #7-6 cume 457-423-428k. Trails WWBX by 3.4-2.2. Let’s see.

13-13-TIE 13. WKLB Beasley Country 3.0-2.9-3.2, #11 cume 387-409-347k. Cost saving syndicated shows only tie WBQT and miss Top 10.

15-T14-15. WJMN iHeart Rhythmic CHR 2.7-2.7-2.8, #9 cume 342-333-338k. Big signal but just is kinda there.

16-16-16. WBGB Audacy Adult Hits 2.5-2.6-2.7, #8 cume 443-389-383k. Time to stick the fork. Huge potential

17-17-17. WXRV Northeast Adult Alternative 2.0-2.1-2.0, #14 cume 250-277-264k. There sits the opportunity!  

T18-18-18. WBWL iHeart Country 1.6-1.5-1.3. #18 cume 280-230-197k. Country was #1, now a total 4.5 share.

T18-19-19. WXLO Cumulus Hot A/C 1.6-1.4-1.2, #14-15-17 cume 297-268-211k. Big signal #2 Worcester 6.3.

20-21-20. WERS Emerson College Adult Alternative 1.3-1.0-1.1, #21 cume 135k. Total Adult Alternative share holds at 3.1.

22-23-21. WZRM iHeart Spanish Tropical 1.0-1.1-0.9, #19-20 cume 149k. Not catching on. Spanish total stays 2.0. ALSO TIED 21 @ 0.9: WMJX Stream Audacy, 60k #23 & 21. WXKS-AM iHeart Talk #26 cume with 35k.

26-28-24. WCCM-AM Costa-Eagle Spanish 0.3-0.7, 23-25k stays at #28 cume. 25. WBOS Beasley Business News 0.8-0.8-0.6, #22 cume 102-99-81k (Classic Rock was changed to Bloomberg. 26. WNNW-AM Costa-Eagle Spanish Tropical 0.6-0.4, 67-55k #23-24 cume. 27. WUMB UMass Variety 0.3, 28-39k #27-25 cume. TIE 28 @ 0.2: WRCA-AM Classic Rock (was WBOS/FM) 30k #26; TIE 27. WMVX-AM Costa-Eagle Classic Hits 21-19k #29. TIE 30 @ 0.1: WWFX Cumulus Classic Rock 19-16k #30 & TIE 30 WBGB Stream Audacy 7k #31 cume.  32. WVEI-AM Audacy Sports 600 #32 cume (50kw WEEI-AM 850 remains a no show). Boston November-December Share Change Range: + 2.5 Xmas WMJX / - 1.1 Classic Rock WZLX.  

NEW YORK (1) Pop. 16.56 million. Hispanic 26% Black 17%. OCT/NOVEMBER/DECEMBER 2024 CLUSTERS: iHeart 27.0-26.8-27.4, Audacy 21.0-20.7-19.7, Spanish Broadcasting System 7.1-7.9-8.0, Media Holding Inc. 7.6-7.4-7.9, WNYC Public 7.0-7.0-6.7.

1-1-1.    WLTW A/C 8.2-7.8-9.7, 3.55-3.51-3.643 million, #1 cume. Always Tops NYC and adds a +1.9 Xmas gain.

5-3-2.    WBLS Media Holding Urban A/C 5.8-5.5, 1.41-1.36-1.267 mil #9 cume. NYC iconic heritage station.  

2-2-3.  WAXQ iHeart Classic Rock 6.1-6.0-5.5, 1.87-1.74-1.69mil #7 cume. I loved hearing Mark Parenteau in PMD.

9-6-4. WSKQ SBS Spanish Tropical 4.0-4.9-5.1, 1.72-1.5-1.65 mil #6-8-6 cume. Stays NYC Top Spanish Service.

4-4-TIE 5. WHTZ iHeart CHR 5.7-5.4-4.9, 2.39-2.53-2.24mil #2-4-2 cume. Huge Legacy: Z-100 worst to first.

8-9-TIE 5. WNEW-FM Audacy Hot A/C 4.4-4.2-4.9, 2.29-2.11-2.16mil #5 cume. I miss Scott, Pete and the Nightbird.

7-8-7. WINS-FM Audacy News 4.6-4.5-4.8 (+0.4 stream), 1.62-1.57-1.61mil #7-8-7 cume. Smart move to FM. #1 on Long Island.

3-5-8. WCBS-FM Audacy Classic Hits 5.5-5.3-4.5, 2.61-2.53-2.22mil #2-3-4 cume. Santa or missing heritage hits?

6-7-9. WABC-AM Red Apple Talk 5.0-4.8-4.4, 560-503-512k #18 cume. Great job with an AM turnaround, JC!

11-12-10 TIE: WKTU iHeart Rhythmic CHR 3.5-3.5-3.6, 2.48-2.52-2.24mil #3 cume. Still walking in rhythm.

10-10-10 TIE: WNYC/FM Public N/T 3.9-4.0-3.6, 634-620-601k #16 cume. The Class of New York City for years. T13-13-12. WXNY Univision Spanish Tropical 2.5-2.6-3.0, 964-938k #12 cume. Total NYC Spanish share 11.9. 12-11-13. WFAN-FM Audacy Sports 3.3-3.6-2.7 (+0.8 stream), 1.05mil-871k #12-14 cume. Tough NY sports year. T15-T15-14. WQXR-FM WNYC Public Classical 2.5-2.2-2.3, 343-360-372k #19 cume. NYC Classical Forever. 15-15-T15-15. WPAT SBS Spanish A/C 2.3-2.2-2.0, 883-930k #13 cume. Still remembered as Beautiful Music from Patterson, NJ. 17-17-16. WQHT Media Holding Rhym CHR 1.8-1.9-1.9, 1.08 mil #12-11 cume. Maybe something new can brew for NY. 16-14-TIE 17: WWPR iHeart Urban Contemp. 2.1-2.3-1.8,1.09mil-999k #11 cume. Less luster but still powerful

18-18-TIE 17: WOR-AM iHeart Talk 1.4-1.8-1.8, 295-327k #23-28. Rick Buckley’s great heritage station in NYC with huge personality. T18-19-19. WPLJ K-Love Contemp. Christian 1.4-1.6-1.7, 696-624-668k #17-15 cume. Worthy of the prayers? T20-20-20. WXBK Audacy Classic Hip Hop 1.2-1.3-1.2, 764-660k, basic tied #17 cume. Time to spin the format wheel?

T20-21-21. WKXW Townsquare Talk 1.2-1.2-1.1, 384-359-311k #20-21 cume. Great job by Walt Sabo back when. T27-22. WMGO Beasley A/C 0.9, 281-286k #24 cume. 4-WAY TIE 23 @ 0.8: WFUV Fordham Adult Alt. 271k #25, WNYC-AM Public N/T, 118-104k #34, WSKQ Stream 211-172k, #26 cume, WFAN Stream 219-150k #27 cume. 27. WBGO Public Jazz 0.7, 296k #22 cume, adding another signal would be excellent. 4-WAY TIE 28 @ 0.5: WHUD Pamal A/C 395-326-304k #22 cume, TIE 28 WKMK Press Country 185-139k #28-30, 28. WBBR-AM Bloomberg Business 122-113k #33 cume, 28. WNUV Hope Spanish Christian 77-93k #37 cume. iHeart tops Audacy 6.0-6.1-7.7. NYC Nov-Dec. Change Range: + 1.9 Xmas WLTW  / - 0.9 Sports WFAN

LONG ISLAND / NYC (20) Pop. 2.53 million Hispanic 20%, Black 10% OCT/NOVEMBER/DECEMBER 2024 CLUSTERS. Very Close: Audacy 17.0-20.2-18.3, iHeart 18.7-18.0-17.6, Connoisseur 16.1-17.0-17.5, Cox Media Group 12.8-11.7-11.6.  *LI Stations:

3-2-1.  WINS-FM Audacy News 5.6-6.5-7.1, 319-336-337k #8-5-4 cume. 1010 WINS, Wins Long Island!               

1-1-2.  WBAB* Cox Classic Rock 8.5-7.4-6.4, 437-433-392k #2 cume. Strong showing despite -1.0 holiday dip.

4-4-3. WALK* Connoisseur A/C 5.0-4.9-5.0, 380-359-349k #3-1 cume. Back in the LI Expy driver’s seat.                        

2-3-4.   WHTZ iHeart CHR 5.7-5.6-4.8, 415-420-330k #1-5 cume. Seasons and curation changes listening habits.

T7-7-5. WBLI* Cox CHR 4.0-3.9-4.6, 349-353-320k #4-6 cume. Strong local rocker for Long Island.                                        

10-11-6. WLTW Audacy A/C 3.3-3.2-4.4, 340-331-344k #6-3 cume.  Holiday Magic from the New York City.          

T11-T13-7.  WWSK* Connoisseur Rock 2.6-2.9-3.9, 170-167-190k #13-12. Nice jump into the LI Top 10.           

9-9-8.  WKJY* Connoisseur A/C 3.8-3.7-3.7, 333-323-297k #7 cume. Holding well and adding cluster strength.

T6-6-TIE 9: WCBS-FM Audacy Classic Hits 4.0-4.2-3.3, 296k #8 cume. Seems folks want more NYC Oldies.   

6-8-TIE 9:   WAXQ iHeart Classic Rock 4.3-3.8-3.3, 305-280-243k #9 cume ties #17 WKTU with exact cume.

5-5-TIE 11: WFAN Audacy Sports 4.7-4.6-3.2, 218-229-176k #12-13 cume & 14-10-TIE 11: WWWF* Connoisseur Country 2.5-3.3-3.2, 156-162-163k repeats #14 cume. 11-12-13. WNEW-FM Audacy Hot A/C 2.6-3.0-2.7, 253-237-235k #11 cume. 16-14-14. WABC-AM Red Apple Talk 2.0-2.3-2.5, 74k #19-18 cume. 18-17-15. WOR-AM iHeart Talk 1.7-2.0-2.2, 44-51-49k #21-20 cume. 18T-18-16. WSKQ SBS Spanish Tropical 1.6-1.9-1.8, 127-125k #16-15. T15-15-TIE 17: WHLI* Connoisseur Oldies 2.2-2.2-1.7, 95k, #17 & 11T-16-TIE 17 WKTU iHeart Rhythmic CHR 2.6-2.1-1.7, 290-265-243k #9 cume tie with WAXQ. T19-T21-19. WPAT SBS Spanish A/C 1.1-1.0-1.4, 71-95k #20-17 cume. T19-T19-3 WAY TIE 20 @ 1.2: WWPR iHeart Urban Contemp. 145-118k #15-16 cume, T19-T21-TIE 20: WINS Stream, 31-37k #22 cume. 23-T19-TIE 20: WLIR* Red Apple Talk 1.2, 19-17k #26 cume. 23. WXKB Audacy Classic Hip Hop 0.7, 90-70k #18-28 cume. TIE 24 @ 0.6: WSHU Sacred Heart CT. Classical 31-35k #23. TIE 24: WBLI* Stream 25k #25. TIE 25: WBBR-AM Bloomberg 11k #30. Audacy leads iHeart by 2.2-0.7, Connoisseur by 3.2-0.8.  L.I. Change Range: + 1.2 Xmas WLTW / -1.0 Classic Rock WBAB*   

PHILADELPHIA (9) Pop. 4.75 million. Hispanic 10%, Black 21%. OCT/NOVEMBER/DECEMBER 2024 CLUSTERS: Audacy 30.8-28.9-30.4, Beasley 25.3-25.3-25.2, iHeart 18.2-17.1-17.3.

3-2-1. WMMR Beasley Rock 7.9-8.3-8.3, 641-649-598k #6 cume. Despite Holiday music, Rock ‘MMR wins.

2-1-2. WDAS iHeart Urban A/C 8.2-8.4-8.1, 572-591-539k #7 cume, long time Philly Urban favorite is just 0.2 from #1.

6-5-1. WBEB Audacy A/C 4.3-4.9-7.8, 936-975-1.065 million #1 cume. Always top cume but with a lower Xmas share.

1-3-4. WIP-FM Audacy Sports 9.8-7.5-7.3 (+1.7 stream = 9.0), 769-969-763k #1-3-4 cume strong Philly Sports.

4-4-5. WMGK Beasley Classic Rock 6.7-7.0-7.0, 729-766-729k #3-2-2 cume, long standing Top 5 station with strong cume.

7-6-6. WXTU Beasley Country 4.2-4.8-4.6, 521-556-523k #8-9 cume. Country continues nicely in Philadelphia.

5-7-7. KYW-AM Audacy News 4.8-4.4-3.9 (+1.2 stream=5.1), 484-459-402k cume #11-12-TIE cume with Alt. Rock WRFF.

12-T9-8. WBEN Beasley Adult Hits 2.9-3.2-3.5, 691-683k #5 cume. Another FM with high ranking cume and lower share.

9-8-9. WOGL Audacy Classic Hits 3.5-3.8-3.8, 681-696-691k #4-3 cume, please see above re: cume & share.

9-T9-10: WUSL iHeart Urban Contemporary 3.8-3.2-3.0, 391-383-379k #12-13 cume. Urban was down in December.

9T-9-11. WPPZ Urban One R&B Oldies 3.5-3.2-2.8, 323-311-282k #15-14-15 cume, only Urban WRNB gained. 13-T9-TIE 12: WIOQ iHeart CHR 2.7-3.2-2.7, 481k #10 & T15-13-TIE 12: WPHT-AM Audacy Talk 2.3-2.9-2.7, 143-118k #22-25 cume. 19-16-TIE 14: WTDY Audacy Hot A/C 2.1-2.2-2.5, 528-538k #9-8 cume & 11-14- TIE 14: WHYY Public N/T 3.1-2.6-2.5, 233-238k #17. 18-17-TIE 16: WRNB Urban One Contemporary 2.2-2.1-2.4, 311-354k #13-14 cume & 15T-18T-16 TIE: WXPN UPenn. Adult Alternative 2.3-2.0-1.8, 210-185, #20 cume. 22-20-18. WRTI Temple University Classical 1.5-1.9-2.3, 126-144-158k, #24-21-22. 20-15-TIE 19: WRFF iHeart Modern Alternative. Rock 1.8-2.3-1.8, 426-478-401k #T11 cume. 15-T18-TIE 19: WPEN Beasley Sports 1.9-2.3-2.0, 291-289-282k #16 cume. 21-21-TIE 21: WUMR iHeart Spanish CHR 1.7-1.6-1.7, 207-214-181k #19-18-21 cume. 14-T22-TIE 21: WIP-FM Stream Audacy Sports 2.5-1.2-1.7, 226-108-126k #24 cume. 23. KYW-AM Stream, 0.8-0.8-1.2, 36-54k #25 cume. TIE 24 @ 0.9: WSTW Forever Hot A/C 213k #18 & WPHT-AM Stream 42k #26 cume. Audacy over Beasley 5.5-3.6-5.2. Share Range: + 3.9 Xmas WBEB / - 0.5 @ News KYW-AM, CHR WIOQ & Modern Alternative WRFF.

WASHINGTON DC (8) Pop. 5.1 million. Hispanic 18%, Black 27% OCT/NOV/DECEMBER 2024 CLUSTERS: iHeart 19.3-20.5-22.7, American University 11.9-11.8-12.2, Audacy 13.5-12.7-11.6, Hubbard 10.8-10.2-10.1, Urban One 8.6-9.9-8.8. Howard University 9.3-8.1-7.1.

1.1.1. WAMU American University News/Talk 11.8-11.7-12.1, 491-476 #6-5 cume. Non-Comm is Always on Top in DC.                 

2-2-2. WTOP/FM Hubbard News 9.1-8.9-9.0, 723-743-689k #2 cume. Consistently excellent content, coverage & billing

4-4-3. WASH-FM iHeart Adult Contemporary 5.1-5.1-7.3, 727-757-818k #1 cume and getting the Christmas Kick.

3-3-4. WHUR Howard University Urban A/C 8.5-7.6-7.0, 471-466k #7 cume. Another non-comm station staying strong as a DC Top 5 contender.

T4-5-5. WETA Public Classical 4.2-4.4-5.0, 277-291-278k, #13 cume. Solid ranking for major metro classical.

T8-T9-6. WWDC iHeart Modern Alternative Rock 3.8-3.6-4.6 +1.0, 469-442k #8 cume. Nice Alt. Rock shares.

6-7-7. WZMQ iHeart Country 4.1-4.0-4.2, 328-320k #11 cume, USA format thrives in our Nation’s Capital.

11-8-8. WMMJ Urban One Urban Adult Contemporary 3.5-3.9-3.7, 334-340-314k #12-10-12 cume. #2 Urban A/C.

T8-T9-TIE 9: WIHT iHeart CHR 3.8-3.6-3.6, 544-521k #5-4 cume. Greater cume rank than share position.

10-6-TIE 9: WMAL Cumulus News/Talk 3.6-4.1-3.6, 177-173k #17. Steady cume, holds on in the DC Top 10.

12-T9-11. WGTS Public Christian Contemporary 3.3-3.6-3.5, 270-265k #14 cume, hoping our politicians still pray.   7-T13-12: WIAD Audacy Classic Hits 4.0-3.3-3.1, 588-580-547k #3 cume. Top 3 cume but not a Top 10 share. Playlist? 13-T13-13: WBIG iHeart Classic Rock 3.1-3.3-2.9, 548-471k #5-4-6 cume. Why do big signals get low shares? 15-12-14. WPRS Urban One Gospel 2.3-3.4-2.3, 180-173-160k #18. The Lord giveth shares and taketh away. 14-15-15 TIE: WPGC Audacy Rhythmic CHR 2.4-2.4-2.2, 373-406-376k #9 cume & 16-17-15 TIE: WKYS Urban One Contemporary 2.2-2.0-2.2, 345-310-347k #10-12-10 cume. 17-18-17. WLZL-FM Audacy Spanish Tropical 2.0-1.7-2.0, 195-183k #15 cume. 18-16-18. WJFK Audacy Sports 1.8-2.1-1.5 (+0.6 stream=2.1), 191-176k #16 cume. 19-19-19. WBQH-AM Hubbard Regional Mexican 1.2-1.0, 49-38k #25-26 cume. 20. WDCH Audacy Business News 0.9, 93-106k #TIE 20. TIE 21 @ 0.7: WDCN-LP La Nueva Spanish CHR 68-92k #23-22 & TIE 21: WLZL Stream Audacy Spanish Tropical, 24k #29. TIE 23 @ 0.6: WJFK Stream Sports, 36k #27 cume & TIE 23: WERQ Urban One Contemporary 124-109k #19. TIE 25 @ 0.5: WAFY Manning Hot A/C 51-45k #24 & TIE 25: WFLS Alpha Country 92k #22 cume.  iHeart over American University by 10.5 and Audacy 6.5-7.8-11.1. D.C. Change Range: + 1.4 Xmas WASH / -0.6 @ Urban A/C WHUR & Sports WJFK.

BALTIMORE Pop. 2.45 million.  Hispanic 8%, Black 30%. (23) OCT/NOVEMBER/DECEMBER 2024 CLUSTERS: Audacy 15.3-16.2-17.8, Urban One 16.6-17.1-14.8, iHeart 10.8-12.4-11.4,Hearst 10.7-9.3-9.6, YPR 7.2-8.5-6.9.

4-3-1.   WLIF Audacy A/C 6.8-6.8-7.7 #1 Cume 375-385-431k is the holiday winner with only an 0.9 jump.

T1-4-2. WIYY Hearst Rock 7.7-6.6-6.9, holding 251k #5 cume, strong Baltimore Rocker, 3.9 up on the competition.

T1-2-3. WWIN Urban One Urban A/C 7.7-7.5-6.7, 296-268-271k #4 cume, December was not kind to Urban.  

3-1-4.    WERQ Urban One Urban Contemporary 7.2-7.6-6.6, 344-307.7k #3 cume as previously stated about stocking coal.

T8-T7-5: WJZ-FM Audacy Sports 3.8-4.7-5.0, 146-152 stays #11 cume. Thanks to Football for the good kick.

7-9-TIE 6: WPOC iHeart Country 4.3-4.5-4.6, 227-207-186k #8 cume, steady Country numbers in Maryland. 5-6-TIE 6: WRBS Bright Contemp. Christian 4.5-5.6-5.5, 179-183 #10-9 cume. Christian is solid in DC-Baltimore.

T8-T7-8: WQSR iHeart Adult Hits 3.8-4.7-4.4, 312-308k, #3-2 cume. Another high cume, lower share situation.

6-5-9. WYPR Public N/T 4.6-5.6-4.0, 132-117-120k steady #12 cume but a big 1.6 share dip. Sometimes you don't know exectly why.

11-10-10. WCBM-AM Talk 3.2-3.4-3.7, 62-66k #17. 13-T11-11. WWMX Audacy Hot A/C 2.9-3.0-3.4, 232-246k #6 cume. 10-13-12. WZBA Times Shamrock Classic Rock 3.7-2.8-3.0 216-237k #7 cume, has heard better days. 14-T11-13. WTMD ‘YPR Public Adult Alternative 2.6-2.9-2.9, 113-109k #13-14 cume. 12-T14-14: WBAL-AM Hearst News/Talk 3.0-2.7-2.7, 109-114k #14 -13 cume. #15-T14-15. WZFT iHeart CHR 2.4-2.7-2.0, 185-178k #10 cume. 17-16-16. WTOP-FM Hubbard News from DC 1.3-1.6-1.8 79k #16 cume. T18-17. WBJC Public Classical 1.4-0.9-1.6, 52k #18 cume. 21-18. WGTS Public Contemporary Christian 0.6-0.8-1.2, 49k #20. 17-TIE 19 @ 0.9: WKYS Urban One Urban Contemporary, 95k #15 cume & T18-TIE 19 WLIF-HD2 Audacy Inspirational Gospel, 43k #21. T18-21. WEAA Public Jazz 0.8 (+0.3 Stream=1.1), 51k #19. T22-22 WDCH Audacy Business News 0.7, 39k #21; TIE 23 @ 0.4: WMMJ Urban One A/C 37-41k #22. & WCAO-AM iHeart Insp. Gospel, 17.6k Ties #24 cume. TIE 25 @ 0.2: WPRS Urban One Insp. Gospel, 17.6k Ties #24 cume & WEAA Jazz Stream 6.4k #25 cume.  Audacy now leads Urban One by 3.0, iHeart by 6.4. Change Range +0.9 Xmas WLIF / -1.6 News/Talk WYPR

PROVIDENCE (44): Pop. 1.473 million. Hispanic 14%, Black 6% OCT/NOV/DECEMBER 2024 CLUSTERS: Cumulus 25.1-26.2-24.3.  iHeart 20.4-19.2-19.4.  Hall Communications 8.8-7.7-9.2

1-1-1. WWLI 8.6-8.4-8.8, 326-317-328k #1-1-1 cume. Usually on top but Christmas helped with a +1.2 boost.

1-T2-2. WCTK Hall Country 8.1-7.3-8.5, 245-221-242k #5-4 cume. Also getting a +1.2 jump. Well run, private company.

T2-2-3. WPRO-AM Cumulus Talk 8.1-8.5-8.1, 106-110-106k #7-7-7 cume. Another tribute to AM Necessity!

4-3-4.   WHJY iHeart Classic Rock 7.4-7.6-7.1, 267-261-225-261k #3-3-5 cume. Once the King of Federal Hill & RI.

T5-5-TIE 5. WPRO/FM Cumulus CHR 6.1-6.4-5.4, 272-281-265k #2-2-3 cume. Heritage Top 40 dips a share.

7-7-TIE 5: WWBB iHeart Classic Hits 4.9-4.6-5.4, 206-187-194k #6-6-6 cume. Maybe the hit crowd simple grew older.

T5-6-7. WSNE iHeart Hot A/C 6.1-4.9-5.2, 251-247-243k #4-4-3 cume. For some reason ‘SNE stays below #5.

8-8-8. WGBH-FM ‘GBH Public News/Talk 3.0-3.4-3.6, 63-67-75k #10-10-9. Big signal not matched by local non-comms.

13-T11-9. WNPN Rhode Island Public News/Talk 1.7-1.8-2.0, 50-54k #12-11 cume.  Steady gains, good shows, like Sam Kopper.

12-10-10. WHJJ-AM iHeart Talk 2.0-2.1-1.7, 37-42-42k #13-12 cume. You must admit, AM Matters in cars. And please tell them in DC!

T10-T11-11: WVEI/FM Audacy Sports 2.1-1.8-1.5, 84-78-69k #9-9-10 cume; Boston feed needs new plays. 9-11-TIE 12. WWKX Cumulus Classic Rock 2.4-2.4-1.1, 77k #8 cume. Did the change from Rhym CHR work? T10-11-TIE 12: WKKB Red Wolf Spanish Tropical 2.1-1.8-1.1, 40-56-36k #11-13 cume and a -0.7 for sole Spanish format. 14-14-14 WSKP-AM Red Wolf Oldies 1.0-1.0-0.8, 25-28k #13-15 cume. 14-T15-15: WNBH-AM Hall Classic Hits 0.7-0.4-0.7, 32-27-31k #14. TIE 16 @ 0.3: WELH Wheeler School Rock, 24-20k #16 & TIE 16: WJMF Bryant Univ. Classical, 17k #17. 3-WAY TIE 20 @ 0.1: WCAI ‘GBH Public N/T 4k #18. TIE 20 WPRV-AM Cumulus Sports 0.1, 4k #19. TIE 20: WCRB ‘GBH Classical, 2k #20. Cumulus leads iHeart 7.0-4.9. Providence Change Range: Tie @ + 1.2 Xmas WWLI & Country WCTK / - 1.3 recent Classic Rock change by WWKX.

HARTFORD (54) Pop. 1.09 million. Hispanic 16%, Black 12% OCT/NOV/DECEMBER 2024 CLUSTER SHARES: Audacy 33.5-32.7-34.6.  iHeart 22.7-23.3-22.6.  Red Wolf 16.3-16.3-14.7.

Audacy has the Top 3. 1-1-1. WRCH Soft Adult Contemporary 9.9-10.2-12.5, 255-266-283k. Always #1 cume + a Christmas Kiss.

2-2-2. WZMX Rhythmic CHR 9.5-10.0-9.0, 145-149-144k #7-7 cume. Holiday hop keeps MIX above the pack.

4-4-3. WTIC/FM Audacy Hot A/C 7.9-7.1-7.9, 199-202-178k #2-2-2 cume nicely complements the top Audacy cluster.

4-3-TIE 4: WHCN iHeart Classic Hits 8.1-9 0-7.1 big -1.9 dipper as seen elsewhere with Classic Hits, 186-177-162k #3-3-4 cume.

6-5-TIE 4: WWYZ iHeart Country 6.2-6.5-7.1, 173-147k #6-4-6 cume. ‘YZ always presents CT Country well.

5-6-6. WDRC/FM Red Wolf Classic Rock. 6.9-5.8-5.4, 170-159-162k #6-5 cume. Not what used to be The Great, Big D.

T7-7-7. WNPR Connecticut Public News/Talk 4.6-5.4-5.2, 65-77-76k #12-9-11 cume. Has been higher but still leads WTIC-AM by 0.8.

T7-8-TIE 8: WKSS iHeart CHR 4.6-4.2-4.4. 182-169-174k #4-5-3 cume. Larger cume than share. Freshen up time?

9-9-TIE 8: WTIC-AM Audacy News/Talk 4.2-4.0-4.4, 71-64-64k #11-13-12 cume. Once upon a time the 50kw AM ruled Connecticut with Box Car numbers..

10-10-10. WPLR Connoisseur Classic Rock 3.2-3.6-3.5, 88-80-91, #9-10-10 cume, strong New Haven mornings.

Red Wolf has the Next 3 spots with good HD use: 12-T12-11. WMRQ Modern Alt Rock 3.0-3.0-2.9, 104-101k #8 cume. 11-11-TIE 12: WMRQ-HD2 Spanish Tropical, 2.8-3.5-2.7, 63-53k #13 & 13-T12-TIE 12 WBOM-AM R&B, 2.6-2.9-2.7, 68-50k #14 cume. 14-14-14. WKCI iHeart CHR New Haven 2.0-1.7-2.3, 86-94k #10-9. 15-15-15. WUCS iHeart Sports 1.6-1.5-1.5, 38k #15 cume. T16-16. WFCR University Mass N/T 1.2-1.0-1.3, 17k #17. 17. WDRC-AM Red Wolf Talk 0.8, 20k #16. 18. WTIC-FM Stream Audacy Hot A/C 0.6, 5k #20. 3-WAY TIE 19 @ 0.2. WTIC-AM Stream Audacy N/T 3k #21, 19. WPOP-AM iHeart N/T & 19. WNTY-AM Red Wolf Oldies, 19k #18. Audacy leads iHeart 9.4-12.0. Change Range: + 2.3 Xmas WRCH / - 1.9 Classic Hits WHCN.

RADIO is LICENSED BROADCASTING - Reaching Everyone Everywhere with Digital. Clark Smidt 978 502-6633  www.broadcastideas.com  clarkfsmidt@gmail.com           Thank you for your communication.  Here’s to a great 2025 for All Radio.

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