Digital transformation fails up to 84% of the time - here's why
What is digital transformation?
Digital transformation is the process of using technology to fundamentally change how an organization operates and delivers value to customers by creating a new "Digital DNA" that is built on the foundation of people and culture. It involves the development of a clear and comprehensive strategy that aligns with the organization's overall business objectives, and an ongoing engagement with employees, customers, and stakeholders to ensure buy-in and support for the transformation effort. It is a continuous process that emphasizes on innovation and the adoption of new technologies, data and analytics, to create a more agile, efficient, and customer-centric organization. By building a strong foundation of people and culture, organizations can foster a culture of innovation and experimentation that enables them to embrace new technologies and digital ways of working, and to create a more digitally-savvy workforce that is better equipped to compete in the digital age.
Digital transformation fails up to 84% of the time
Like any major change initiative, digital transformation projects can be complex and challenging. According to various studies, a significant percentage of digital transformation projects fail to meet their goals.
Recommended by LinkedIn
These statistics indicate that a high percentage of digital transformation projects fail to deliver their intended results. However, it's important to note that the reason for the failure can vary depending on the specific project and organization. Some common reasons for failure include lack of clear goals and objectives, lack of buy-in from employees and stakeholders, lack of adequate resources and budget, and lack of effective planning and execution.
It's important for organizations to carefully plan and execute their digital transformation initiatives, and to involve all relevant stakeholders in the process in order to increase the chances of success.
Why does digital transformation fail?
Digital transformation is a complex and challenging process that requires a significant investment of time, resources, and effort. Despite the potential benefits, many digital transformation initiatives fail to achieve their intended goals. Some common reasons for the failure of digital transformation include:
It's important for organizations to be aware of these common reasons for failure and to take steps to mitigate the risks. This can include, involving all relevant stakeholders in the process, having a clear vision, setting realistic goals and objectives, and having a solid governance structure and oversight in place.
PMO and EPMO expert at PMO Solutions and PMOiS
9moLove your article, great one and to the point
A Senior B2B APAC Marketing Leader. Delivering impact to Marketings contribution to the Revenue Engine. Developing and implementing marketing best practice and driving alignment with Sales, Marketing, Product functions.
1yGreat piece Damien. I would add another reason. Failure to measure performance/impact to the measurable goals/objectives
Digital Transformation & Data Analytics | Marketing Communications & Go-to-Market (GTM) Professional | 10+ Years of Experience Across Asia
1yMost people underestimate how critical is culture and politics in the transformation process. I’m constantly questioned by people why venture in previous organisations failed and very few could truly understand that getting the facts right is just getting started. The key to success or failure depends on the company overall attitude towards change and how well coordinate the people are.