Edition No 166. Our one secret formula
The WIE Suite
A membership community for women leaders and culture creators (we're hiring)
DEAR WOMEN WHO DO,
Gratitude. Power. Attraction. These are the key themes explored in this week's The Suite Sheet, featuring insightful interviews with Fortune's Maryam Banikarim, CNN's Zain Asher, and CEO Tina Wells. Together, they share a powerful formula that can help you fulfill your objectives with power and purpose.
WIE SUITE WOMAN
Maryam Banikarim, Managing Director, Fortune Live Media, & Co-Founder, NYCNext, on Powerful Women and Community Organizing
Maryam Banikarim is the Managing Director of Fortune Live Media where she leads the media company’s Most Powerful Women (MPW) and Brainstorm Tech global franchises.
“I think of power more broadly (than the Fortune's Most Powerful List). You may not run a $1B business, and you can still have power and influence. To me, a great conference, a great community, a great gathering of any kind is all about the mix. Bringing powerful women in business together with powerful women in many different worlds - fashion, government, non-profits, academia and more - leads to unprecedented innovation, collaboration + impact.”
MUST READ
CNN Anchor Zain Asher on Gratitude as a Practice
Zain Asher is an anchor for CNN International based in New York.
“By shifting my perspective—even just a little—to make space to appreciate life’s blessings, however small, I become much more rooted in the present moment, more connected in my relationships, and far more at peace. A genuine and intentional gratitude practice has become an essential part of my morning routine. Most days, it's as simple as sitting quietly for 15-20 minutes and giving thanks to whoever is up there for all of my blessings (of which there are many).”
MASTERCLASS
Tina Wells' Guide to Perfecting Content and Attracting New Customers
Tina Wells is an author, marketing expert and business strategist recognized by Fast Company's 100 Most Creative People in Business, Essence's 40 Under 40, and more.
“Content creation, client attraction, and launch planning are a whole lot easier when you let everything flow from your perfect buyer's point of view. Many people say they 'serve everyone' or that they want to reach as many people as they can. While I understand the sentiment, it is not effective marketing. When you generalize too much, you end up excluding the people who could really benefit from your product or service. Also, no one can afford to market to everyone. The best way to create a marketing strategy is to hone in on exactly who you're serving. It's important that people identify with what you're doing. You want them to feel like what you're selling is perfect for them.”
MUST READ
OUR WEEKEND READING LIST.
COMMUNITY NEWS
UPCOMING EVENT
ASK LIKE AN AUCTIONEER
Dia Bondi is an author, leadership coach and former auctioneer who helps high-performance professionals speak with power and purpose at crucial communications moments to amplify their impact and reach their goals. She will share the work she does with top CEOs, VC backed founders and creatives to ensure they never unknowingly leave money and opportunity on the table.
Co-Founder, MaryamB + NYCNext C-Suite Exec: Tech . Hospitality . Media | Public Company Director | Trustee | Advisor I Creator I Speaker + Proud New Yorker
3wThanks for sharing my journey