ESG Tactics for the Anti-ESG Age

ESG Tactics for the Anti-ESG Age

What’s In this Week’s Newsletter:

  • Climate activists change tactics, and ESG investors remain confident as we enter the anti-ESG age.
  • Companies are also changing their strategies and staying quiet on sustainability. 
  • A new BCG report reveals the Cost of Climate Inaction.
  • CARB revealed they will not penalize companies in the first year of implementing California’s new climate disclosure law in 2026.
  • Countries are increasing tariffs and subsidies to remain competitive in clean tech.
  • The Swiss government will mandate companies to set net zero by 2050 goals.
  • APAC is leading in the adoption of ISSB-aligned regulations.


Climate activists and ESG investors are rethinking their strategies for the anti-ESG age.

The anti-ESG movement has been building for around three years now, but with the imminent arrival of the Trump Adminstration and possible rollbacks in Europe, the anti-ESG movement is likely to go into hyperdrive. Case in point, last week, ten Republican state attorneys general sued asset managers BlackRock, State Street, and Vanguard, accusing them of manipulating the market to speed up the decline of the coal industry to meet climate targets. 

Brenna Bird, Attorney General of Iowa, said that Donald Trump’s electoral win inspired the lawsuit, adding, "As part of that election, Americans rejected woke extremism, and they sent President Trump a strong mandate to restore our country.”

In the face of an energized opposition, climate activists are changing tactics. OG climate activist Bill Mckibben and his new non-profit, Third Act, are turning their focus to local, community-based activism and attending important meetings at the state and local level in areas critical to the energy transition. 

Mckibben also believes activists must adopt a more hopeful tone. “My sense is there’s a great hunger for some very positive things to be working on in what is a very dark moment in both our nation’s and our planet’s history.” Youth climate activists who worked under the first Trump administration and are now organizing to elect a more climate-friendly US Administration in 2028 share this sentiment. 

ESG funds had record levels of liquidations and name changes in the EU last quarter. In the US, for the 5th straight quarter, the number of ESG funds being liquidated outpaced new ones being created. With this backdrop, it is remarkable that sustainable investors are expressing confidence

However, Global sustainable funds attracted $10.4bn in new investments in Q3, an increase from the previous quarter. Plus, larger asset owners, whose planning goes far beyond election cycles, recognize the material impacts of ESG. Even if more anti-ESG investing rules do come in, Hortense Bioy of Morningstar Sustainalytics said, “This will lead to more ‘greenhushing’ as companies will continue to consider ESG factors they think are material to their business.”

Greenhushing: The New Norm

Companies are joining activists in changing their tactics in the anti-ESG era. This week, Goldman Sachs exited the Net Zero Bankers Alliance (NZBA), thier largest defection to date. Not only are Republicans alleging that such groups could breach antitrust laws, but membership applies new burdens on top of mandated climate disclosure rules.  

In announcing this move, the bank reaffirmed its existing climate goals. Jonathan Gleklen, a partner at Arnold & Porter, said that Goldman Sachs must have thought that “to stay in this group if I think there’s a reasonable risk that I’m going to get sued, is this really worth $10 million to me, when I can drop out of the group, do all the same things.”

This comes on the heels of a whole host of companies pulling back on their Diversity, Equity, and Inclusion (DEI) policies and others recalibrating their environmental goals. However, all told, just a handful of companies have reversed their DEI and sustainability goals. Actually, only 10% of companies say they will change DEI policies over the next 3 years. Going forward, companies are likely to maintain their ESG programs but be less vocal about it.

The political backlash is not the only reason for this change. Companies need a compelling business case for these actions, which can be elusive. An ERM survey released this week highlighted this, finding that almost half of executives see the lack of financial incentives as the biggest challenge to sustainability policiesAnother study from The Conference Board, which found that 41% of executives believe the return on investment from sustainability policies is underperforming, supported this finding

The Cost of Climate Inaction

A firefighter fights Malibu wildfires this week Kyle Grillot / Bloomberg via Getty Images

A new report from my company, BCG, and the World Economic Forum Alliance of CEO Climate Leaders revealed the startling cost of climate inaction. The report outlines statistics that make the business case for climate action, including:

  • The physical risks of climate change could cost companies up to 25% of EBITDA by 2050. 
  • Transitional risks of climate change could cost certain high-emitting sectors up to 50% of EBITDA by 2030.
  • Companies that invest in reducing their climate risks stand to recuperate as much as $19 for every dollar they invest today.

The report also gives clear steps CEOs can take to ensure they mitigate climate risks and exploit opportunities.

Compliance Relief in California

A California Air and Resource Board (CARB) memo from last week revealed that the agency, which is setting the rules for California’s emissions reporting mandate under SB 219, will not penalize companies for incomplete reports in 2026.

The agency already plans to waive penalties from Scope 3 reporting through to 2030 for companies that make “good faith” efforts to report their entire emissions. This relief has now been extended to reports of Scope 1 and 2 emissions in 2026. The architect of SB 219, Scott Weiner, claimed that CARB has no authority to change a law already passed by the legislature, saying, "Government agencies do not get to decide whether or not they follow the law." CARB has until July 31st, 2025, to finalize its rules.

Green Trade War?

Xu congjun/maginechina/Associated Press

Chinese carmakers have overtaken the global automotive market in just a few years with low-cost, high-quality electric vehicles. This and the threat of Chinese dominance in other clean tech is driving a global green subsidy race

Also, this week, the Biden administration is set to announce sweeping new tariffs on Chinese solar wafers and polysilicon, doubling them to 50%. With Trump set to introduce more tariffs, the US will likely rely on domestic production for carbon transition.

Swiss Will Require Companies to Reach Net-Zero

Swiss women after winning their case in the European Court of Human Rights REUTERS/Christian Hartmann

Earlier in the year, the Swiss government was told by the European Court of Human Rights that their existing efforts to fight climate change were insufficient to protect the human rights of their citizens

This week, they took action by releasing proposals requiring companies to provide plans to reach net zero by 2050. Also, a new UBS report found that Switzerland reduced emissions by 24% from 1990-2022 while doubling its economy.

Asia Pacific Leading ISSB Adoption

A new study found that Asia Pacific is rapidly adopting the International Sustainability Standards Board (ISSB) standards for climate disclosure. 13 APAC countries have adopted or have drafted proposals that require the use of ISSB standards for climate disclosure, some of which will start in 2025.

The ISSB announcement comes just as Hong Kong announced they would require companies to report on ISSB-aligned reporting in 2025. Hong Kong’s roadmap on sustainability disclosure aims to have its largest listed companies report climate emissions in 2025, and all large-cap companies must report in 2026.

The views expressed on this website/weblog are mine alone and do not necessarily reflect the views of my employer. 

Other Notable News:

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Alexis Rhyner, MBA, MS

🌳 Climate & Sustainability 🌳 Strategy 🌳 Qualitative Research 🌳 Writing 🌳

1mo

The Swiss government's swift reaction to the European Court of Human Rights is notable!

Like
Reply
Marie-Josée (MJ) Privyk

ESG Disclosure Coach. Agent of change. Human. How can I serve? All insights are mine, not Gen AI's.

1mo

Perhaps Boston Consulting Group (BCG) / World Economic Forum should reach out direcly to ERM and The Conference Board to show companies the "financial incentives of sustainability policies"? 🤔

Marcio Avelar Brandão

Professor Associado na Fundação Dom Cabral

1mo

Sociabilizado!

Marie-Josée (MJ) Privyk

ESG Disclosure Coach. Agent of change. Human. How can I serve? All insights are mine, not Gen AI's.

1mo

The generalized - arguably public vs private - pullback on behalf of investors and companies is truly #troubling. Because if everyone who believes in the systemic polycrisis we face and wants to act is #silenced, the bullies win. Everyone still awakening to the issues, still trying to cobble together an understanding of the situation and what's at stake, will have only the bullies to follow. (Thanks for piecing together the evolving tapestry of this crazy space Tim Mohin :)

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