Freelance Your Way to 6-Figures in 2022
Sam Maiyaki
I'm the Brand strategist for emerging and established brands who want to grow, nurture and convert their audience.
An increasingly common option for a home business idea is to provide customers with online freelancing services.
Online businesses can engage freelancers to do anything from writing, graphic design, data entry to digital marketing.
As a Freelancer, the moment you start referring to your services as a business rather than deliverables on the spreadsheet, that's when you make the transition from a mere freelancer to one who is ready for high-class customers that pay over $1,000 (₦409,970) for your services.
As a freelance writer, you can be paid to develop traffic and lead-generating material, not just content writing.
In this case, you may need to include customer testimonials and case studies to back up your claims to customers.
It's also important as a freelancer for you to learn to narrow your focus when you're just starting.
Now, this brings me to the elephant in the room:
If there are tens of thousands of individuals out there providing very identical services, why would a business choose to employ you?
Here are a few tips to help you answer this question:
1. Niche Down as Much as Possible
The key to overcoming this is for you to Niche down as much as possible.
You should be mindful of the allure of providing solutions to every single one on the internet cause you want to make money.
I know the saying goes,
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A Jack of all trade master of none is often better than a master of one.
But then it's best to master one skill and provide your skills to a niche audience before moving to the next "Next Gold Mine."
Learn from Elon Musk!
Also, See; 2022's Fastest Method of Making Money Online
2. Focus on a Major Pain Point
Instead of focusing on a specific business or specialty, concentrate on a well-known problem.
Still, you can be able to get even better results if your pitch is more specific and targeted, such as "Sale Improvement for Online eCommerce brands in Nigeria" rather than "Business Growth Design."
3. Mind Your Time
The last thing to keep in mind is that these businesses are a direct exchange of time for cash.
It is possible to earn a lot of money with only a few high-paying customers but the money runs out as soon as you stop.
To Sum it Up
When running a freelancing business, you can have the option of turning some of your clients' work on to a third-party agency.
It's not uncommon for business owners to continue freelancing since they like the job themselves.
You can grow into a different business model in the future. This helps to scale your business.