From Dawn to Dusk: My Daily AI Marketing Routine

Welcome to my daily AI marketing journey! In this post, I'll take you through my typical day, highlighting how I use AI to streamline and enhance my marketing efforts.

On average, businesses can expect a 6% to 10% revenue increase from adopting AI (Statista, 2023). Initially, I was frustrated with the output of AI platforms like ChatGPT, Jasper, and even our own (VisibleThread) tool Visi. However, once I figured out how to get the best output, my productivity soared, and I was able to share some winning formulas with my team. Subscribe to learn more about my journey with AI.

1.     Idea Creation: Sparking Creativity from a Blank Page

Every day starts with a blank canvas, waiting for fresh ideas to fill it. This can be daunting, but AI makes it a breeze. Whether I'm brainstorming blog titles, crafting catchy descriptions, or generating multiple options for short, snappy content, AI is my go-to tool for igniting creativity.

Prompt Examples:

• "Generate ten blog post titles about AI in marketing."
• "Create three different descriptions for a social media post about our latest product launch."
• "Give me five tag-lines for our new campaign."

AI's ability to provide diverse and innovative options helps me get off the mark quickly and keeps my content engaging and fresh.

2.     Proofreading: Beyond Grammar and Spelling Checks

Once the content is drafted, it's time for proofreading. While traditional tools focus on grammar and spelling, AI takes it a step further by offering narrative improvements. It provides insights into why certain sentences might not be reading correctly and suggests ways to enhance clarity and flow.

Prompt Examples:

• "Review this paragraph and suggest improvements."
• "Check the grammar and spelling of this blog post and explain any issues."
• "Analyze this email for tone and provide feedback on how to make it more professional."

With AI's narrative feedback, I can ensure that my content not only looks good but also reads well and resonates with my audience.

3.     Creating Alternatives: Transforming Ideas into Multiple Contexts

Even when I have a great idea, sometimes I want to see it in different tones or contexts. AI excels at this, taking an initial piece of copy and transforming it to fit various styles and purposes. Whether I need a formal version for a report or a casual one for social media, AI has me covered.

Prompt Examples:

• "Rewrite this product description in a more conversational tone."
• "Transform this blog post into a LinkedIn article."
• "Create a formal version of this email for executive communication."

AI's versatility allows me to adapt my content effortlessly, ensuring it meets the specific needs of each platform and audience.

Engaging with My Network

By sharing my AI marketing routine, I aim to spark a conversation on LinkedIn. What are your experiences with AI in your daily work? How do you leverage technology to enhance your productivity and creativity? Let's exchange ideas and learn from each other!

Using AI in my daily marketing routine has been a game-changer, making my workflow more efficient and my content more compelling. From idea creation to proofreading and generating alternatives, AI is a powerful ally in the marketing world. So, what are you doing in your daily routine? Comment below.

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Thanks for reading,

Micheál

P.S. I'm hosting a short demo tomorrow on these practices. Feel free to join and wrap up your week on a high note. A 30-minute AI demo that could save you hours next week. Join here.