The Future of Advertising: Subtle, Smart, and Powered by Video

Hello everyone,

While watching a segment featuring Amazon CEO, I was struck by his explanation of how advertising is evolving. No longer is it about interrupting people, but rather about presenting information in a way that seamlessly integrates with their daily lives. The key, he revealed, is that most of their advertising team consists of machine learning experts who analyze people's behavior to determine the optimal moments to subtly convey a message and create a need that didn't exist before.

As a business owner, this got me thinking about how we can apply this concept to our own marketing strategies, even without the resources of a tech giant like Amazon.

The answer, as my business partner Shanee and I have been teaching for some time now, lies in the smart use of video to inform and entertain.

If you're interested in learning more about this efficient way to generate inbound leads without interrupting anyone's daily flow, I have an exciting opportunity for you.

Next week, Shanee Moret and I are hosting a free challenge.

Over the course of four mornings, we'll meet with participants via Zoom to share our proven strategies for drastically improving your results on LinkedIn.

We've helped countless people succeed with this approach, and we'd love for you to join us.

Take advantage of this chance to learn how video can revolutionize your marketing efforts and help you connect with your audience in a more authentic, engaging way.