🚀📈Google's Expert Tips: How Alt Text Can Supercharge Your SEO Strategy🖼️
This alt text is important for SEO because it describes the content of an image. This helps search engines understand the image, and it also aids users who can't see the image, such as those using screen readers. Google highlights that using alt text correctly makes your website more accessible and improves your SEO ranking by helping search engines better understand your content.
Be Descriptive and Specific: Write alt text that clearly describes what is shown in the image
Use Keywords Naturally: Include relevant keywords in the alt text, but avoid keyword stuffing. If the image is relevant to your topic, integrating keywords naturally helps with search engine optimization.
Be Brief: Alt text should be no longer than a sentence or two. While being descriptive, avoid writing overly long explanations.
Focus on Function Not the Aesthetics: If the image has a functional role, such as a button or icon, the alt text should describe its action.
Avoid Using “Image of” or “Picture of”: Google’s guidelines suggest skipping phrases like "image of" or "picture of."
Example-
Instead of: “Image of a woman using a laptop.”
Use: “Woman researching SEO strategies on a laptop at a coffee shop.”
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This alt text is vital for enhancing SEO by describing image content, ultimately boosting search engine visibility and user experience.