Growing your business during a challenging period!

Currently many are still fashioning out ways to help grow their businesses during a tough period. This period of Covid19 has really been tough for many business owners to drive their business effectively. But when there is a will, there will surely be a way out! Those who also desire to achieve their goals at a time like this, should also try as much as possible to try a new way/method.The LinkedIn Sales Navigator can help accomplish a lot of things.

The LinkedIn Sales Navigator is a very vital tool to help grow every form of business that you can possibly think of around the world today. There are certain things you actually need to know about the LinkedIn Sales Navigator. The LinkedIn Sales Navigator has proven to be a highly reliable tool created by LinkedIn for users to have access to quick and better results in diverse industries. You need to have a deep insight on how LinkedIn can work best for your business. Technology has come to disrupt the manner in which target marketing is carried out.

The LinkedIn Sales Navigator platform has the strength and potential which allows you to utilize reliable filters such as company size, industry and job titles, etc, which you already have in mind to target. Whenever you try as much as possible to target your heart desired entrepreneurs/business owners, decision makers, professionals in various industries, you’re simply minimizing spending on ads, and maximizing the power of a global marketing platform.

In order for you to target the right business owners, decision makers, professionals, think about who your ad needs to reach, and which professional categories they fall into (CEOs, CFOs, CIOs, COOs, CTOs, Business Development Managers, Sales Managers, Marketing Managers, Project Managers, IT Managers, Engineering Managers, etc). Kindly note that whatever you have in mind to accomplish, don’t over-target! If you do so, you will simply lower your reach. LinkedIn recommends targeting audiences of at least 50,000 people for sponsored content and text ads, and at least 15,000 for sponsored InMail.

Also remember that by advertising on LinkedIn, you’re getting your brand and your message directly in front of the decision makers and professionals who have the capacity or decision making power to pay for your products or services at any time they desire to do so.

I’ll kindly advice that you have at least 3-12 months trial of the LinkedIn Sales Navigator so you can have tremendous results. The ball is obviously in your court!

© Akinbamiro Akinniyi 2020