Growth Leadership...

Ever wondered what sets those incredible growth leaders apart from the rest of the crowd?

Well, buckle up because we're diving into the awesome world of growth leadership, and I promise, you're going to leave feeling inspired and ready to take on the world!

Picture this: You're at the helm of a ship, guiding it through uncharted waters toward a land of endless opportunities. Growth leaders are like the captains of this ship, and they've got a treasure map that leads to success. And guess what? You can have that map too. Let's break it down into seven keys that these growth leaders use to unlock their potential.

Growth is the Name of the Game - Growth leaders have a mantra: "Growth is everything." They're like superheroes with a laser focus on making things bigger, better, and bolder. According to a survey of 165 C-suite executives and senior vice presidents with growth responsibilities, those who prioritise growth manage to grow their top line twice as fast as their peers. So, imagine having that kind of determination!

• Growth leaders are 50% more likely to treat growth as the first or second item on the agenda when speaking to the board

Embrace the Unknown and Dare to Dream - Ever heard the saying, "Shoot for the moon, even if you miss, you'll land among the stars"? Growth leaders live by it. They set goals so audacious, they might sound crazy. According to research, growth leaders make more growth bets than their peers, creating a portfolio of initiatives that improve their probabilities of success while diversifying risk. So, go ahead and dream big. You might just surprise yourself!

The Customer is Your North Star - Growth leaders see customers as their north star. They go above and beyond to understand their needs, wishes, and dreams. Research shows that growth leaders are 70% more likely to build an understanding of customers' needs through formal and informal methods. By doing so, they create products and experiences that customers can't resist. You've got that power too – to create something amazing that people can't live without.

• Growth leaders are 70% more likely to build an understanding of customers’ needs through formal and informal methods (ethnography, surveys, in-store visits, etc)

Progress Over Perfection - Here's a secret: perfection is overrated. Growth leaders know that taking action, even if it's not flawless, is the key to success. They're like artists painting a masterpiece – they don't worry about every brushstroke being perfect. According to research, growth leaders are 70% more likely to prioritise speed over perfection. They know that every stroke, no matter how small, contributes to the big picture.

• Growth leaders are 70% more likely to protect or set aside money in the budget to fund growth initiatives, teams, and capabilities (in North America)

Be the Champion of Growth - Growth leaders don't just want growth for themselves; they want it for everyone around them. They're like team captains, inspiring and guiding their crew to victory. Research shows that growth leaders actively seek out conflicts and eliminate them to break down silos, diffuse turf battles, and provide support for strained resources to clear the path for their teams to deliver. You have the power to lift others up, to be the wind beneath their wings. Imagine a world where everyone is cheering for each other's success – that's the world of growth leadership.

• Growth leaders are 70% more likely to make multiple long-term growth bets rather than just a few (in the European Union)

Tell Your Story, Inspire the World - Ever heard a story that gave you goosebumps? Growth leaders are the ultimate storytellers. They share their journey, their wins, and their challenges, inspiring others to embark on their own epic quests. Research shows that growth leaders are 80% more likely to communicate growth successes often. Your story has the potential to motivate someone else – to make them believe in themselves and take that first step towards greatness.

Empower Others to Soar - Growth leaders don't hoard all the power; they share it like a delicious slice of cake. They believe in the power of teamwork, in giving others the freedom to make decisions and take risks. According to research, growth leaders invest more time in formal and informal training for growth, covering not just functional and leadership capabilities but also mindsets. By empowering those around them, growth leaders create a community of unstoppable individuals. Imagine being part of a tribe where everyone's ideas and strengths shine – that's the kind of world growth leaders create.

• Growth leaders are 40% more likely to have explicit incentives to reward risk taking in their teams (in the European Union)

So, there you have it, the secrets of growth leadership are in your hands. You have the potential to be the captain of your ship, the hero of your story, and the inspiration for others to chase their dreams. Embrace these mindsets, let your passion lead the way – go out there and make it legendary! 🚀🌟

Click the bell on my profile to learn more.