How to Build Trust with New Accounts

In sales, we all want to get into new accounts and build our pipeline, but today people are bombarded with reps hounding them. Instead of trying gimmicks, we must develop a Know, Like and Trust relationship. This is the topic of today's Brutal Truth podcast. Today's guest has been doing cold outreach in the most competitive market without a network.

Here is what you will get from this episode:

• How to approach strangers.
• How to not act like a salesperson.
• What to look out for in a new opportunity.
• What NOT to do.
• Why SPAMMING is not the most effective way.

If you want to crush your number this year and make this your best year ever, this episode is for you. Listen to it on iTunes or Spotify or watch it on YouTube.