How To Charge More and Work Less as a Choosy Consultant

Embrace the Choosy Consultant flywheel to propel yourself toward living your best life.

In “Good to Great,” Jim Collins introduced us to the flywheel effect in business.

The concept denotes a self-reinforcing system that gains momentum over time. Pieces of the system not only fit together but do so in a way that build on each other. The result? A self-fulfilling, ever-improving business system.

I’ve looked for flywheels ever since reading Jim Collins over 20 years ago. As a consultant, I first saw the flywheel effect in action at my client, Kaiser Permanente, in 2006.

Fifteen years later, I would discover my own flywheel when I became a Choosy Consultant.

“Independent consultants become choosy by continuously cranking the Choosy Consultant flywheel.”

Kaiser Permanente’s Thrive Flywheel

Launched in 2004 with the Broccoli Manifesto, Kaiser Permanente’s Thrive campaign isn’t simply brand marketing, though it is brilliant at that too.

The campaign also highlights Kaiser Permanente’s strategic vision for its health plan membership, employees, and the community. The vision of widely available, affordable care for everyone aligns with the Institute for Healthcare Improvement (IHI) Triple Aim framework.

“ The IHI Triple Aim framework — the simultaneous pursuit of better care for individuals, better health for populations, and lower per capita costs — has become increasingly central to improving health care.”

So, how does Kaiser Permanente do it?

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Continue reading at choosyconsultant.com.

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Brian Herriot hunts for flywheels from his home in Alameda, California, and cabin in Hazelhurst, Wisconsin. He also prepares financial freedom plans for consultants and other mid-career professionals in one-week sprints. Check out his take on a new and different kind of retirement at choosyconsultant.com.