How to create a LinkedIn carousel? - 2024

The LinkedIn carousel! 🎠 This super-practical format lets you display multiple visuals and ideas in a single post, making it perfect for capturing your audience’s attention and leaving a lasting impression. Want to boost your engagement and stand out in the feed?

It’s time to master carousels like a pro!

Let’s go! 👀

Why create a carousel? (Spoiler: it works!) 🚀

The LinkedIn carousel is a secret weapon for grabbing your audience’s attention. Wondering why so many experienced users love it? Here are three reasons you’ll want to jump on board:

• Keep your audience hooked 🎢: Slides keep rolling, and each visual delivers a key piece of information. The result? People spend more time on your post, sliding through the content, and LinkedIn loves that! It’s like telling a story that makes viewers want to see what happens next. Perfect for capturing attention and avoiding the dreaded scroll-past!
• More visibility, more dopamine 📈: More slides mean more chances for your audience to interact! And LinkedIn’s algorithm rewards posts that keep users engaged. With a well-crafted carousel, you can boost your post’s reach without breaking a sweat. 🚀
• Build your reputation 😎: A well-designed carousel is a great way to share tips, ideas, and insights without overwhelming your audience. The slide-by-slide format makes content easy to digest and accessible. By using this format, you position yourself as a friendly and inspiring expert.

Discover 4 more benefits and tips here!

The 5 Steps to a winning carousel

Ready to give it a try? Here’s how to create an engaging carousel in 5 simple steps:

1.Find your golden topic 💡

Choose a subject that resonates with your audience. A quick tip? Break it into 5 to 15 key points—each point becomes a slide. The result? A simple, impactful, and dynamic post.

2. Use Canva 🎨

Not a design pro? No worries! Canva is a free, user-friendly tool that helps you create professional-looking carousels. It offers ready-to-use templates you can easily customize.

3. Add some punch and fun 🌈

Use bold colors, add visuals, and keep text short but impactful. The idea is to create a design that catches the eye and keeps people swiping to the end. A great design and great content go hand in hand!

4. Convert to PDF (yes, PDF!) 📄

Surprise! To post a carousel on LinkedIn, simply convert your file into a PDF. When you upload it, LinkedIn transforms it into a swipeable slide carousel. Simple, effective, and magical! ✨

5. Boost your post 💥

Start with a fun, attention-grabbing intro and end your last slide with a call-to-action to encourage interaction, saves, or shares.

4 Tips for a perfect LinkedIn carousel

Want to take your carousel to the next level? Here are 4 unbeatable tips to make it irresistible:

1. Create suspense 🔍

Grab attention on the first slide with a question or intriguing statement, and add a small arrow to encourage viewers to move to the next slide.

For example: “Discover 5 secrets for captivating content ➡️.”

You don’t have to do this on every slide—this technique works best at the beginning to capture interest!

2. Keep it visually consistent 🎨

Colors and fonts matter! Choose complementary colors and stick to your brand guidelines if possible. Maintaining a consistent visual style makes your carousel look more professional and appealing to your audience.

3. Use numbers and examples 📊

Numbers and real-world examples always hit the mark. Include concrete elements like: “+30% engagement by adding a CTA” or “Case study: how this post generated 500 interactions in 24 hours.” Real data and case studies captivate and add credibility to your content, offering true value to your carousel.

4. End with a killer call-to-action 🔥

Never finish a LinkedIn carousel without a clear call-to-action! Encourage your audience to engage—whether by commenting, sharing, or clicking on a link to learn more.

Examples: “Share your thoughts in the comments!” or “Want to know more? Click the link in the description.”

A strong CTA makes all the difference in boosting engagement!