How Dynamics 365 Media and Entertainment Accelerator is Digitally Transforming Media

How Dynamics 365 Media and Entertainment Accelerator is Digitally Transforming Media

Technology, internet, and AI have changed the course of the media industry. In 2018, MGI estimated that through these innovations the global GDP will see an add-up of $13 trillion by 2030. Even though 28% of people in the US rely on AI and the internet for their shows or movies hunt. But this transformation is not about how we use AI for our media needs. The shift to digitalization became a post-Covid priority of the media industry. Dynamics 365 Media and Entertainment Accelerator takes your media journey into a digitalized realm. It is an extension of Microsoft's Power Platform and Common Data Model that helps develop and flourish the media industry.

Microsoft Industry Accelerators are industry-specific solutions that extend the Common Data Model by introducing new entities. With existing entities and data in the accelerator, you can build vertical solutions as per the requirements of the changing dynamics of the industry. Horizontal consistency enabled by CDM ensures data-driven value for customer’s business data. In addition to specialized ones, it also provides solutions for the basic needs of a business.

High-Tech Elements in Media Industry Accelerator

Fan and Guest Engagement

The present race is about converting a potential lead or a prospect into a long-term loyal customer. Fan and guest engagement gives you an insight into how often customers are coming back, attending, and signing up for your events. It helps to improve interaction and engagement with one-time guests converted to regular members. The analytics predict their activity and participation which can be used in the future for loyalty programs, offers, and membership tiers for active members and fans.

In-Ground and On-Cloud Event Management

Organizing and scheduling events in the physical arena is a feature of the media industry accelerator that goes beyond the boundaries of the ground, stadium, or someplace. The unique feature allows you to hold events virtually including:

  • Conferences
  • Sports events
  • Meetings
  • Concerts
  • Fan interactions, and much more.

Schedule and Manage Gaming Events

The chances of errors and overlapping of events, participants, administrative staff, and others are higher in manual planning or proceedings. This Dynamics 365 Industry Accelerator enables you to schedule sports events, seasons, and leagues. You can also manage the players in different teams and other staff (empires, referees) participating in any match.

Unified Reservation and Selling Portals

Media product sale and ticketing allows you to create seating plans, different tiers, categories of tickets, and number of tickets. Later, get them reserved or sold, all on a single platform. With this feature, you can also manage different types of streaming subscriptions and sponsorships.

Integrated Advertising System

The placement of advertisements and insight into the response and impression from the advertisement play an essential role in evaluating the success of the campaign. Display and advertising sales enable organizations to place digital billboards, in-arena advertising, and website ads, and track results from it.

Automated Content Production

To cater to the demand of media and entertainment, the content production solution brings an additional 14 Common Data Model Entities. The options available through this solution range from content production, sharing over secure cloud storage, collaborations, video analysis, and enabling you to access and track your work anywhere. In the changing dynamics of the digital world, this meets the demand of advertising and production houses, motion pictures, and related workforces.

Dynamics Solution and Technology: Your Partner for Digitalization

In the transition to automation and digital transformations, the media industry requires an end-to-end management system to streamline its workflow with the inclusion of Artificial Intelligence. Dynamics Solution and Technology, having a global footprint, will elevate your business with the implementation of Dynamics 365 Media Industry Accelerator. Book your demo today.

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