How eCommerce Development Has Changed Consumer Behavior

How eCommerce Development Has Changed Consumer Behavior

Consumer behavior has changed dramatically in the past couple of years. Why? Curtsey eCommerce development. 

For example, 

  • 87% of shoppers now start finding products online.
  • 82% of customers expect immediate answers to Sales and Marketing questions.
  • 59% of customers now have higher customer service expectations than before.

These stats clearly showcase that customer's expectations and behavior are changing. Are you still stuck to the brick-and-mortar model? Well, now is the time to get eCommerce development services and meet customer expectations. 

Chances are that your competitors are already doing it. 

So, let us now see 5 key ways in which eCommerce development has changed customer behavior.

1. Mobile Commerce Redefines Shopping Convenience

Mobile Commerce Redefines Shopping Convenience

Mobile commerce is changing the definition of convenience. Back in the day, convenience meant having a store nearby that you could visit and shop. Today, convenience means being able to shop for anything under the sun on your phone. Any time of the day, irrespective of routine working hours or holidays, etc.

By 2025, mobile sales in the US alone are predicted to reach $728.28 billion, making up 44.2% of all retail sales. This easy access blurs the time boundary, letting shoppers buy anything, anytime. 

2. Personalized Shopping Experiences Drive Engagement

Online shopping has raised expectations for personalized experiences. Today, shoppers want tailored recommendations and seamless interactions across devices. So when you get eCommerce development services, you can't just stop at a cookie-cutter site. You need a website that has proper analytics and tracking functionality. That's how you'd be able to collect user data and offer targeted content and deals. 

3. Shopping Becomes a Social Experience

You go to a shop. You pick what you like. You buy it and bring it home.

That's not how shopping is done today. Now, shopping has become a social experience online. Consumers rely on social media and reviews to decide what to buy. 95% of shoppers read reviews before making purchases. They get influenced by what their favorite celebs and influencers are wearing.

That's why retailers now use social media to build trust and engagement. eCommerce development isn't limited to your online store. It extends beyond the traditional boundaries with seamless social media and third-party integrations.

Also, reviews and testimonials are a must-have eCommerce elements for your site.

4. Empowered Consumers Demand Information

Earlier customers relied on traditional salespeople to get all the product-related information. However, now with smartphones and the Internet, people research products thoroughly before buying.

Empowered Consumers Demand Information

For eCommerce retailers, you need to be more transparent about product information. This is possible with detailed product descriptions and proper product photos and videos.

5. Global Accessibility Expands Market Reach

eCommerce has made it easy for retailers to sell globally. By 2027, cross-border sales could exceed $4 trillion. All thanks to better logistics and payment technologies.

Irrespective of where your business is based, the world is your audience. This means you cannot just stop at having a basic e-Shop. You need more features and functionalities on your site. That's possible with integrations like multi currency payments, global shipping, and more.

Make sure your eCommerce development company helps you select the best integration options. 

Embracing The New Customer Behavior With eCommerce Development Services

Now, it is very clear that customer behavior and expectations have changed. The reason is the rampant eCommerce development and technological advancement. This means it is time for businesses to change the way they sell online.

That's the only way you can capitalize on the opportunities presented by eCommerce.

How to get started?

Step 1: Understand the must-have eCommerce elements for your site.

Step 2: Collaborate with eCommerce development companies and get dedicated eCommerce development services.

Step 3: Ensure all eCommerce conversion rate strategies are followed.

Step 4: Explore more modern avenues like eCommerce chatbot development.

Step 5: Consider other eCommerce services like Email marketing. This helps expand the impact of professional eCommerce development services.

At SynergyTop, we are a trusted eCommerce development company. Our eCommerce development services have been praised by independent platforms like Clutch, SelectedFirms, and Digital.com.

Even our customers vouch for our 100% dedication and professionalism. So don't wait, schedule a no-cost eCommerce development consultation today


Insightful!

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Raj Keshri

Full Stack Developer (MERN) | Web Developer | React Js | Node Js | Next Js

5mo

Insightful!

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Very informative

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Ghanshyam Patidar

Python , django, developer

5mo

Great advice!

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