How to Elevate Your GTM with Dynamic Video Strategies

Struggling to capture your audience's attention in a world full of distractions?

In today's attention-starved world, video content has become indispensable for breaking through the noise and effectively delivering a message. 

But creating captivating videos that deliver your message and drive results? That's where many marketers stumble.

To solve this, we’ve put together a comprehensive guide that provides you with everything you need to know to create impactful dynamic video content that drives results. 

In this guide, you’ll learn:

• Why 88% of B2B buyers are watching product videos (and why you should care)
• The video strategy that boosted SundaySky’s conversion rates by 220%
• 5 steps to build powerful video-based ABM campaigns that prospects can't ignore
• How to overcome budget constraints and still produce scroll-stopping video content

Ready to take your video marketing to the next level? Check out our guide to learn how to make your video marketing captivating, not cringe.

Read the guide: Captivating or Cringe: How to Elevate Your GTM with Dynamic Video Strategies

🎙 Building B2B pipeline with micro-events

Micro-Events for Peer-to-Peer Influence

Randi-Sue Deckard 🔬 , SVP of Client Engagement at BESLER, is leaning into micro-events where current customers and prospects engage authentically, leveraging peer-to-peer marketing. Randi invests her pennies into customers, branding, and events to influence revenue growth.

Increasing Inbound Leads with Founder-Led Growth

Jessie Lizak , Founder & CEO of Reveting, leans into founder-led growth by creating video content and podcasts that showcase the face of the company. Jessie’s approach emphasizes reducing, reusing, and recycling content to drive inbound leads.

Creating Deeper Relationships with Customers

Jack Ryan ♞ , Data Partnerships Manager at Shipyard, learned from the challenges of 2023 that deeper relationships with both net-new prospects and existing customers are crucial in B2B SaaS sales. While traditional outbound sales are becoming less effective, Jack is excited to invest in partnerships, brand building, community engagement, and events to drive revenue pipeline growth.

Want earlier access to these pipeline pioneers? Subscribe to the show and learn from other's go-to-market mistakes, triumphs, and experiments being tested today. → Get Earlier Access

Last Chance - Enhancing Sales Precision with Signal-Based Selling

Discover how to interpret and act on various sales signals to target the right prospects at the right time, ensuring you maximize your engagement and close more deals.

Learn from industry experts as they share actionable insights and real-world examples on leveraging signal-based selling to stay ahead in the competitive B2B sales landscape.

• Comprehensive understanding of signal-based selling and its impact on sales.
• Techniques for detecting and interpreting valuable sales signals.
• Strategies for integrating signal-based insights into your sales workflow.
• Examples of successful signal-based selling practices from industry leaders.
• Practical tips for aligning your sales efforts with signal-based approaches to boost success.

→ Register Now ← 

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See you next week,

The SalesIntel Team