How To Get EVERYTHING You Want!

You don't get what you want in life, you get what you have to have. 

Which is why, in business, we don't set goals and then hope those goals are going to motivate us to move forward.

In business, we set our targets, then we break those targets down into actions that need to be taken in order to reach those targets.

And your entire day should be committed to taking those actions.

So if you set a target of making $1 million and then break that down into actions, you might have 3 or 4 actions that you know beyond a shadow of doubt; if you do them daily, those actions will generate at least $1 million.

Now, a million dollars is a kind of small target for most businesses, and in reality, for most businesses, it's probably more like just 1 or 2 actions that need to be taken on a daily basis to hit that target.

But here's the thing that stops most business growth, whether that's hitting your first million dollars, or you’re going from 1MM to 10MM, or from 10 to 25, or from 25 to 50 or 100 million or more.

What stops most business growth... is that as you go through your day, super focused on those few key actions, you get distracted.

You watch social media, or you read a business book that tells you you have to do 12 other things, or you hire a marketing agency that forces you to use their software, so it drains your mental bandwidth and takes you away from those 1 or 2 key actions.

We need to always remember that... 

In business, you have one responsibility, and that's to GROW.

In order to grow, you need to be crystal clear on the few key actions that drive growth.

And then you need to be amazingly dedicated to properly executing those actions every single day.

That means, close the social media, or at least limit it to a very small portion of your day. 

Which for most people is probably... when they're sitting on the toilet.

And if you watch business videos or read business books, your responsibility is to only read those books that help you become better at the few actions that you’re dedicated to.

And when you read those books, you have to be like a detective, looking for the few strategies inside each piece of content that help you become better at those few actions.

And if you hire an agency, a vendor, or an independent contractor who’s an expert at doing something, they’re responsible for using the software that YOU ARE used to.

You don't change for them; they change for you. 

Because they're being paid to work for you.

Your only responsibility is to grow.

And the only way to grow is to get crystal clear on the few key actions to drive growth, and then you guard your time diligently, so you get those actions taken care of every day.

When you do this, you're going to find that you grow faster in a far shorter period of time.

Most people are amazed that I end most of my days by 3 o'clock, but that's because up until 3 o'clock I'm doing a few things that I know drive millions of dollars of growth for each of the companies in my portfolio. 

So, I’ll say it again… 

You don't get what you want in life, you get what you have to have.

The most successful people I know, whether they're friends of mine or they work inside of one of my companies, the only way they don't get distracted from those few actions is because they have no safety net.

They don’t just want to grow, they HAVE to grow, and that keeps them moving forward.

If they need to hire somebody to help them, but they can’t afford it, they still hire that person because they know they need that person in order to hit their target.

What that does is put them in a situation where they no longer want to reach that target but they absolutely need to because they now need to pay another person every week.

The difference between somebody who wants something and somebody who needs something is the difference between every highly successful, multi-millionaire businessperson and the thousands of other people who tried and failed, or tried and got stuck.

It's why some businesses consistently grow, compared to businesses that keep hitting plateaus.

COLIN G.

CPA, Quickbooks, Fractional CFO, SOX & SEC Advisor

3mo

Great read!

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