How MWC 2024 Showcased the Power of Digital for Sustainable Development

How MWC 2024 Showcased the Power of Digital for Sustainable Development

Last week, I was privileged to attend the Mobile World Congress 2024 in Barcelona, the largest and most influential event for the connectivity ecosystem. Witnessing the latest innovations, trends, and challenges in the mobile industry was a remarkable experience. In this article, I want to share some of my key takeaways and insights from the event, focusing on how digital technologies can be a force for achieving the Sustainable Development Goals (SDGs).

The Nexus between Digital and Sustainability

One of the main themes of MWC 2024 was the nexus between digital and sustainability, which refers to the interconnection and interdependence of digital technologies and sustainable development. Digital technologies can offer ground-breaking opportunities to monitor and protect the environment, foster inclusive and resilient societies, and drive economic growth and diversification. At the same time, digital technologies can also pose significant risks and challenges to sustainability, such as increasing energy consumption, generating e-waste, exacerbating inequalities, and threatening data privacy and security.

Therefore, it is essential to adopt a holistic and systemic approach to digital transformation that balances the benefits and risks of digital technologies and aligns them with the SDGs. This requires comprehensive efforts to ensure access, affordability, and inclusion of digital technologies for all segments of society, especially the most vulnerable and marginalized. It also requires collaboration and coordination among various stakeholders, such as governments, the private sector, civil society, and international organizations, to create a conducive environment for digital innovation and governance.


One of the standout areas of focus at MWC 2024 was the intersection of technology and sustainability. From 5G-enabled smart cities to renewable energy solutions, companies are harnessing the power of digital innovation to create a more sustainable future.

For instance, renewable energy technologies were prominently featured, highlighting how they can reduce carbon footprints and drive the transition to cleaner energy sources. The integration of IoT (Internet of Things) devices with renewable energy systems enables more efficient energy usage, ultimately contributing to the SDG 7 (Affordable and Clean Energy) and SDG 13 (Climate Action) targets.


The abundance of data generated by digital technologies presents a remarkable opportunity for sustainable development. At MWC 2024, discussions centered on how AI (Artificial Intelligence) and Big Data analytics can drive informed decision-making for sustainability.

For instance, smart agriculture solutions utilize data from sensors and drones to optimize crop yields, reduce water usage, and minimize environmental impact. These precision farming techniques promote sustainable agricultural practices and contribute to SDG 2 (Zero Hunger) and SDG 6 (Clean Water and Sanitation).

The Digital for Sustainable Development (D4SD) Partnership

One of the highlights of MWC 2024 was the launch of the Digital for Sustainable Development (D4SD) Partnership, a new, robust, and forward-thinking initiative that aims to promote and accelerate digital transformation across the Arab States region. The D4SD Partnership is a joint effort of the United Nations Development Programme (UNDP), GSMA, SAMENA Telecommunications Council, the UN Economic and Social Commission for Western Asia (ESCWA), the International Telecommunication Union (ITU), and the Digital Cooperation Organization (DCO), and many other public, private sector and international organizations.

The Digital for Sustainable Development (D4SD) Partnership seeks to mobilize the digital ecosystem to effectively contribute to the SDGs by fostering collaboration and integrated efforts among telecom and digital operators, governments, and other partners. The D4SD Partnership also aims to develop a comprehensive 3-6-year roadmap, which will serve as a supportive framework for advancing the sustainable development agendas of the Arab States through digitization. The roadmap will focus on four key pillars: digital inclusion, digital innovation, digital governance, and digital resilience.

The D4SD Partnership is a timely and relevant initiative, as the Arab States region faces multiple challenges and opportunities in its digital transformation journey. The region has witnessed a remarkable surge in its online population, reaching 327 million users, or 70.3% of the total population, in 2022. However, the region also experiences a persistent digital divide that is characterized by unequal internet access, disparities in ICT usage, bandwidth distribution, and demographic divides. This includes gender, urban-rural, and accessibility for people with disabilities. Moreover, the region faces various political, social, and environmental crises, which have been exacerbated by the Covid-19 pandemic and require urgent and innovative solutions.

The D4SD Partnership represents a proactive and ambitious response to these challenges and opportunities by leveraging the potential of digital technologies to transform industries, societies, and lives in the Arab States region. As a participant and supporter of the D4SD Partnership, I found the vision and dedication of the partners and stakeholders involved in this initiative to be inspiring and impressive. I believe that the D4SD Partnership can serve as a model and catalyst for regional and global digital cooperation, and I look forward to seeing its impact and outcomes in the coming years. Let us focus on Partnerships for the Goals (SDG17).

The Future of Digital Technology and Sustainability

MWC 2024 showcased the future of digital technology and sustainability, demonstrating how mobile devices are becoming more intelligent, connected, and immersive. The event also highlighted some of the best practices and solutions the mobile industry has adopted or developed to address sustainability challenges and opportunities. For example, I saw how AI PCs, wearables, and holographic interfaces can enhance performance, security, and user experience and enable new applications and services that leverage AI models. I also learned how digital technologies can support efforts towards energy efficiency, carbon reduction, and circular economy through smart grids, renewable energy sources, and e-waste management.

As a digital enthusiast and professional, I was thrilled and enlightened by the innovations and ideas I saw at the event. I believe that digital technology can transform the world for the better, and I hope we can harness it wisely and responsibly to achieve the SDGs and create a more sustainable and resilient future for all.


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