How Planogram Services Reflect Retail Merchandising Principles?
Shelf planning is a critical high-skill function that decides 70% of the purchase decisions at the retail level. If your in-store experience does not influence a shopper’s buying decision, then you will probably lose a customer for life. Therefore, the best solution for this will be planogram software. Planograms are the visual merchandising tools, that help retailers present their products well on store shelves.
All this time, retailers have created planograms for their retail business by themselves. And they find it a time-consuming and expensive process. But what if a visual merchandising expert creates one for their retail business? Well, planogram services offered by the experts could provide the best in-store experience for retail businesses by saving time, resources and training costs. Retailers across the world have experienced an increase of 10% in retail sales with the use of planogram development services, which helped them to maximize the visual impact of shelves to entice a lot of customers. This prevents retailers from spending hours of time creating planograms and helps them in focusing on other critical aspects of their business. The lack of professional knowledge in creating planograms has been reduced now, and every retailer wants to utilize each inch of shelf space to maximize their sales.
Advantages of Planogram Development Services
Expertise service: After purchasing planograms for retail businesses, it will be difficult for a retailer to create planograms for themselves. That is why planogram experts will create planograms for your retail business. This includes product selection, categorization, display design, and product placement. This encourages purchases in retail merchandising with careful planning, execution and analysis.
Successful retail merchandising: Working closely with the retailer’s requirements, planogram experts ensure optimization of assortment, category range, and correct allocation of shelf space for each product to increase sales and profits. This will result in successful retail merchandising, as when customers will be able to get the product that they are looking for.
Recommended by LinkedIn
Overview of Nexgen POG
Nexgen POG is a robust and user-friendly cloud-based visual merchandising tool. It is designed for quick and efficient planogramming with minimal effort. Planograms can be designed by easily dragging and dropping the products. The multi-device compatibility feature of POG allows you to obtain, share and edit planograms on any device, including your phone. Nexgen POG ensures right product placement, proper category management and compliance analysis for improving retail store performance. It helps in designing store-specific planograms for increased product visibility and sales.