How to Take Your Podcast to the Next Level

Looking for support to uplevel your podcast? Click here to book a free consultation with our team, where we will explore your show goals and processes and share recommendations of where to focus first.

Please join us in celebrating these latest client wins:

Congratulations to Rick Saez of The Outdoor Biz Podcast, who closed two new sponsors in the month of May!

Please join us in celebrating Julia Karol of Stork’d for completing her SIXTH season!

Congratulations to The BariNation Podcast who just released its 200th episode!

Let’s talk today about growing your show. When hosts tell us they want to “uplevel” their show, our first step is to diagnose the exact areas to focus on. The beautiful thing about podcasts is that there are many, many ways to grow and monetize – but that can also lead to overwhelm for the host who is trying to figure out their best course of action.

So let’s get really specific: what is the first step YOU can take to identify what to do next with your show?

Use the following checklist to identify where you actually need support. You can check off the statements that are currently TRUE for you:

• My podcast is set up with SEO optimized descriptions so people can find it easily through relevant online searches
• My podcast is set up with proper metadata (author tags, ID3 tags,etc)
• My podcast episodes are simple and enjoyable to create, distribute & market
• I am releasing content on a consistent basis without interruption to my regular work/life schedule
• I can confidently say where my ideal listener “hangs out” online and offline
• I am confident that my marketing is reaching my ideal listener
• I am confident that my episodes lead listeners to a definitive next step (a website opt in, booking a call, making a purchase, etc)
• My listenership is growing every quarter
• I am currently monetizing my podcast (my own products and services)
• I am currently monetizing my podcast (through sponsorships and other external sources)
• I am clear in the revenue my podcast can bring in if i look at a 12-month plan
• I have a clear plan with weekly actions & a way to track results when it comes to monetization

Which items did you NOT check off? We’d love to hear your feedback - you can comment below or message us and let us know what’s working vs. not.

If you have a few items NOT checked off on the checklist above, something like our Podcast Power Audit is likely a good fit for you.

The Podcast Power Audit is a consulting engagement where our team takes a top-to-bottom review of your podcast and creates a blueprint for you to uplevel your show. This is one of our most popular offers, and it is perfect for the host who catches themself saying, “I just need to know where to go next to take this up a notch.”

Inside the Podcast Power Audit:

• Analysis of your search & discovery strengths and weaknesses with overview of how to resolve any gaps
• Review your podcast episodes and provide detailed review of your podcast format to ensure your content is aligned to your ultimate goals with the show
• Assessment of your audio quality, equipment & production process to ensure highest production quality possible
• Review of your call to action and monetization strategy
• Optimization of your marketing strategy to accelerate audience growth & drive engagement

All of the above is done over 1.5 hours of consulting, and results in a Blueprint build out that details exactly what to do next to reverse engineer your podcast goals. After this, you will also have an additional 30 minute follow up consulting session to ensure clarity, comprehension, and bridge the gap from “this is great info” to “I know how to implement and track this.”

If you’d like to secure a Podcast Power Audit for yourself, click here. If you have questions, comment below or send us a message.

Clients who have completed the Podcast Power Audits have shared wins such as download increases from 20-80%, email list opt ins increased by 9%, tripled audience engagement, sales meetings booked (and closed) and 4&5 figures in sponsorship dollars generated – having an expert review your podcast and how it helps you grow is a HUGE help, especially as we head into the second half of this year.

Get set up for success - there’s a lot of 2024 still left! 

Whether you need support on the above to maximize your podcast this summer, or have just generally been feeling like it is time to take your show to the next level, book a call with us HERE and let’s talk about it.

The Produce Your Podcast team can support you in the following:

• Podcast launches or relaunches

• Ongoing production, editing, marketing and distribution support
• Content marketing support (emphasis on video content)
• Podcast audits & growth plans
• Podcast monetization coaching and consulting….and more!

Book a call with us HERE.